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" We believe that the future for content-creators such as ourselves lies in being able to source project money from an audience and deliver on those projects in a timely and cost-effective manner. "

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" We were looking for representation that was creatively and commercially in synch with our core DNA. The team at WME understands where we're going, and we're looking forward to taking our company to the next level with them by our side. "

Freddie Wong

Forward

Looking

Team

" We take a lot of pictures with fans, and when they walk away, their parents say, 'Who was that?' "

" If you can't answer the question 'What is VR adding to that experience?' - and it should be more than just a gee-whiz thing - then that project shouldn't be in VR. You're not taking full advantage of your medium. "

Freddie Wong

Experience

Question

" The Asian male has an interesting history as far as Western appropriation. At one point, we were completely sexless Chinamen building the railroads. Then, World War II came around, and it was like, Asian guys are coming after the white women. We became a menace for a second. "

" On the advertising side, view count is not the most important thing. It's engagement. "

" The consumer is the absolute king in everything you do. "

" At the end of the day, we still make the things that we make. And we found that the best strategy in this very fluid marketplace is to not be tied into any given platform, but to be able to make good content, and good content will be able to live anywhere. "

" One of our goals is to figure out ways of diversifying where we are. "

" If it doesn't feel organic to the audience, you gotta trust your gut. "

" We don't believe in competition. "

Freddie Wong

Competition

Believe

" When we think about a great movie, I mean, what do we think about? We think about story, we think about character. And when the visual effects aren't perfect, we forgive it. "

" When you have a home and create a brand people believe in and want to support, it makes it easier for you to control merchandise and sell it. "

" Thanks to Netflix and Hulu, people are getting more and more used to consuming longer stretches of content on their televisions or computer screens. "

Freddie Wong

People

Content

" Non-studio entities can experiment with storytelling that might be too niche... for a studio. "

" I don't think a lot of people really know what goes into something that they see. "

" Hulu understood how much content costs. By remaining defensive, YouTube is losing various aspects of video - long-form, for example - to other companies. "

" The moment you've brought a toothbrush to work, then you're getting into crunch time. "

" From a creative perspective, we've been very fortunate in that doing it the 'VGHS' way gave us unlimited freedom. Whatever we wanted to do, however we wanted to do it, we had that. "

" In general, a lot of content creators find that their success is unable to support any sort of organization of scale. It's pretty difficult to support even three or four employees. "

" A better quality of video is better for everyone. "

" Hollywood is just a bunch of middlemen, people trying to facilitate content transfer between creators and viewers. "

" When we started doing YouTube, the goal was, hey, let's make stuff that we want to see, that entertains us. "

" We are not frou-frou creative types. We have done both sides of the business and are constantly asking ourselves, 'How are we going to pay for this?' But the criteria is that it must fit with our world. "

" We have an audience, the ability to fund our own projects, own our own projects, the ability to display our projects unencumbered by any middlemen. That's the perfect scenario. "

" Defying genre conventions is instantly a risky move. "

" Deep engagement is much more powerful and valuable than fleeting mass market engagement. "

" Kickstarter has shifted from funding creative projects to funding products and videogames; the biggest funded are consumer electronics and video game projects. "

" Gamer humor ranges all over the place. What it comes down to is taking a lot of what we see in gaming and we're familiar with in gaming and being like, 'OK, hold on, let's re-examine this for a second. Isn't this funny? Isn't this strange? Isn't this a little bit ridiculous?' That's where it is. "

" It's rare to find a corporate partner who encourages true creativity, but our meetings with Lionsgate's creative team convinced us that this is the right move for RocketJump and our millions of fans. "

" When we started out doing YouTube videos, I think we were very, very early on in terms of people doing a behind-the-scenes component. "