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" The consumer is the absolute king in everything you do. "
Freddie Wong
You
Consumer
Everything
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" We always said that directors work their whole lives to get final cut on a movie. We have that. So why would you want to run away from what every other director is sprinting toward their entire careers? "
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" Gamer humor ranges all over the place. What it comes down to is taking a lot of what we see in gaming and we're familiar with in gaming and being like, 'OK, hold on, let's re-examine this for a second. Isn't this funny? Isn't this strange? Isn't this a little bit ridiculous?' That's where it is. "
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" We don't believe in competition. "
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" If it doesn't feel organic to the audience, you gotta trust your gut. "
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" We firmly believe the future of television is online, and Hulu has recognized the value of quality long-form series. "
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" A better quality of video is better for everyone. "
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" Video content yearns to be free. "
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" Kickstarter has shifted from funding creative projects to funding products and videogames; the biggest funded are consumer electronics and video game projects. "
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" People predicted in the 1910s that live theater was going to be all gone and that we'd just be watching movies. No, live theater is still around, because it does things that are specific to it. "
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Movies
Watching
Gone
" We take a lot of pictures with fans, and when they walk away, their parents say, 'Who was that?' "
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Parents
Say
Fans
" We're able to push the envelope with what we're doing, both on a technical and artistic level, which is the most that any filmmaker can ask for. "
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Most
Technical
Push
" It's hard to sell merchandise off YouTube. "
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YouTube
Off
Hard
" We've always wanted to control the video player for our videos. We really want to evolve how comments on videos work. "
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Control
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Want
" Venture capitalists don't pay attention to you unless you have an app or a widget. "
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" The moment you've brought a toothbrush to work, then you're getting into crunch time. "
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Getting
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" Everyone talks about, 'Get your foot in the door,' but I never understood that mentality. Why would I want to go in that house? Why not build my own house? Why not take a chair and smash a window? "
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Chair
House
My Own
" Hulu understood how much content costs. By remaining defensive, YouTube is losing various aspects of video - long-form, for example - to other companies. "
Freddie Wong
Costs
Losing
YouTube
" When we started doing YouTube, the goal was, hey, let's make stuff that we want to see, that entertains us. "
Freddie Wong
YouTube
Want
Started
" I get occasional tweets from people asking what shampoo and conditioner I use. I go straight for the Costco brand, Kirkland brand, the bulk shampoo. That's as far as I go. "
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Straight
Go
Asking
" On the advertising side, view count is not the most important thing. It's engagement. "
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Advertising
Side
Most
" We founded RocketJump for two reasons: to provide quality entertainment and to reach as many different audiences as possible. "
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Reach
Different
Possible
" We believe that the future for content-creators such as ourselves lies in being able to source project money from an audience and deliver on those projects in a timely and cost-effective manner. "
Freddie Wong
Audience
Money
Believe
" We were looking for representation that was creatively and commercially in synch with our core DNA. The team at WME understands where we're going, and we're looking forward to taking our company to the next level with them by our side. "
Freddie Wong
Forward
Looking
Team
" I want to see more people push what it means to be a web show... because it's very difficult to make a living making those types of shows. "
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Web
Want
See
" Straight-up digital delivery will be the way the future works. "
Freddie Wong
Digital
Will
Future
" Hollywood is just a bunch of middlemen, people trying to facilitate content transfer between creators and viewers. "
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Trying
Content
People
" The goal is not to just do 'Video Game High School' every year. We want to grow into a real content production company. We want to be Pixar or HBO. We want to make five series a year or 10 series a year. "
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High School
School
Game
" We want to be a studio that makes a whole bunch of stuff we believe in, in all ranges of scale and time and length, and own as much as that IP ourselves and generate as much of that IP ourselves as possible. "
Freddie Wong
Believe
Want
Time
" Online is another way for all of us to reach people. "
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Reach
People
Way
" A lot of people have difficulty wrapping their heads around what VR is good for. And the direction people go first is wrong. The wrong place is always: How can we do something we've done before, but on this? "
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Done
Go
Direction