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" Creative thinking - in terms of idea creativity - is not a mystical talent. It is a skill that can be practised and nurtured. "
Edward de Bono
Creative
Thinking
Talent
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" We need creativity in order to break free from the temporary structures that have been set up by a particular sequence of experience. "
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" In the future, instead of striving to be right at a high cost, it will be more appropriate to be flexible and plural at a lower cost. If you cannot accurately predict the future then you must flexibly be prepared to deal with various possible futures. "
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" The purpose of science is not to analyze or describe but to make useful models of the world. A model is useful if it allows us to get use out of it. "
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" Opportunity ideas do not lie around waiting to be discovered. Such ideas need to be produced. "
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" Most of the mistakes in thinking are inadequacies of perception rather than mistakes of logic. "
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" I do a great deal of work with young children, and if you give a child a problem, he may come up with a highly original solution, because he doesn't have the established route to it. "
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" Logic will never change emotion or perception. "
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" It's always amazed me how little attention philosophers, psychologists, or anyone else actually has paid to humor. "
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" If you wait for opportunities to occur, you will be one of the crowd. "
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" Removing the faults in a stage-coach may produce a perfect stage-coach, but it is unlikely to produce the first motor car. "
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" The need to be right all the time is the biggest bar to new ideas. "
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" Unhappiness is best defined as the difference between our talents and our expectations. "
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" Creativity is a great motivator because it makes people interested in what they are doing. Creativity gives hope that there can be a worthwhile idea. Creativity gives the possibility of some sort of achievement to everyone. Creativity makes life more fun and more interesting. "
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" Studies have shown that 90% of error in thinking is due to error in perception. If you can change your perception, you can change your emotion and this can lead to new ideas. "
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" My thinking was taught to tribes in South Africa like the Zulus and Xhosas. At the time there were about 210 fights breaking out among them every month, but after they listened to my lessons, this fell to just four. "
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" Teaching thinking for just five hours to unemployed youngsters increased employment 500 percent. "
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" What the joke displays is a switch in perception. This is important in changing the way we think. "
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" An idea that is developed and put into action is more important than an idea that exists only as an idea. "
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" A painter may be looking at the world in a way which is very different from everyone else. If he's a craftsman, he can get other people to see the world through his eyes, and so he enlarges our vision, perception, and there's great value in that. "
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" In a sense, words are encyclopedias of ignorance because they freeze perceptions at one moment in history and then insist we continue to use these frozen perceptions when we should be doing better. "
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" Dealing with complexity is an inefficient and unnecessary waste of time, attention and mental energy. There is never any justification for things being complex when they could be simple. "
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