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" The chief strategist of an organization has to be the leader - the CEO. "

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" Companies understand that if their employees are sick, it's really expensive. So despite the rhetoric I hear, thank God employers are still in the health-care system. "

" The thing is, continuity of strategic direction and continuous improvement in how you do things are absolutely consistent with each other. In fact, they're mutually reinforcing. "

" The essence of strategy is choosing what not to do. "

" Change brings opportunities. On the other hand, change can be confusing. "

" You can't have a healthy society unless you have healthy companies that are making a profit, that are employing people and that are growing. "

" Strategy is about making choices, trade-offs; it's about deliberately choosing to be different. "

" So companies have to be very schizophrenic. On one hand, they have to maintain continuity of strategy. But they also have to be good at continuously improving. "

" Finally, strategy must have continuity. It can't be constantly reinvented. "

" Billions are wasted on ineffective philanthropy. Philanthropy is decades behind business in applying rigorous thinking to the use of money. "

" Strategy 101 is about choices: You can't be all things to all people. "

" The essence of strategy is that you must set limits on what you're trying to accomplish. "

" In a period of economic downturn, the overwhelming instinct is to pare back, cut costs, and lay off. If you do that, do so with your strategy in mind. The worst mistake is to cut across the board. Instead, reconnect and recommit to a clear strategy that will distinguish yourself from others. "

" Innovation is the central issue in economic prosperity. "

" As a multisport athlete, I was always fascinated with competition and how to win. At HBS and later at the Harvard Department of Economics, I was drawn to the field of competition and strategy because it tackles perhaps the most basic question in both business management and industrial economics: What determines corporate performance? "

" I think that, too many times, business has been seen as acting in its narrow self-interest rather than, essentially, contributing more broadly to society. I think a lot of that is unintentional; I don't think that many managers are deliberately trying to be unethical or are not trying to be sensitive to social needs. "

" I'm really puzzled by why people in societies find it difficult to work collaboratively together with other people in societies. "

" If your goal is anything but profitability - if it's to be big, or to grow fast, or to become a technology leader - you'll hit problems. "

" Sound strategy starts with having the right goal. "

" I teach in the medical school, the School of Public Health, the Kennedy School of Government, and the Business School. And it's the best perch... because most of my work crosses boundaries. "

" The ability to change constantly and effectively is made easier by high-level continuity. "

" Companies operating in urban communities have a tremendous ripple effect. "

" America used to be a uniquely productive, low-cost place to do business. We had efficient infrastructure. We had limited regulation. We believed in the market. "

" Good leaders need a positive agenda, not just an agenda of dealing with crisis. "

" The best CEOs I know are teachers, and at the core of what they teach is strategy. "

" As minorities and other immigrant groups become more important to our economy, the inner city is a crucible that gives us an early look at phenomena that are going to be spreading more broadly in the economy over time. "

" Health care historically has been a very siloed field that's organized around medical specialties - urology, cardiac surgery, and so forth - and around the supply of these specialty services. The patient is the ping-pong ball that moves from service to service. "

" Millennials are more aware of society's many challenges than previous generations and less willing to accept maximizing shareholder value as a sufficient goal for their work. They are looking for a broader social purpose and want to work somewhere that has such a purpose. "

" Unfortunately, I'm an engineer. I'm always thinking about, what's the task and how do I get it done? And some of my tasks are pretty broad, and pretty fuzzy, and pretty funky, but that's the way I think. "

" There's a fundamental distinction between strategy and operational effectiveness. "

" If all you're trying to do is essentially the same thing as your rivals, then it's unlikely that you'll be very successful. "