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" I think you will find that a lot of young African-Americans are really searching for, 'Who am I?' and 'Where did I come from?' and 'What is my past?' "
Linda Johnson Rice
Think
You
Young
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" We understand our audience. We write to the things that concern our audience. At one point, it was civil rights. You know, during the '50s and '60s, we were at the forefront. "
Linda Johnson Rice
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" I've been riding since I was seven. If I were a horse, I would want an Hermes halter. "
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" I'm not so sure we've influenced the general market. But I'm not sure we're trying to do that. "
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" It was the Cosby family on the cover, but overlaid on that, it appeared to be a shattered glass. So it really wasn't just about the shattering of the Huxtables: it was really a shattering of the black family. And it was a question about that and where do we stand on that. "
Linda Johnson Rice
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" 'Ebony''s Power 100 list highlights African-Americans who exemplify brilliance in the fields of entertainment, arts, business and others. "
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" We have signed an exclusive licensing agreement with a company called TurnerPatterson, another African-American company, and what I thought would be a great vehicle for 'Ebony,' since it is such a strong brand name with tremendous loyalty, is to grow that brand name even more across different areas. "
Linda Johnson Rice
Name
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" The key is to service a market that has not been serviced to its full potential. "
Linda Johnson Rice
Service
Been
Key
" A black entrepreneur has to be equally if not more prepared than a white to get his fair share of loan money. "
Linda Johnson Rice
White
Fair
Entrepreneur
" The magazines were born out of a need that my parents saw: that there were no magazines that really spoke to black people. 'Ebony' wrote about architects and artists, the share cropper who sent his nine kids to college, real African Americans at a time when everyone else only covered them as entertainers and athletes. "
Linda Johnson Rice
College
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" We have to tell our story at 'Ebony' and 'Jet' like no one else can. We have the authenticity; we have the believability. And I think that's what we have to own. "
Linda Johnson Rice
Think
Tell
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" I went to USC in L.A. Part of me is a real West Coast kid. My parents had a house in Palm Springs, which I now have. I spend a lot of time there. "
Linda Johnson Rice
House
Parents
Time
" I think somebody's got to be cutting-edge. It just depends how you want to market your magazines and how big you want them to be. We look upon competition as what it is. It's there, you pay attention to it, but you don't live by it. You have to go on and grind it out day to day and do the best you can with your magazine every single day. "
Linda Johnson Rice
Day
You
Live
" We're in the media business. We're in the beauty business. "
Linda Johnson Rice
Media
Beauty
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" Along with my father, Mandela is my hero. "
Linda Johnson Rice
Hero
Mandela
Along
" More black women are in the professional-managerial field, and they don't want to look like the guys sitting next to them in pinstriped suits. "
Linda Johnson Rice
Women
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Suits
" Johnson Publishing has been built on filling a need for African-Americans. This is what's happening with E Style. There was nothing that addressed the specific needs of African-American women. "
Linda Johnson Rice
Nothing
Publishing
Style
" I am struck by the memories of all of the fantastic Links ladies who worked so hard to host the Ebony Fashion Fair shows. "
Linda Johnson Rice
Memories
I Am
Fashion
" We are going to do extensive market research because it is hard for black women to go into stores and get clothes that fit the way they should. "
Linda Johnson Rice
Way
Go
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" My father's legacy is bigger than a building. It really is a tremendous business that he's built. "
Linda Johnson Rice
Building
Than
Business
" I'm an outgoing person. Once my parents passed away, it was just my daughter and myself. So, really, my friends are my family. "
Linda Johnson Rice
Away
Myself
Family
" There was never a push for us to become more practical... Fantasy is what our audience has come to expect. "
Linda Johnson Rice
Never
Audience
Become
" We're the curator for the African-American experience for the past, present and future. That's my job. "
Linda Johnson Rice
Job
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Experience
" Johnson Publishing Co. has always had a first-class image. And until the day I die, I want to keep that image. "
Linda Johnson Rice
Image
Want
Keep
" We like to keep it short. If a story warrants more in-depth coverage, we will do it. "
Linda Johnson Rice
Story
Short
Will
" My playground was our company. That's really where I grew up. "
Linda Johnson Rice
Really
Company
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" There's nothing you can't wear. There's nothing you can't do. "
Linda Johnson Rice
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" You have to stay current to compete. "
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" 'Ebony' is an integral part of my life, and I think it's very exciting to be able to help to move the brand forward. "
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Life
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" There's a sense of authenticity that comes with 'Ebony.' There are very few national media outlets that are majority-African-American owned and really speak to our community with a sense of pride, authority, and ownership. That's what we do. "
Linda Johnson Rice
Pride
Media
Speak
" I don't know about you, but I've never been able to go into a store and buy a pair of jeans off the rack that fit perfectly. "
Linda Johnson Rice
You
Go
Jeans