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" Like most modern Americans, I assume individuality is not only a fundamental value, but a goal in life, an art form. "

Howard Rheingold

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" Markets are as old as the crossroads. But capitalism, as we know it, is only a few hundred years old, enabled by cooperative arrangements and technologies, such as the joint-stock ownership company, shared liability insurance, double-entry bookkeeping. "

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" You can't pick up the telephone and say, 'Connect me with someone else who has a kid with leukemia.' "

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" It's more important to me to get an e-mail that says, 'I saw your page and it changed my life,' than how many hits the page got. "

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" I've spent my life alone in a room with a typewriter. "

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" Although we leave traces of our personal lives with our credit cards and Web browsers today, tomorrow's mobile devices will broadcast clouds of personal data to invisible monitors all around us. "

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" Humans are humans because we are able to communicate with each other and to organize to do things together that we can't do individually. "

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" Advertising in the past has been predicated on a mass market and a captive audience. "

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" Some critics argue that a tsunami of hogwash has already rendered the Web useless. I disagree. We are indeed inundated by online noise pollution, but the problem is soluble. "

Howard Rheingold

" The more material there is, the more need there is for filters. You don't need a printing press anymore, but you do need people who know how to cultivate sources, double-check information and put the brand of legitimacy on it. "

Howard Rheingold

" People look at me, and I dress a little unusually and they think, 'Oh you must be from California.' Of course, people in California think, 'Oh you must be from from Mars,' so, you know, your next-door neighbour is not necessarily the person that you are going to make a connection with. "

Howard Rheingold

" Some digital natives are extraordinarily savvy. "

Howard Rheingold

" There's a direct relationship between how difficult it is to send a message and how strongly it is received. "

Howard Rheingold

" As for Twitter, I've found that you have to learn how to make it add value rather than subtract hours from one's day. Certainly, it affords narcissism and distraction. "

Howard Rheingold

" Unlike with the majority of library books, when you enter a term into a search engine there is no guarantee that what you will find is authoritative, accurate or even vaguely true. "

Howard Rheingold

" One thing we didn't know in 1996 is that it's very, very difficult, if not impossible, to sustain a culture with online advertising. "

Howard Rheingold

" Democracy is not just voting for your leaders; it's really premised upon ordinary citizens understanding the issues. "

Howard Rheingold

" When designers replaced the command line interface with the graphical user interface, billions of people who are not programmers could make use of computer technology. "

Howard Rheingold

" Craigslist is about authenticity. Craig has paid his dues, and people respect him. "

Howard Rheingold

" Inexpensive phones and pay-as-you go services are already spreading mobile phone technology to many parts of that world that never had a wired infrastructure. "

Howard Rheingold

" Until fairly recently, Amish teachers would reprimand the student who raised his or her hand as being too individualistic. Calling attention to oneself, or being 'prideful,' is one of the cardinal Amish worries. Having your name or photo in the papers, even talking to the press, is almost a sin. "

Howard Rheingold

" Entire books are being written about the distractions of social media. I don't believe media compel distraction, but I think it's clear that they afford it. "

Howard Rheingold

" I think e-mail petitions are an illusion. It gives people the illusion that they're participating in some meaningful political action. "

Howard Rheingold

" People's social networks do not consist only of people they see face to face. In fact, social networks have been extending because of artificial media since the printing press and the telephone. "

Howard Rheingold

" Whenever a technology enables people to organize at a pace that wasn't before possible, new kinds of politics emerge. "

Howard Rheingold

" On the Internet, it is assumed people are in business to sell out, not to build something they can pass along to their grandkids. "

Howard Rheingold

" Young voters are crucial. The trend over recent years has been for them to drift away. So anything that gets young voters interested in the electoral process not only has an immediate effect, but has an effect for years and years. "

Howard Rheingold

" I think there are two aspects to smart environments. One is information embedded in places and things. The other is location awareness, so that devices we carry around know where we are. When you combine those two, you get a lot of possibilities. "

Howard Rheingold

" There is never going to be a substitute for face-to-face communication, but we have seen since the alphabet, to the telephone and now the Internet, that whenever people find a new way to communicate, they will flock to it. "

Howard Rheingold

" It's kind of astonishing that people trust strangers because of words they write on computer screens. "

Howard Rheingold

" Humans have lived for much, much longer than the approximately 10,000 years of settled agricultural civilization. "

Howard Rheingold