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" People like me thought America was the best place to be creative, to be free to create, to have the freedom to be who you are. "
Edward Enninful
Creative
America
Best
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" I learned that fashion was about more than fancy images. That there was a business side as well. "
Edward Enninful
Fashion
Business
Well
" Growing up, I loved the imagery I saw from America as it celebrated being the land of the free and home of the brave. "
Edward Enninful
Growing Up
Brave
Home
" Being an immigrant and living in England, I feel like I lived in two worlds. There was the world that, when I was at school with my friends, was very English, and then I'd go home to another country, with exotic foods and colours. I have a sense of colour pairings, and that came from my background, I think. "
Edward Enninful
Friends
World
Think
" I take random inspiration from everywhere. "
Edward Enninful
Inspiration
Take
Everywhere
" Most of the time, working as a stylist, you're at home, working on your own, researching. "
Edward Enninful
Working
You
Your
" When I was growing up, David Bowie was my idol. I grew up in inner-city London, and he was from Brixton, which is even more urban. "
Edward Enninful
More
London
Growing Up
" Social media and technology are democratising and opening up fashion and the process of fashion for all - this has good and bad sides, but that comes with any change. "
Edward Enninful
Change
Good
Social Media
" I grew up in west London, but my dad wouldn't let me go to school there, so I went in south London. "
Edward Enninful
West
School
Me
" When you start out in the industry and things are tough, and you're not really making money, you question yourself: should I give up? "
Edward Enninful
You
Up
Tough
" Diversity is very important for me. "
Edward Enninful
Important
Me
Diversity
" With Rihanna, it's always a collaboration, and that's why I love her so much. "
Edward Enninful
Collaboration
Love
Why
" It was a whole new attitude: no makeup, less is more... the '90s were fun! "
Edward Enninful
New
Attitude
Fun
" When I started in the nineties, a sample size was a 4 and a 6. "
Edward Enninful
Size
Sample
Nineties
" I am black in a predominantly white industry, and I have been luckier than most. "
Edward Enninful
Most
I Am
Black
" I like to play with contrast. It's about changing people's perceptions of people. "
Edward Enninful
People
Play
Changing
" I grew up in an African household, so lots of chicken, lots of rice. We ate Jollof rice, a very West African dish. "
Edward Enninful
Rice
Dish
Chicken
" I'm just propelled by insecurity; that's what really leads me to want to do better. "
Edward Enninful
Insecurity
Want
Me
" Prince was not scared. The first time I heard someone sing about AIDS, it was Prince: 'In France, a skinny man died of a big disease with a little name.' He was not afraid of taboos. "
Edward Enninful
Name
Scared
Someone
" The funny thing is that the fashions from the '90s seem to sit so well with the fashions of 2016. Everything from then somehow skipped and came back. "
Edward Enninful
Well
Back
Everything
" My 'Vogue' is about being inclusive; it's about diversity. Showing different women, different body shapes, different races, class. To be tackling gender. "
Edward Enninful
Class
Body
Women
" When I was 18 years old, I moved into Neneh Cherry's house in Kensal Rise with Judy Blame and our friend Michael Boadi. "
Edward Enninful
Friend
Blame
Cherry
" A queen does not wear clothes off the runways. "
Edward Enninful
Queen
Wear
Clothes
" I don't think I'm in any way an icon, to be very honest. "
Edward Enninful
Way
Very
Think
" My memories of London Fashion Week are of starting out and not getting many tickets for fashion shows, but wanting to see them so much that I'd sneak in with my friends, people like Pat McGrath and Craig McDean. "
Edward Enninful
Week
People
Memories
" I don't think everything has to be new all the time. You don't have to have the latest designer all the time to look good. Just have things you're comfortable with, have key pieces that you can sort of reinvent over and over again, and always keep things that you really love for a while. "
Edward Enninful
Time
Think
Love
" I was very honoured to be awarded an OBE in 2016 for my services to diversity in the fashion industry. "
Edward Enninful
Industry
Diversity
Fashion
" You could say slowly but surely, the world is changing in a good way - equality in all forms is more and more part of the global conversation, and people are celebrating diversity and individuality. "
Edward Enninful
Diversity
World
Equality
" There is nothing more classic in the realm of casual than jeans and a white tee - a look that is inherently Americana and reminiscent of the American Dream - an optimistic dream of opportunity, individuality, freedom, and the embodiment of one living their truth. "
Edward Enninful
Freedom
Opportunity
Truth
" By people getting together and celebrating this idea of togetherness, great things can happen. "
Edward Enninful
Great
Together
People
" I felt like I grew up with Bowie. I never dressed like him, even though I did love the music, but consistently throughout my career he has been a go-to reference point: The suit from 'Young Americans,' or the gold Missoni-type looks of Ziggy Stardust. 'The Berlin Years' still influences me. "
Edward Enninful
Young
Music
Career