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" The business model is both the starting point and the scorecard for Customer Development progress. "

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" What's been missing from regions outside of Silicon Valley is a 'playbook.' In American football, a playbook contains a sports team's strategies and plays. It struck me that every region needs its own industry playbook on how to compete globally. "

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" Founders, presuming they know their customers, assume they know all the features customers need. "

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