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" Free enterprise capitalism has been the most powerful creative system of social cooperation and human progress ever conceived, but its perception and its role in society have been distorted. "

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" Snatam Kaur is a yogini, and I find her music deeply spiritual. I feel more love and I feel more peace when I listen to her music. "

John Mackey

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Feel

Her

" If you have a mental model that says big corporations are fundamentally greedy and selfish and exploitative, you don't really want to have an exception to that model. It's much easier to say, 'Yes, Whole Foods has been corrupted.' "

" I started out young and idealistic, and it was all about social justice and fair distribution of resources. I didn't understand why everybody couldn't be equally prosperous. "

" We believe that business is good because it creates value. It is ethical because it is based on voluntary exchange; it is noble because it can elevate our existence, and it is heroic because it lifts people out of poverty and creates prosperity. "

" Whole Foods has a good health care plan. "

" We do take seriously our responsibility, and growing ability, to educate people about healthy eating and giving them greater access to nourishing and affordable fresh food. "

" We knew it was going to be a market, and we knew it was a food market. Well, what kind of food market? It's kind of natural foods, kind of organic foods. So, we eventually settled on Whole Foods Market. "

" The way most people approach business - and the way they mostly teach in business school - involves the analytical mind. It divides it up and looks at parts in isolation. "

" I was looking for the meaning of life when I was in college. And my deal with my dad was as long as I was taking a full course load, then he would pay. And the times that I wasn't taking a full course load, then I was off the dole and I was working. "

" Health care is a service that we all need, but just like food and shelter, it is best provided through voluntary and mutually beneficial market exchanges. "

" I think for any small business that's bootstrapped, the overwhelming challenge initially is getting to positive cash flow. "

" To me, you make a tradeoff. It might be a little bit more expensive. But you're getting a better tasting, higher quality food that's going to be better for your health and better for the environment. "

John Mackey

Environment

Food

" I think for leadership positions, emotional intelligence is more important than cognitive intelligence. People with emotional intelligence usually have a lot of cognitive intelligence, but that's not always true the other way around. "

" I believe that all forms of socialism have been proven over time to result in a loss of both economic and civil liberties, with increasing poverty. "

" Free-enterprise capitalism is the most powerful system for social cooperation and human progress ever conceived. It is one of the most compelling ideas we humans have ever had. But we can aspire to something even greater. "

" We should all have the legal right to purchase health insurance from any insurance company in any state, and we should be able use that insurance wherever we live. Health insurance should be portable. "

" I believe our philosophy of conscious capitalism will eventually be widely adopted primarily because it is a better way to do business, and it creates more total value in the world for all of its stakeholders. "

" You can't live if you don't eat, but you don't live to eat. And neither does business exist primarily to make a profit. It exists to fulfill its purpose, whatever that might be. "

" One of the sad things about retiring is that you just become increasingly irrelevant. The world flows around you, and you don't seem to be impacting it any longer. "

" I really think people should live to be 100 years old pretty much disease-free. I think that's our genetic potential. "

" Examine our every action through the lens of how we would feel if it were to become front page news. "

" In many companies, the person who talks the best usually gets the job. I got snowed by a few of those people over the years. I still think communication is important, but I don't think there's always a correlation between being a great communicator and other virtues that make for a great leader. "

" It's not Apple's fault that they're seeking to avoid paying taxes. They're not lying, cheating or stealing. They're following the rules that were created by governments. If the government doesn't like the rules, they can change them. "

" Your typical business just measures the metrics that have to do with the profitability of the business one way or another. But you can have metrics that measure employee happiness and the morale. You can also do direct customer surveys; you can track it over time. You can do supplier satisfaction scores as well. "

" We wanted to preserve as many jobs as possible, so when our sales continued to decline in August 2008, we did about a 5 percent reduction of our global staff. But in order not to cut any more jobs, we froze everybody's pay and put a hiring freeze on. "

John Mackey

Pay

Jobs

" The right actions undertaken for the right reasons generally lead to good outcomes over time. "

" At a lot of companies founded on principles, the notion of making money is almost antithetical to the ethos of the place. From the very beginning, our business has existed to meet the needs and desires of multiple constituencies: customers, team members, vendors, shareholders, the community. "

" Some of the greatest businesses operating from a deeper purpose have a real commitment to service, like Four Seasons, Joie de Vivre hotels, Southwest Airlines, and JetBlue. "

" Good leaders need to be able to connect to all of those around them. This is especially true at Whole Foods, where we have a very team-oriented culture. "

" Whole Foods Market tries to embody all of the principles of conscious capitalism all the time, but like any person or company, we sometimes fall short. "