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" I learned that fashion was about more than fancy images. That there was a business side as well. "
Edward Enninful
Fashion
Business
Well
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" Most of the time, working as a stylist, you're at home, working on your own, researching. "
Edward Enninful
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Your
" I've always been very fascinated by technology - the Internet, social media. "
Edward Enninful
Social Media
Technology
Always
" I'm so fascinated by the influence of social media on fashion. I've seen so many artists on Instagram, up and comers you would have never known otherwise. "
Edward Enninful
Influence
Social Media
Media
" I think fashion can tell a story about celebrating difference, can talk about how different people are, how diverse people are - and for me, that's where fashion really succeeds, when it tackles things to do with the world we live in. "
Edward Enninful
Think
Me
Live
" I'm really excited to see my vision for the 'British Vogue' team come to fruition. "
Edward Enninful
Vogue
Team
See
" I was really sheltered growing up, with six brothers and sisters. We played together all the time, and I was living in a fantasy world, like most creative people. "
Edward Enninful
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" You never know where inspiration is going to come from. "
Edward Enninful
You
Going
Know
" I get nervous before every shoot. I'm really jealous of the people that can just rest on their laurels and say, 'I'm good; this is it.' "
Edward Enninful
Shoot
Say
Rest
" I grew up in an African household, so lots of chicken, lots of rice. We ate Jollof rice, a very West African dish. "
Edward Enninful
Rice
Dish
Chicken
" I love the optimistic American style that Gap celebrates and the simplicity of the basic white T-shirt that allows you to be yourself. "
Edward Enninful
Simplicity
Love
You
" The more you style, the better you get. Don't give up. At a certain point, the magic happens. "
Edward Enninful
You
Magic
Better
" My mother was a seamstress, so I always grew up with her making clothes. I knew how to construct outfits. I knew how to sketch. I knew how to customise. But I could never imagine it as a career. "
Edward Enninful
Clothes
Never
Mother
" I was very honoured to be awarded an OBE in 2016 for my services to diversity in the fashion industry. "
Edward Enninful
Industry
Diversity
Fashion
" When I was really young, I had an afro and wore pressed jeans and argyle sweaters. In my teens, I moved on to ripped Levi's jeans, white T-shirts, and cowboy boots. "
Edward Enninful
Young
Levi
Boots
" When you start out in the industry and things are tough, and you're not really making money, you question yourself: should I give up? "
Edward Enninful
You
Up
Tough
" Change always takes time. "
Edward Enninful
Takes
Always
Change
" I used to wear a lot of Helmut Lang. Painted jeans. Cropped crombies with t-shirts. A lot of V-necks. The perfect V-neck was very important. "
Edward Enninful
Important
Jeans
Perfect
" Coming from a family who put a lot of emphasis on academics, I always thought I was going to be a lawyer. "
Edward Enninful
Going
Family
Lawyer
" I don't think everything has to be new all the time. You don't have to have the latest designer all the time to look good. Just have things you're comfortable with, have key pieces that you can sort of reinvent over and over again, and always keep things that you really love for a while. "
Edward Enninful
Time
Think
Love
" If you put one model in a show or in an ad campaign, that doesn't solve the problem. We need teachers in universities. We need internships. We need people of different ethnic backgrounds in all parts of the industry. That really is the solution: you have to change it from the inside. "
Edward Enninful
Change
People
Problem
" My 'Vogue' is about being inclusive; it's about diversity. Showing different women, different body shapes, different races, class. To be tackling gender. "
Edward Enninful
Class
Body
Women
" I can tell you, without diversity, creativity remains stagnant. "
Edward Enninful
I Can
You
Creativity
" People of power have to show empathy and kindness to the young. "
Edward Enninful
Young
Kindness
Power
" The funny thing is that the fashions from the '90s seem to sit so well with the fashions of 2016. Everything from then somehow skipped and came back. "
Edward Enninful
Well
Back
Everything
" Music, for me, is as important as fashion. The first visuals I remember are Elvis Presley, David Bowie, New Romantics, and different punk bands. "
Edward Enninful
Music
Fashion
Remember
" I take random inspiration from everywhere. "
Edward Enninful
Inspiration
Take
Everywhere
" The white T-shirt is like a blank canvas - eternally versatile. "
Edward Enninful
Versatile
T-Shirt
Like
" By people getting together and celebrating this idea of togetherness, great things can happen. "
Edward Enninful
Great
Together
People
" Kurt Cobain really made an impression on us. He just had that rebel attitude. You could tell he was super talented but didn't really care. "
Edward Enninful
Tell
Us
Rebel
" People like me thought America was the best place to be creative, to be free to create, to have the freedom to be who you are. "
Edward Enninful
Creative
America
Best