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" In the car business, sometimes you crash. "
Sergio Marchionne
Business
You
Car
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" I've always had this incredible sense of urgency. I've always had this desire not to let things fester and to really seize the moment, because it's serendipity. "
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" Back in 2005, I introduced a thing which, I don't mind saying this - I mean, we stole it, at least in its basic form, from Toyota - it's called World Class Manufacturing. I mean, it's this pretentious title for something which really involves the revisiting of the manufacturing processes of dedication to the removal of waste. "
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" What is the point of one guy developing a 1.3 engine, and another guy a 1.4? What are you getting for this? And the answer is nothing: a total waste of capital. "
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" It would be idiotic to position ourselves against Silicon Valley. "
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" Jeep represents a way of life. It's not just a car. "
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" I like simplicity almost to the point of being monastic. "
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" Don't believe your own press, and don't give speeches. "
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" I'm a phenomenal fan of Elon Musk. I think he's the greatest. He's a disrupter, and I think he is a great marketer. And I love him. "
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" When you got mechanisms in a car that prevent damage from happening to the engine and that operate under very specific circumstances, those things are exceptions under normal operating conditions of the car; under the rules, they need to be disclosed. "
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" If you're looking for power and handling, then I think Ferrari is the answer. "
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" By 2025, more than half of the power units you see on the road will have some relevance of electrification. There may be a base combustion engine, but it is combustion and electrification that will make the machine run. "
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" I am never on holiday. "
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" It is only proper that our employees share in the savings generated by tax reform and that we openly acknowledge the resulting improvement in the U.S. business environment by investing in our industrial footprint accordingly. "
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" Having had to live through a period of integration into another country a number of years ago, I am keenly aware of the negative implications of stereotyping and the significant efforts required to undo its effects. "
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Country
Years
Negative
" I am totally in line with the fact that I think wealth distribution for carmakers needs to be redimensioned to allow labor to take a piece of that wealth distribution. "
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Labor
Think
" If you put a Ferrari sticker on a toaster, it doesn't go any faster. "
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" People are very focused on value and preservation of capital. They're a lot less risk-prone than they used to be. "
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" I think the mind should deliver new and fresh designs all the time. "
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" Repatriating the Ram HD is the right thing to do... it should never have been moved to Mexico. This was owed to the U.S. government - and the taxpayers. "
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Been
The Right Thing
Right
" The HMI (human-machine interface) function inside a Ferrari is probably the weakest link in the chain of technical know-how that's embodied in the car. "
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Function
Inside
Car
" Being small, cute is going to do nothing. "
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Cute
Going
Being
" There's no doubt that we are, by traditional automotive manufacturing standards, an automotive conglomerate. And so that causes confusion by definition. "
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Doubt
Causes
Confusion
" Auto companies need to quickly separate the stuff that will be swallowed by commodity from the brand stuff. "
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Separate
Need
Will
" I act like a native in North America. I eat sliders in Detroit. "
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" There is nothing that would prevent Fiat Chrysler from providing ride-sharing service to a wider community and using our dealer network for this. "
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" There's nothing worse in life than to sit there and be the victim of a process that's outside your control. "
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" I have been public on this, and I firmly, firmly believe that this notion of accountability for what you promise as a leader is as important as your integrity. "
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" I am proud of my Italian heritage, and nothing I have said should be interpreted as an attempt at minimizing its value. "
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Nothing
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" You've got to allow people to make mistakes, even though your gut tells you that the guy is going to get torched. "
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