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" The horse is my favorite animal. "

Linda Johnson Rice

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" We understand our audience. We write to the things that concern our audience. At one point, it was civil rights. You know, during the '50s and '60s, we were at the forefront. "

Linda Johnson Rice

" Almost 63 years ago, my father, John Johnson, named the publication 'Jet' because, as he said in the first issue, 'In the world today, everything is moving faster. There is more news and far less time to read it.' He could not have spoken truer words. We are not saying goodbye to 'Jet'; we are embracing the future as my father did in 1951. "

Linda Johnson Rice

" There's a sense of authenticity that comes with 'Ebony.' There are very few national media outlets that are majority-African-American owned and really speak to our community with a sense of pride, authority, and ownership. That's what we do. "

Linda Johnson Rice

" In light of the overall economic challenges that are affecting many, including our potential corporate sponsors, we have arrived at a most difficult decision to cancel Ebony Fashion Fair's fall 2009 season. "

Linda Johnson Rice

" I would describe my mother as a steel magnolia. She was very intelligent, very persuasive. "

Linda Johnson Rice

" I've been riding since I was seven. If I were a horse, I would want an Hermes halter. "

Linda Johnson Rice

" We like to keep it short. If a story warrants more in-depth coverage, we will do it. "

Linda Johnson Rice

" 'Ebony''s Power 100 list highlights African-Americans who exemplify brilliance in the fields of entertainment, arts, business and others. "

Linda Johnson Rice

" My playground was our company. That's really where I grew up. "

Linda Johnson Rice

" The magazines were born out of a need that my parents saw: that there were no magazines that really spoke to black people. 'Ebony' wrote about architects and artists, the share cropper who sent his nine kids to college, real African Americans at a time when everyone else only covered them as entertainers and athletes. "

Linda Johnson Rice

" We have to reach out to younger audiences. They need to see how they can see themselves as black women. "

Linda Johnson Rice

" We have to tell our story at 'Ebony' and 'Jet' like no one else can. We have the authenticity; we have the believability. And I think that's what we have to own. "

Linda Johnson Rice

" I think somebody's got to be cutting-edge. It just depends how you want to market your magazines and how big you want them to be. We look upon competition as what it is. It's there, you pay attention to it, but you don't live by it. You have to go on and grind it out day to day and do the best you can with your magazine every single day. "

Linda Johnson Rice

" There's nothing you can't wear. There's nothing you can't do. "

Linda Johnson Rice

" JP Morgan Chase's investment in our firm is a logical outgrowth of our longstanding relationship. "

Linda Johnson Rice

" We kept everything: every major event that's happened to African-Americans since 1945, with 'Ebony' as a repository for all those photographs and as a voice for all that happened. "

Linda Johnson Rice

" I went to USC in L.A. Part of me is a real West Coast kid. My parents had a house in Palm Springs, which I now have. I spend a lot of time there. "

Linda Johnson Rice

" We're the curator for the African-American experience for the past, present and future. That's my job. "

Linda Johnson Rice

" More black women are in the professional-managerial field, and they don't want to look like the guys sitting next to them in pinstriped suits. "

Linda Johnson Rice

" Johnson Publishing has been built on filling a need for African-Americans. This is what's happening with E Style. There was nothing that addressed the specific needs of African-American women. "

Linda Johnson Rice

" We know in our hearts that none of us get ahead when some of us are stuck with second-class status. "

Linda Johnson Rice

" The stories of accomplishments, achievements, challenges, problems, issues, concerns pass down through history, and those are things you take with you in your personal life wherever you go. "

Linda Johnson Rice

" It was the Cosby family on the cover, but overlaid on that, it appeared to be a shattered glass. So it really wasn't just about the shattering of the Huxtables: it was really a shattering of the black family. And it was a question about that and where do we stand on that. "

Linda Johnson Rice

" The key is to service a market that has not been serviced to its full potential. "

Linda Johnson Rice

" 'Ebony' is an integral part of my life, and I think it's very exciting to be able to help to move the brand forward. "

Linda Johnson Rice

" My family has always made Chicago our home, and I care deeply about the values our company has espoused for decades. "

Linda Johnson Rice

" I have always drawn strength from my late mother's life. When Eunice Johnson set up the first major fashion show for African-American audiences more than 50 years ago, she did so at a time when black Americans, especially black women, were still fighting for a seat at the table - any table. "

Linda Johnson Rice

" We're in the media business. We're in the beauty business. "

Linda Johnson Rice

" They couldn't have a little kid occupying an important spot on the front row, so I sat in the back where all the models changed clothes. I remember vividly the rustling and the rush of the fabrics of the clothes and the swoosh of textures and color as they went by. I was in the back, but I had a front-row seat, in my opinion. "

Linda Johnson Rice

" I'm an outgoing person. Once my parents passed away, it was just my daughter and myself. So, really, my friends are my family. "

Linda Johnson Rice