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" We know in our hearts that none of us get ahead when some of us are stuck with second-class status. "
Linda Johnson Rice
Know
Ahead
Hearts
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" There was never a push for us to become more practical... Fantasy is what our audience has come to expect. "
Linda Johnson Rice
Never
Audience
Become
" Fairness and equality means that what you are never limits who you can be. It means that a young African-American man like my father can start a business with $500 and a dream. It means that a young African-American woman like my mother can walk into European fashion houses with her head held high and be treated with respect. "
Linda Johnson Rice
Man
Business
Father
" I think somebody's got to be cutting-edge. It just depends how you want to market your magazines and how big you want them to be. We look upon competition as what it is. It's there, you pay attention to it, but you don't live by it. You have to go on and grind it out day to day and do the best you can with your magazine every single day. "
Linda Johnson Rice
Day
You
Live
" We kept everything: every major event that's happened to African-Americans since 1945, with 'Ebony' as a repository for all those photographs and as a voice for all that happened. "
Linda Johnson Rice
Kept
Everything
Event
" I would describe my mother as a steel magnolia. She was very intelligent, very persuasive. "
Linda Johnson Rice
Steel
Mother
Would
" Almost 63 years ago, my father, John Johnson, named the publication 'Jet' because, as he said in the first issue, 'In the world today, everything is moving faster. There is more news and far less time to read it.' He could not have spoken truer words. We are not saying goodbye to 'Jet'; we are embracing the future as my father did in 1951. "
Linda Johnson Rice
Words
Today
Time
" My father is the CEO, and there's no question he is my boss. But we work very much in tandem. "
Linda Johnson Rice
Question
Boss
Father
" There's nothing you can't wear. There's nothing you can't do. "
Linda Johnson Rice
Wear
You
Nothing
" The horse is my favorite animal. "
Linda Johnson Rice
Favorite
Horse
Animal
" The magazines were born out of a need that my parents saw: that there were no magazines that really spoke to black people. 'Ebony' wrote about architects and artists, the share cropper who sent his nine kids to college, real African Americans at a time when everyone else only covered them as entertainers and athletes. "
Linda Johnson Rice
College
Parents
Time
" I went to USC in L.A. Part of me is a real West Coast kid. My parents had a house in Palm Springs, which I now have. I spend a lot of time there. "
Linda Johnson Rice
House
Parents
Time
" A black entrepreneur has to be equally if not more prepared than a white to get his fair share of loan money. "
Linda Johnson Rice
White
Fair
Entrepreneur
" We're expanding 'Ebony' and 'Jet' on the digital side to attract and maintain a younger audience. "
Linda Johnson Rice
Audience
Attract
Digital
" We're the curator for the African-American experience for the past, present and future. That's my job. "
Linda Johnson Rice
Job
Future
Experience
" Along with my father, Mandela is my hero. "
Linda Johnson Rice
Hero
Mandela
Along
" 'Ebony''s Power 100 list highlights African-Americans who exemplify brilliance in the fields of entertainment, arts, business and others. "
Linda Johnson Rice
Others
Power
Arts
" We have to reach out to younger audiences. They need to see how they can see themselves as black women. "
Linda Johnson Rice
Black
Need
Out
" I'm not so sure we've influenced the general market. But I'm not sure we're trying to do that. "
Linda Johnson Rice
General
Trying
Sure
" I think the most challenging aspect from my father's perspective was probably getting advertising. He really did pattern 'Ebony' after 'Look' and 'Life' magazines. "
Linda Johnson Rice
Think
Perspective
Look
" We are going to do extensive market research because it is hard for black women to go into stores and get clothes that fit the way they should. "
Linda Johnson Rice
Way
Go
Clothes
" I have always drawn strength from my late mother's life. When Eunice Johnson set up the first major fashion show for African-American audiences more than 50 years ago, she did so at a time when black Americans, especially black women, were still fighting for a seat at the table - any table. "
Linda Johnson Rice
She
Life
Women
" In regards to black people, we have a treasure trove of information that nobody else really has. "
Linda Johnson Rice
People
Treasure
Information
" I don't know about you, but I've never been able to go into a store and buy a pair of jeans off the rack that fit perfectly. "
Linda Johnson Rice
You
Go
Jeans
" We are well-positioned to continue my father's legacy and move these businesses forward in the future. "
Linda Johnson Rice
Father
Forward
Future
" It is a sign of my mother's determination, confidence, and creativity that more than 50 years after launching the renowned Ebony Fashion Fair show, her timeless sense of style endures as a guidepost for today's fashion-loving women. "
Linda Johnson Rice
Today
Style
Confidence
" I'm an outgoing person. Once my parents passed away, it was just my daughter and myself. So, really, my friends are my family. "
Linda Johnson Rice
Away
Myself
Family
" More black women are in the professional-managerial field, and they don't want to look like the guys sitting next to them in pinstriped suits. "
Linda Johnson Rice
Women
Want
Suits
" Johnson Publishing has been built on filling a need for African-Americans. This is what's happening with E Style. There was nothing that addressed the specific needs of African-American women. "
Linda Johnson Rice
Nothing
Publishing
Style
" We're in the media business. We're in the beauty business. "
Linda Johnson Rice
Media
Beauty
Business
" You have to stay current to compete. "
Linda Johnson Rice
Compete
Stay
You