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" It's one of my biggest internal struggles - the whole schooling system in London and the fact that my kids are going to a posh school. It freaks me out. "

Stella McCartney

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" Everyone can do simple things to make a difference, and every little bit really does count. "

Stella McCartney

Make A Difference

" It's important for us as a family to go and sit in the woods sometimes. "

Stella McCartney

" I personally love sportswear, and love using it in high fashion. "

Stella McCartney

" My job at the end of the day is to design timeless, desirable, beautiful products. It's not about just designing a bunch of organic jumpers. I have a balance within the brand. If you try to create something people enjoy, and it happens to be made in a responsible way, then that's when you can really strike an incredible balance. "

Stella McCartney

" I'm obsessed with not chucking away food. I'm lucky enough to have a gardener, so we grow sweetcorn, tomatoes, beetroots, cabbages, pumpkins, lettuce. I'm trying to get into blanching it and freezing so I don't have to buy veg over the winter, but then you need loads of freezers, and that's not ideal. "

Stella McCartney

" Designing kids clothes is something personal to me because I'm a mother. So to be able to see my kids wearing something I've designed is very fulfilling. With the kids' collection, we really try to focus on great quality with an accessible price point in styles that appeal to both parents and kids. "

Stella McCartney

" I did have quite a different upbringing to a lot of my peers. We all have a sort of code that we get, especially as Beatles kids. It's an unspoken sort of word of understanding. But I'm comfortable around a lot of different types of people. "

Stella McCartney

" I don't know, maybe I'm overly paranoid that they're going to be spoiled, but I want to keep them going as kids for as long as I can. I want to keep them innocent and free. "

Stella McCartney

" I think my differences were, and my differences still are, that I don't really approach fashion in a fashiony way. "

Stella McCartney

" I like doing slightly masculine, Savile Row tailoring. A nice jacket. Wearable - it's almost a dirty word in fashion, wearable, but that's what I do. "

Stella McCartney

" My biggest surprises in my everyday job have to do with the challenges of trying to be slightly more responsible as a brand. "

Stella McCartney

" You have to be hopeful that people will be more educated in how they buy things, and hopefully more luxury brands will start to think that way on a longer-term basis. "

Stella McCartney

" I've had people say to me, 'You'll never sell handbags. You don't work with leather, and leather is luxury.' To me, it's the complete opposite: leather is everywhere - it's so cheap a material; it's so mass produced. Over 50 million animals a year are killed just for fashion. For me, it doesn't have a luxury element to it. "

Stella McCartney

" The majority of fragrances are designed by people who have no idea what the house does. But for me, it had to be honest. That's where it becomes personal. "

Stella McCartney

" Losing my mum. That was a punch-me moment. "

Stella McCartney

" I'm incredibly sad that my mother's not here to see my kids and that my kids don't get to know her. And she didn't meet my husband. That's one of the hardest things. I don't even know how to put that into words. "

Stella McCartney

" I used to get embarrassed about the fact I liked fashion. I still get a bit cringy. "

Stella McCartney

" I was brought up in a way that was based purely on the senses. Everything in my upbringing was a reaction to growing up on an organic farm or to the emotions of animal cruelty, as well as the visuals of my mum's and my father's art - he was also an art collector. "

Stella McCartney

" It wasn't easy navigating publicity when I started, because I grew up with 'being famous,' and I'm just not into it, and I guess defensiveness gets read into that. And I didn't get an easy ride at the beginning. "

Stella McCartney

" I was brought up to understand that we are all here on planet earth together. "

Stella McCartney

" I never want to promote an ad that makes women feel bad about themselves, because when I was young, I never felt rich enough or fashionable enough or good enough. I felt talked down to by luxury fashion labels. There was a disconnect. They made me feel we weren't right for each other. "

Stella McCartney

" Some days, I get overwhelmed and a bit breathless... I've probably cried at work, but I'm limited with my crying: I'm the boss; I'm not really allowed to cry at work. "

Stella McCartney

" When I say I don't do fur or leather, in my world it's a massive shock, but when it comes into the sporting arena, it goes without saying. It also influences what I do on the runway: I get really excited when I discover an environmentally-friendly print process that doesn't use water, and I'll try and mimic that in my ready-to-wear. "

Stella McCartney

" For me, singing is the most natural thing in the world. I've grown up with it and I know I've got that gift. "

Stella McCartney

" It's more expensive for me to make my shoes. I don't use animal-based glues or fish-based glues. So that costs me more. And, you know, like anything in life - mass marketing of anything - mass manufacturing of anything costs less. "

Stella McCartney

" Asia has always been a really exciting part of the world for me, personally. And it actually was the first part of the world that bought my brand, strangely enough. "

Stella McCartney

" We've all got to come together, and we've got to protect what's left of our ancient forests on this planet. "

Stella McCartney

" We always had our own vegetables growing up and now I'm doing it with my kids at our house in the country. "

Stella McCartney

" To work on the competition wear for the Olympics is kind of insane. As a fashion designer, you don't think to yourself, 'I'm going to get the opportunity to work with athletes at that level at the Olympic Games.' It really is such an incredible thing to have any kind of contact with as a designer. "

Stella McCartney

" Mum was a big style icon for me: her natural sexiness and natural confidence. "

Stella McCartney