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" From age 16, I lived and breathed wine. I read every magazine and book about wine. "
Gary Vaynerchuk
About
Book
Age
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" I definitely think there's some way to understand how people emotionally feel about somebody, but I don't think data collects it. They're not going to click your bit.ly link or click your TweetMeme retweet every time. "
Gary Vaynerchuk
People
Data
Feel
" Many people who I respected were disappointed when I started 'Wine Library TV.' They thought I was dumbing down wine, but I always knew I was one of the biggest producers of new wine drinkers in the world, and people are realizing it now. "
Gary Vaynerchuk
Library
People
Thought
" Eighty-five per cent of the crowd is going to fall in love with me - they're going to feel it, wow. But fifteen per cent are going to think, 'This guy is obnoxious.' I spend enormous time with them - every negative review of 'Crush It!' on Amazon has a response from me - and I can probably bring back ten of the fifteen. "
Gary Vaynerchuk
Love
Fall
Time
" Even though I'm a hype man myself, I like the practicality of it all. People who understand how to turn a profit. At the end of the day, this is still business so I'm looking for real practical knowledge of how to actually make money, not necessarily raise it. "
Gary Vaynerchuk
Man
Business
Day
" People who build family businesses are not classically trained. They have to deal with an enormous amount of politics. You think corporate politics are tough? Go work for your dad or your mom. "
Gary Vaynerchuk
You
Family
Mom
" I am surprised by how not-adopted the video reply has been. What keeps other people from doing it, I think, is that they think a video comes across as 'I'm cool, look at how many e-mails I get.' That perception doesn't scare me, because I know who I am. "
Gary Vaynerchuk
People
Cool
Perception
" Really, truly, try to figure out what your palate is all about. If you've determined that you don't like dirty old stinky wine - old-world flavors - you probably like new-world fruit bombs. Stick to Shirazes and California Cabernets or Zinfandels. "
Gary Vaynerchuk
Dirty
California
You
" Anyone working for a big company might be skeptical that a large business, or even a strictly online business, can form the same kind of friendly, loyal relationship with customers as a local retailer. I'm saying it's already been done because I lived it. "
Gary Vaynerchuk
Saying
Relationship
Done
" Stop doing things that waste time. Don't replace time with your family or things that you need to do. I needed to put together two fantasy teams this weekend because that's something I enjoy, but I did stop playing Nintendo Wii for hours on end. "
Gary Vaynerchuk
Time
Together
End
" The reason we love our parents is because they loved us first. Every single company should take this advice. "
Gary Vaynerchuk
Company
Parents
Advice
" Beaujolais is so underrated. "
Gary Vaynerchuk
Underrated
" I know if I stopped hosting 'Wine Library TV,' we'd probably lose 75 percent of our audience, but the remaining 25 percent is still a big number. "
Gary Vaynerchuk
Big
Library
Lose
" Do you know how many companies have wanted me to do an energy drink for them because I named my book 'Crush It!'? It might be fun one day, but right now I think it would undermine the personal brand I've built. "
Gary Vaynerchuk
Energy
Day
Think
" Storytelling is the game. It's what we all do. It's why Nike is Nike, it's why Apple is Apple, it's why Walt Disney built Disney World and it's why Vince McMahon makes a billion dollars. "
Gary Vaynerchuk
Storytelling
Game
Apple
" Nobody walks this earth thinking he's better than I think I am - I think I'm great. At the same time, it's so obvious to me that I'm nobody. "
Gary Vaynerchuk
Thinking
Time
Great
" The reason I was able to grow my business was that every day, after producing 30 minutes of wine television, I spent 15 hours a day replying to every single person's e-mail and every single person's Twitter @ reply. "
Gary Vaynerchuk
Business
Day
Grow
" It's insane to me to ask anybody to be what they're not. Know what you know the best, love the most. That's always going to be the answer to the thing that you have the best shot at winning at. "
Gary Vaynerchuk
Me
You
Best
" I'm an entrepreneur first and a wine critic second. "
Gary Vaynerchuk
Critic
Entrepreneur
First
" I don't know how you can justify leaving any engagement behind in the social Web of 2011. "
Gary Vaynerchuk
Social
Behind
Know
" Social media requires that business leaders start thinking like small-town shop owners. This means taking the long view and avoiding short-term benchmarks to gauge progress. It means allowing the personality, heart and soul of the people who run all levels of the business to show. "
Gary Vaynerchuk
Progress
Heart
Business
" Okay, let's talk about cartoon labels for half a second - some people think anything with a dog or a car or a colorful alien is garbage, which is not true. Look at Big Moose Red. It's, like, a $6 wine with a cheesy label, and it's actually a solid wine. "
Gary Vaynerchuk
Car
Wine
Think
" I don't want anybody to not recognize how appreciative I am of the volume of e-mails I get. "
Gary Vaynerchuk
I Am
Recognize
Anybody
" I attract a crowd, not because I'm an extrovert or I'm over the top or I'm oozing with charisma. It's because I care. "
Gary Vaynerchuk
Attract
Top
Because
" I hate recording all the shows for the week in one day, because I want to be able to mention current events and pop culture. If Madonna punches Britney in the face today, I want to reference that on 'Wine Library TV' tomorrow. Monday's episode is always the best, because it's hot off the press. "
Gary Vaynerchuk
Today
Best
Hate
" 99.5 percent of the people that walk around and say they are a social media expert or guru are clowns. We are going to live through a devastating social media bubble. "
Gary Vaynerchuk
Walk
Live
Media
" I know I could be the host of 'SportsCenter' in two years if I changed my show today to sports. "
Gary Vaynerchuk
Show
Sports
Today
" Best wine if you're stranded on a deserted island? 1982 Salon Champagne. "
Gary Vaynerchuk
Island
Best
You
" Vince McMahon is one of the greatest storytellers of all time, but WWE's not striving for the kind of innovation it's capable of. "
Gary Vaynerchuk
Innovation
Kind
Striving
" If I could drink only one wine, it would be Champagne. "
Gary Vaynerchuk
If I Could
Wine
Champagne
" The first thing I ever invested in was Twitter. Blaine Cook, former CTO, was leaving the company and asked me if I wanted to buy his stock. "
Gary Vaynerchuk
First
Cook
Company