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" We are exploring creative models to pursue innovation outside the confines of our normal process, taking calculated risks and learning from them. "

Denise Morrison

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" Not every great idea needs to be Campbell-generated. It's clear that partners and vendors and other external sources will generate innovative ideas for us. "

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" Health and wellness does mean different things to different people. "

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" Women need to think about where they've been, where they are, where they're going, and how they're going to get there. "

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" Most corporations have human-resources processes that involve discussions with your manager, performance evaluations, calibrations for performance and potential succession planning. "

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" When Dad came home from work, he'd turn our family dinners into tutorials on business, money, sales, and profit margins. He shared fascinating stories about his customers, marketing, and my favorite topic when I was a kid - new product launches. Our father also took us to his office before the advent of 'Take Your Child to Work Day.' "

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" For us, giving back is not an extracurricular activity. "

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" The first step in changing a culture, I believe, starts with the senior leadership team - and with the CEO. "

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" Innovation requires an experimental mindset. "

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" I describe my career path as a zigzag, not a ladder. "

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" The things that worked for us in the past wasn't going to work the same way going forward. "

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" I learned marketing at my dinner table. "

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" Being an iconic food company can be both a blessing and a curse. It can be a curse if, amidst change, you maintain the status quo. It is a blessing if you leverage the change coupled with capability to seize new opportunities. "

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" If you want a CEO role, you have to prepare for it with a vengeance. "

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" It's okay to fail if you learn from it. "

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" Leadership is service to others. "

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" The thing that I learned early on is you really need to set goals in your life, both short-term and long-term, just like you do in business. Having that long-term goal will enable you to have a plan on how to achieve it. "

Denise Morrison

" I've been preparing to run a big company all my life. "

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" The best thing you can do as a leader when people are pressed is get the obstacles out of their way. "

Denise Morrison

" We are moving closer to a future where quantified lives will become the norm. "

Denise Morrison

" There are going to be priorities and multiple dimensions of your life, and how you integrate that is how you find happiness. "

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" We believe GMOs are safe. "

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" I want to treat people the way I like to be treated and be very straight with them. "

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" Networking is working. "

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" I can cite numerous sponsors at different places in my career that made a huge difference for me just in terms of pulling me aside and giving me a tip or some coaching, or just watching what I was doing and not being afraid to tell me the truth about it. "

Denise Morrison

" I talk to my parents a couple of times a week. I talk to my daughters every day. "

Denise Morrison

" I've always believed consumers have a right to know what's in their food. "

Denise Morrison

" Evolving our culture to operate and think differently is no small task. We are challenging our employees to be the best of both small and big companies - they should operate with the soul and spirit of a startup, while leveraging the scale, resources and capabilities of Campbell - with the goal of ultimately becoming the biggest small company. "

Denise Morrison

" People are literally tracking everything. People are becoming more empowered and knowing what's going into their body. "

Denise Morrison

" I do think the position I play is a powerful position. "

Denise Morrison

" I have observed that people make strategic plans for brands, businesses, and companies, but they are not always strategic about themselves. "

Denise Morrison