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" Primes seem to me to be these unarbitrary, unique, fated things. It cannot be coincidence that the mythical numbers of storytelling like 3, 7, and 13 are random. The lower-end primes have incredible resonance in fiction and art. "

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" When you're writing for the Internet, you have the analytics, and you know that people are bailing every second. But various people kept reminding me that once people have bought a book, they're in. You don't have to be selling them on every page. "

Robin Sloan

Book

Internet

You

" This is what I think is fun about fiction - you get to use as much history as you want as scaffolding and then go beyond it and change it and mutate it. "

" Selling books is hard to engineer. "

" The stimulation I get from my phone does not feel like the opposite of boredom to me. It actually feels like a different flavor of boredom... a twitchier flavor. And sometimes, it's almost more irritation than stimulation. It's an itch. "

" For me, writing in public is actually super energizing and so much fun. Especially when writing can typically be really painful and certainly hard, and often, you're staring at the page and thinking, like, 'Uh, is this any good? What am I doing?' "

Robin Sloan

Good

You

" When I was 14, I spent a huge amount of time on the Internet, but not the Internet we know today. It was 1994, so while the World Wide Web existed, it wasn't generally accessible. Prodigy and CompuServe were popular, and AOL was on the rise, but I didn't have access to the web, and no one I knew had access to the web. "

" My parents live in northern Michigan, and every year, in the summer, we visit them for a few weeks. "

" There's just no escaping it: The half-life of media on the Internet is super short. Tweets flow and fade; pages that look great today will be gone or, at best, riddled with broken links and outmoded code in five years, tops. "

" The vision of the Internet as a vast digital wasteland isn't correct. Everything is awesome, and we have more stuff to read than we ever have in history. "

Robin Sloan

Internet

History

" You can't think of technology as separate from all of our human drama anymore. "

" 'Gone Home' is a game about exploration, and everything you'll experience is tied intimately to the space of the spooky house around you. Your task is simple: Poke around. "

" A gift shouldn't feel like homework. "

Robin Sloan

Feel

Gift

" When you do something a little bit extreme or weird, it helps make it more interesting and more amenable to being written about. "

Robin Sloan

Interesting

Little

" When we talk about novels, we don't often talk about imagination. Why not? Does it seem too first grade? In reviews, you read about limpid prose, about the faithful reproduction of consciousness, about moral heft, but rarely about the power of pure, unadulterated imagination. "

" On the Twitter media team, we believe that tweets drive TV tune-in. "

Robin Sloan

Believe

Twitter

" I liked the sort of YA classics. I loved 'The Chronicles of Narnia.' I loved 'The Chronicles of Prydain' by Lloyd Alexander, who is amazing. Basically, 'Chronicles of' - I was in. "

" I think one of the most exciting things about the whole digital side of publishing is that it eventually allows you to operate at any length. That also means shorter stuff, too. "

" When you close a tab or when you finish an article on the web, it's gone unless you go back into your history or search for it or explicitly try to find it. Apps on your phone have this special property: they hang around. In some ways, they're more like a book on a bookshelf than they are like web pages. "

Robin Sloan

You

Phone

" You can really find yourself at sea when you're becoming an adult and suddenly have to feed yourself for the first time. "

" Print books have an amazing superpower because they don't disappear when you're done with them. Books on the shelf remind you that they exist. "

" Doing research for 'Penumbra,' I read quite a bit about the early history of printing, and the more I did, the more it sounded like... the Internet today. There was crazy competition and upheaval; there were constant arguments about new techniques, new materials, new machines; and, of course, there were fortunes to be made. "

" In some ways I grew up in the public library in Troy, Michigan. "

" In the case of 'Fish,' I did the writing, design, and code all at the same time, so the form and the content were fused together. I'd change some words, get an idea, change some code, see if it worked, change more words, and so on. "

" For a whole year in elementary school, when the class marched down to the school library every week, I would refuse to return my book. I would just check it out again and again. Every week. For a whole year. The object of my fourth-grade filibuster was 'D'Aulaires' Book of Greek Myths.' "

" Whether it's 'Fish' or 'Annabel Scheme' or 'The Truth About the East Wind,' I often find myself crafting custom containers to hold the kind of content I want to create. "

" I saw the short stories people were doing on Kindle and really liked the idea of seeing something I'd written on that screen. "

" I think that some of the archetypes and works of science fiction that have pierced pop culture and stayed there are the darker ones and the dystopias. "

" If you come from the Internet, as I do - I think of it as sort of my native country - there's a lot of great things happening on the Internet, but one of the things, one of the feelings you just can't escape is the sense that it's really hard to keep people's attention. "

" There's certainly satire written about techies, but it's so snarky and snide and doesn't treat him as a whole person. The people I worked with at Twitter - they're very analytical, but they're also deep and thoughtful - I feel like they deserved a charismatic spokesperson. "

" A lot of folks focus on using Twitter as a marketing tool. They'll have a bump that says something like 'Tweet about the NewTeeVee show! Use the hashtag #newteevee.' And that's great - folks should definitely do that. What gets us really excited, though, is when they go an extra step and start to transform tweets into TV content. "

Robin Sloan

Focus

Step