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" Every time someone downloads a picture, the photographers get paid about 30% of what we charge. "
Jon Oringer
Picture
Paid
Someone
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" It's typical for video customers to often use licensed music - whether a soundtrack, background music, or sound effects - to complement their video projects. "
Jon Oringer
Customers
Music
Use
" Was I going to start companies outside of Shutterstock or inside? Going public kind of meant I was going to start them inside, and I kind of thought this through and decided that if I was going to do that, I was going to continue to operate Shutterstock like it was an incubator of startups. "
Jon Oringer
Inside
Thought
Kind
" I found it very helpful not to do the venture round. Instead, I started with very little money, a few thousand dollars, and I did every job myself. I was the first photographer. I was the first customer service rep. I was the first online marketing person. "
Jon Oringer
Service
Customer
Money
" I met with several public company CEOs to learn about their experiences of going public and listened to as many earnings calls as I possibly could. "
Jon Oringer
Company
Going
Learn
" Nobody is opposed to paying taxes; governments need to coordinate, work together and simplify the law. "
Jon Oringer
Work
Together
Taxes
" Problems are good. Impossible problems are even better. "
Jon Oringer
Even
Better
Impossible
" If people want to code, and they want to be entrepreneurs, there's opportunities for them to do that. "
Jon Oringer
Them
Code
Opportunities
" Many entrepreneurs think that cash is the ultimate solution to all of their problems: the one thing standing between them and their dreams. "
Jon Oringer
Think
Solution
Problems
" We have a lot of customers in Japan, but they don't quite get the local content that they always need, so we want to encourage all of our product teams to start thinking globally. "
Jon Oringer
Need
Content
Start
" We significantly increased our global presence in 2014. During the year, we expanded the number of languages in which we serve customers to a total of 20. "
Jon Oringer
Year
Presence
Serve
" All businesses need images to sell their products and services. "
Jon Oringer
Services
Images
Sell
" Each time I went to create my website, I needed imagery. It was complicated to get, the process was expensive, I had to negotiate rights. I knew there had to be a better way. "
Jon Oringer
Process
Create
Website
" Evolution has been the key tenet of success over the past 13 years, and we have transformed from a single subscription e-commerce image business into a company with a diversified portfolio of content offerings, servicing the needs of businesses of all types and sizes globally. "
Jon Oringer
Business
Success
Past
" You can't be afraid of the problem. Don't be afraid of failure; don't be afraid to make mistakes. Make sure you learn from each step; iterate, and stay as efficient as possible without being paralyzed by a difficult situation. "
Jon Oringer
You
Mistakes
Failure
" In 2013, we opened our first international office in London and established a European hub in Berlin. "
Jon Oringer
International
London
Office
" The problem with taking venture capital is if you take $5m from someone, it may feel great; you may feel like they're validating your business model. But they're giving $5m out to 20 different people, hoping one of them will be a hit. They don't really care if it's you. "
Jon Oringer
People
Business
Care
" The growing demand for content across our platform delivers bigger payouts to our contributor base and encourages them to upload fresh content to Shutterstock, further facilitating the network effect of our business. "
Jon Oringer
Content
Fresh
Business
" I started Shutterstock out of my own need. I'd previously created a few software companies, and each time, I struggled to find affordable images to use on my websites. "
Jon Oringer
Own
My Own
Need
" In the early days, start-ups make the main mistake of hiring people to do the work that they could do themselves. "
Jon Oringer
Make
Days
Work
" To make a computer do something that would take a human a long period of time was always interesting. "
Jon Oringer
Human
Interesting
Always
" Shutterstock has the tech ethos. Rex has the relationships, packaging, and merchandising know-how. "
Jon Oringer
Ethos
Tech
Relationships
" I don't own a helicopter because I want someone to bring me places quickly. I own it because it's an incredible machine that I like to fly and learn about. I like the complexity of it. "
Jon Oringer
Learn
Want
Someone
" I wanted a CFO with public company experience; I needed an HR department, new office space, and a board which could help me grow the business. Insight, the private equity firm I chose, helped me with all that. "
Jon Oringer
Help
Me
Space
" When I started Shutterstock, I tried to get people access to big events. It's very hard to keep up, to publish them quick, and to get the right photographers. "
Jon Oringer
Quick
Hard
Events
" I think that initial independence is very important; that's what being an entrepreneur is all about. "
Jon Oringer
Important
Independence
I Think
" Instagram is great for us because it's encouraging people to shoot more stuff. Some of those snappers will become professional, and they may choose to sell their photos through us. "
Jon Oringer
Choose
Professional
Us
" Any business that is trying to sell something should be willing to spend a couple dollars for a stock photo to not have ads in it and not distract the user from using the product they're trying to sell. "
Jon Oringer
Business
Photo
Trying
" To ensure we are meeting the demands of existing customers while also attracting new users, we remain focused on building cutting-edge technology and introducing new and innovative product offerings. "
Jon Oringer
Meeting
New
Technology
" Shutterstock has evolved from an image-based marketplace for small businesses to a much broader platform, with a large and expanding addressable market opportunity. "
Jon Oringer
Small
Large
Market
" As we continue to grow, the question is, how do you keep the company as innovative as it was 15 employees ago? "
Jon Oringer
You
Question
Employees