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" I've reached the point where people text me randomly for favors, like, 'Hey can I pick your brain?' People I haven't talked to in years are asking for favors. It's like, 'Wow people really got some nerve.' "

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" I want people to see my color and my culture written all over me, because I am proud of the skin I'm in. It is an important part of my identity. What I don't want them to do is mistreat me because of it. "

Luvvie Ajayi

Identity

I Am

Culture

" I have no love for those who consider themselves 'good people' but stand idly by as the world crumbles around them. It's not enough to personally not do damage. If you're present as someone else destroys what's around you and you do nothing, you helped them. "

" I think that if everybody committed themselves to making a better world than how we found it, things would be much better than what they are. "

" Fire Yourself. Outsource some of your life. Because you know what won't be cute on a tombstone? 'Her grind was impeccable, and she did it all by herself.' "

" Putting out a book is absolutely a lesson in vulnerability because it doesn't matter how much of an audience you have. Some people who have giant audiences can't sell books because those audiences don't feel like they need to give them their money. "

" Being able to live without having to be defined by your skin color is the hallmark of privilege. "

" People are prospering from being unapologetically offensive, trite, and stupid. And we are tweeting ourselves into high blood pressure and ulcers trying to tell them to do better... Being a pompous nut biscuit is now a publicity strategy, and I don't know what we can do to end the madness. "

" Working 16-hour days to ensure that I can pay my bills has been a bulk of my entrepreneurship life. And on days when I don't, odds are I'm running to the airport. "

" I wasn't the only person out there writing about pop culture and race, but I stayed true to my voice, and people felt attracted to that. They said it felt like they were having brunch with their best friend. "

" Unless life is one giant rap battle, you don't need to freestyle your way to success. "

" What I sacrificed as I pursued my dreams was my comfort, not the lives of other people who looked to me to stay afloat. That alone freed me to take more risks, which did pay off in dividends. Having a safety net is an asset that most people do not have. "

Luvvie Ajayi

Alone

Dreams

" Telling the truth - telling thoughtful truths - should not be a revolutionary act. Speaking truths to power should not be sacrificial, but they are. "

" Humor is this great equalizer. It gets people's defenses down, and once they're down, you can discuss some really difficult topics. "

" Under promise and over deliver. People will be pleasantly surprised that you gave more than they expected. And remember that there is always room for us to be better and do better. That's what I am calling for. Not just everybody else - myself, too. "

" That's one thing brands are understanding is, I'm the blogger who's not writing about fashion. I'm not writing about beauty. I'm not writing about gossip. I'm not writing about politics. I'm writing about all of that. I'm the person they can come to if they just want to reach people who care and have their fingers on pop culture. "

" I want to create a TV show that people will watch and say, 'Hey, I have a favorite character,' or 'Hey, that person reminds me of myself,' or 'Hey, I've made some of those same mistakes, or those are some of the things I've dealt with.' "

Luvvie Ajayi

People

Character

" Being a 'good man' is something you do, not something you are. "

" Good friends are often our lifelines. Mine have seen me through heartbreak, through the deaths of loved ones, and through that phase in college when I was obsessed with denim jumpsuits and matching fingerless gloves. "

" Through my school years, I learned more about slavery, anti-black racism, and oppression in the U.S., and my blackness could no longer be an afterthought. I started wearing it proudly, and as my consciousness deepened, so did my love for black folks. "

" The cool thing about the Internet now is it's democratized platforms. Like, anybody can create a blog. Anybody can give themselves some type of place where their work is visible. "

" My integrity is something I hold dear. "

" Avoidance has never been a great tactic in solving any problem. For most situations in life, not addressing what's going on only makes matters worse. "

" People love my voice because they say I say what they were thinking but dare not to say because they had a filter or a job. "

" I am not the best. I don't have to be. I am enough. "

" I wish people were realer in talking about how leaps of faith don't have to be taken without at least looking down first. "

" It took me a while to affirm the fact that I'm actually a really good writer. I couldn't even call myself a writer with a straight face because I didn't take my gift seriously. "

" When I set out to write 'I'm Judging You,' I wanted to create something that was both timely and timeless. But I didn't know how timely this book would be until we, the people of the United States, elected a walking Cheeto to the highest office in the land on November 8, 2016. "

" Do one thing today that scares you - and you already know what that is! - and go do it. Even if you just make one step toward it, it will help you look at the world differently. "

" I feel like my career is to speak truth to power, and a lot of times, that sounds like troublemaking. If speaking truth is troublemaking, then yes, I will consider myself a professional at that. "

" I could write a whole other book called 'I'm Judging You, America!' I still might. "