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" I was looking for the meaning of life when I was in college. And my deal with my dad was as long as I was taking a full course load, then he would pay. And the times that I wasn't taking a full course load, then I was off the dole and I was working. "

John Mackey

Looking

Meaning

College

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" I've been amazed at how quickly people can heal themselves, actually. "

" I kind of have this sense of mission now when we talk about success: I'd really like Whole Foods to contribute to the healing of America, and the success of that may be measured in decades rather than in months, but I think we're on the way to doing it. "

" Every man, woman and child consumes, on average, 43 teaspoons of sugar a day. In 13 days, that adds up to a five-pound bag of sugar. "

" I used to boast that Whole Foods was sort of recession-proof. And obviously I've been proven wrong. So I'm not boasting about that any longer. "

" Snatam Kaur is a yogini, and I find her music deeply spiritual. I feel more love and I feel more peace when I listen to her music. "

" The way yogurt works is you take the old yogurt culture and you put it in milk. You have to put enough of the old culture in, and then that old culture will convert the milk into yogurt. "

" Back then, before the Internet, you had these paper catalogs that you ordered all the food from. So, we flipped through the catalogs, looked up the food we wanted, called them up, and they would show up in trucks. "

" Health care is a service that we all need, but just like food and shelter, it is best provided through voluntary and mutually beneficial market exchanges. "

" I've been doing long-distance backpacking since 2002 when I hiked the Appalachian Trail. You start to calm down and relax and get into the slower rhythm of nature. "

" Food is intensely pleasurable, and people are afraid that if they change the way they eat, they'll stop having pleasure. "

" At the end of the day, the quality of life is all we have, and it's just as important to that lobster, the quality of life that it lives - even if it's not as long - as the quality of your life. "

" I like games that are complex - the deeper you get into the game, the more there is to learn. "

" We've always tried to be good citizens in the communities that we do business in. "

" Shopping for groceries for most people is like a chore. It's like doing the laundry or taking out the garbage. And we strive to make shopping engaging, fun and interactive. "

" I've always thought the main argument for organic was more environmental than a health argument. I just don't think spraying a lot of pesticides into the environment on a routine basis is a good thing. "

John Mackey

Think

Environmental

" The more profit we make, the more stores we can open, the more donations we can make to our community, the more responsible citizens we can be for the environment. It's all interactive. It's all connected together. There's no separation. "

" Use the energy that fear creates to focus the mind more intently on the present moment - where fear doesn't exist. "

" I dropped out of college for the last time in 1977. "

" I believe our philosophy of conscious capitalism will eventually be widely adopted primarily because it is a better way to do business, and it creates more total value in the world for all of its stakeholders. "

" Libertarians are constantly arguing with each other who is the most pure libertarian and who is most ideologically pure. "

" It's competition that forces companies to get out of their complacency. "

" You have to understand: the narrative that people have about business and capitalism is that they are fundamentally selfish, greedy, and exploitative. Of course, I don't agree with that narrative. "

" Starting my own business was kind of a wakeup call in a number of different ways. I had to meet a payroll every week, and we had to satisfy customers, and we had competitors that we had to compete with in order to have those customers come into our stores, and we had to compete with other employers for our employees. "

" I learned how to cook, began reading books on food. I began to understand about nutrition. It never had occurred to me that what you ate could affect how you felt. It could affect your health. It seems obvious now, but at age 23 or 22 or whatever I was, it wasn't obvious at all. "

John Mackey

Food

Health

" One of the most important things we do is we've organized our stores and our workforce into teams. "

" We knew it was going to be a market, and we knew it was a food market. Well, what kind of food market? It's kind of natural foods, kind of organic foods. So, we eventually settled on Whole Foods Market. "

" I reject the premise that liberal and libertarian values are necessarily in conflict. In fact, I often self-identify as a 'classical liberal.' "

" The original entrepreneur may initiate the initial purpose, but, in a sense, like a parent that has children, the children have their own destiny, and at some point, that can veer off away from the wishes the parent might have for it. "

" I was in my early 20s and open to alternative lifestyles. I thought, 'I bet you get a lot of attractive, interesting women in a vegetarian co-op.' "

" I love my cooking tools because I enjoy cooking - a Vitamix for smoothies and a rice cooker for steel-cut oats. I travel with a small rice cooker. I soak oats overnight, and when I get up, I just turn the rice cooker on, and it cooks the oats perfectly every time. "