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" People like secrets. Creative people really like secrets. "

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" One of the big concerns I have is that most of the HR departments in a lot of companies are hiring away from creativity and they don't know it. For instance, they are requiring everybody to have a college degree. The most creative people I know couldn't deal with college. "

" How about keyboards in your mouth? How fast can you type with your tongue? People will think you're just masticating, when you're really talking to your girlfriend. "

" The big problem that UWink had was we were essentially building tablets because they hadn't been invented yet. That drove up the cost a lot. "

" We had some really powerful technology - Atari always was a technology-driven company, and we were very keen on keeping the technological edge on everything. There's a whole bunch of things that we innovated. We made the first computer that did stamps or sprites, we did screen-mapping for the very first time, and a lot of stuff like that. "

" I founded Atari in my garage in Santa Clara while at Stanford. When I was in school, I took a lot of business classes. I was really fascinated by economics. You end up having to be a marketeer, finance maven and a little bit of a technologist in order to get a business going. "

" I basically look at PR as something you do if there's an object in mind. But my ego doesn't need it. "

" The game business reinvents itself every five years. "

" Everyone who's ever taken a shower has an idea. It's the person who gets out of the shower, dries off and does something about it who makes a difference. "

" I believe there are Steve Jobses all around us. Really, what is happening is that they're being edited out of importance. "

" These days when you say 'videogame', people think of immersive games that take over your life and require three thumbs to control. My goal is to create games that almost retreat into the background. I'm interested in bringing them back to their role as a social facilitator, the way party games help people to interact. "

" I never, ever, saw the evil Steve Jobs. He was always the most well-mannered and respectful guy I knew. And we got to be pretty good friends. He didn't suffer fools gladly. I guess he didn't think I was a fool. "

" I had an awful lot of my soul invested in Atari culture. "

" Women were very, very good at 'Pong'. It was part of the dating scene. The number of people who told me they met their wife or husband playing 'Pong' was huge. They were shoulder to shoulder, talking and playing. It was body contact and verbal contact. "

" I'd love to design a school. "

" I've been in navigation systems, robotics, restaurants, communications systems, touch screens, and now I'm back in games. I like to say I have five-year A.D.D. "

" Radical innovation is difficult to fund. It seems scary. And the really radical things seem even more scary. "

" Learning ballroom dancing is great for your brain. But it only works for three to six months. After that, you've got all the benefit you can get, and so you have to move on to yoga, and then Tai Chi, and then bridge, always keeping on the steep part of the learning curve. "

" I just want the future to happen faster. I can't imagine the future without robots. "

" Sometimes when you hire people who have to pass a Mr. Congeniality test, you end up losing some of the non-conformists who will give you different views and perspectives. "

" I hate 'Mafia Wars'. "

" Everybody copied Atari products. So we started messing with them and it was fun. We bought enough chips that we could get them mislabeled. So we bankrupted at least two companies which copied our boards, and bought all the parts but they were the wrong parts, so they're sitting on all this inventory they can't sell because the games don't work. "

" Atari showed that young people could start big companies. Without that example it would have been harder for Jobs and Bill Gates, and people who came after them, to do what they did. "

" In the early days of the video game business, everybody played. The question is, what happened? My theory - and I think it's pretty well borne out - is that in the '80s, games got gory, and that lost the women. And then they got complex, and that lost the casual gamer. "

" I want to fix education in the world. As soon as I work on that, I am going to work on world hunger and then world peace. "

" In 1989, SimCity introduced an entirely new brand of game play. "

" Selling Atari when I did - I think that's my biggest regret. And I probably should have gotten back heavily into the games business in the late Eighties. But I was operating under this theory at the time that the way to have an interesting life was to reinvent yourself every five or six years. "

" I guess I'd like to be known for being an innovator, fostering creativity, thinking outside the box. You know, keeping people playful. "

" Young adults love to play games and they're thirsty for social interaction, but a lot of bar and restaurant experiences are quite unsatisfactory on the social level. What young people need is a place that has the feel of an unhosted party where they find themselves interacting with like-minded strangers. "

" The thing we don't want to do is overstate the benefits, but there is all kinds of proof that exercise, both physical and mental, increases brain activity. "

" There are a lot of things about having money that are perceived to be cool but that aren't. Maybe if you're a CEO jerk who likes going coast to coast by himself in a G4, then that's fine. But that's not me. And it never will be. "