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" Kickstarter has shifted from funding creative projects to funding products and videogames; the biggest funded are consumer electronics and video game projects. "
Freddie Wong
Products
Consumer
Creative
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" YouTube is the place where people go to consume advertisements willingly. It's some capitalist dystopian nightmare. "
Freddie Wong
YouTube
Place
People
" The moment you've brought a toothbrush to work, then you're getting into crunch time. "
Freddie Wong
You
Getting
Moment
" Everyone talks about, 'Get your foot in the door,' but I never understood that mentality. Why would I want to go in that house? Why not build my own house? Why not take a chair and smash a window? "
Freddie Wong
Chair
House
My Own
" Straight-up digital delivery will be the way the future works. "
Freddie Wong
Digital
Will
Future
" I think if you make good, interesting content with compelling story lines and good characters, people will tune into the web for as long as you want them to. "
Freddie Wong
People
Think
Story
" Hollywood is just a bunch of middlemen, people trying to facilitate content transfer between creators and viewers. "
Freddie Wong
Trying
Content
People
" When we think about a great movie, I mean, what do we think about? We think about story, we think about character. And when the visual effects aren't perfect, we forgive it. "
Freddie Wong
Perfect
Character
Think
" It's rare to find a corporate partner who encourages true creativity, but our meetings with Lionsgate's creative team convinced us that this is the right move for RocketJump and our millions of fans. "
Freddie Wong
Partner
Creative
Team
" We have full creative control, we have a giant audience that loves what we do, and we can make whatever we want. "
Freddie Wong
Want
Creative
Control
" Five years is a very long time. If you think about it in terms of just people's lives, in terms of who our audience is: if you were in high school when you first saw our stuff, you're in college now. "
Freddie Wong
School
Think
Time
" We don't believe in competition. "
Freddie Wong
Competition
Believe
" Video content yearns to be free. "
Freddie Wong
Free
Content
Video
" YouTube's a funny place because so many creators fall into their aesthetics out of necessity and the visuals are driven out of an urge to create. You get a lot of interesting examples of interesting design choices that have roots in practicality as well as an artistic sentiment. "
Freddie Wong
Funny
Roots
Design
" Content financing is a difficult beast no matter what era of Hollywood we're talking about. "
Freddie Wong
Hollywood
Talking
Era
" Non-studio entities can experiment with storytelling that might be too niche... for a studio. "
Freddie Wong
Studio
Experiment
Niche
" A better quality of video is better for everyone. "
Freddie Wong
Quality
Video
Everyone
" The consumer is the absolute king in everything you do. "
Freddie Wong
You
Consumer
Everything
" Defying genre conventions is instantly a risky move. "
Freddie Wong
Move
Defying
Genre
" I get occasional tweets from people asking what shampoo and conditioner I use. I go straight for the Costco brand, Kirkland brand, the bulk shampoo. That's as far as I go. "
Freddie Wong
Straight
Go
Asking
" Youku Tudou gives us the reach into China that we've been looking for, and we look forward to sharing even more content with international audiences in the near future. "
Freddie Wong
Reach
Looking
Look
" I want to see more people push what it means to be a web show... because it's very difficult to make a living making those types of shows. "
Freddie Wong
Web
Want
See
" On the advertising side, view count is not the most important thing. It's engagement. "
Freddie Wong
Advertising
Side
Most
" I don't think a lot of people really know what goes into something that they see. "
Freddie Wong
People
Know
Think
" Deep engagement is much more powerful and valuable than fleeting mass market engagement. "
Freddie Wong
Market
Fleeting
Deep
" VR has a whole range of things it's very good at, and there's a lot of things that it's going to be deficient at. "
Freddie Wong
Going
Very
Lot
" When we started out doing YouTube videos, I think we were very, very early on in terms of people doing a behind-the-scenes component. "
Freddie Wong
YouTube
Early
People
" I don't think any reasonable person would object to you, as the advertiser, having say in who and what you want to pair your ad with. "
Freddie Wong
Your
You
Want
" I have to credit high school for allowing us to mess around with movie stuff at a time when it was a novelty. Experimenting with that and having a very good group of friends to work with made it a very easy decision that this seemed like something I wanted to do with the rest of my life. "
Freddie Wong
Time
Work
Decision
" There's a lot of history here. In terms of Asians in this country, you have a big influx after the Cultural Revolution, a big influx after the Korean War, a big influx after the Vietnam War. "
Freddie Wong
Revolution
War
You
" When we started doing YouTube, the goal was, hey, let's make stuff that we want to see, that entertains us. "
Freddie Wong
YouTube
Want
Started