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" Here's the problem with phones - they are a ready-made diversion from the considerably harder work of growing a business. "
Michael E. Gerber
Growing
Problem
Work
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" As with anything we do as entrepreneurs, researching how our businesses impact and influence our customers and our markets - and our world - is critical to building something of value as a business. "
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" Ray Kroc called his first McDonald's restaurant, which he opened in Illinois, 'a little money machine.' That's why thousands of franchisees bought it. "
Michael E. Gerber
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" As an entrepreneur and a small business owner, you are intimately familiar with goals. You've dreamed of the 'right' ones, you've projected 'real' ones for the banker and the investor, and, secretly, you've imagined how life can be if you can reach the ones you've set. "
Michael E. Gerber
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" As a small business owner, you may not have the luxury to throw good money after bad, but if you can ascertain the 'why' of the failure, you can draw some significance from it and then turn it into something that clients will buy. "
Michael E. Gerber
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" Steve Jobs didn't seek solace among minimum wage workers. He sought it from highly educated men and women who understood and shared his focus on growth, technology, and company-building. "
Michael E. Gerber
Focus
Men
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" If you haven't created the time as an owner to understand why people are choosing your model over your competition, then you are only managing the business that comes in the door, not actively seeking it out. "
Michael E. Gerber
Time
You
People
" Strategic Work is all about the big questions: Who? What? When? Where? Why? Tactical Work is all about answers: This is the system we use to do each task. This is how we do it, how we measure it, how we monitor it. "
Michael E. Gerber
Measure
Big
Work
" Build a company that changes the way things get done! "
Michael E. Gerber
Build
Way
Get
" The Internet is fundamentally free, and when faced with the decision to use something free, we, as humans, always seek to grab all we can. "
Michael E. Gerber
Free
Seek
Internet
" You cannot build a company or manage a life by chasing others; you have to find your success competing against yourself. There will always be a bigger fish. "
Michael E. Gerber
Yourself
Success
Find
" For over forty years, I've been one of the most passionate believers in entrepreneurs. From day one, I've learned that too many small businesses are predicated on business models that the owner barely understands, and then, those same men and women are baffled when their business dreams are overwhelmed with struggles they never foresaw. "
Michael E. Gerber
Men
Business
Women
" The kind of work you do, when you do it, how much of it there is, and who you delegate it to are often the cause of the quasi-schizophrenic behavior seen in many business owners and entrepreneurs. "
Michael E. Gerber
Business
Kind
You
" McDonalds. Apple. Starbucks. They were all small businesses, owned by entrepreneurs and people with vision. "
Michael E. Gerber
Starbucks
Apple
People
" I'm not here to tell you what your average needs to be, but it would seem to me that one way to protect yourself, as an entrepreneur, from the dreaded average is to understand what that looks like in your industry, your business, and your personal life and take the steps to be above average. "
Michael E. Gerber
Me
Life
Business
" Whether your dream is a $100,000 in sales or a million, the amount of work is likely the same - you'll still have 86,400 seconds each day, so why couldn't you imagine creating the company and enterprise that can fulfill every aspect of any dream you wish to have? "
Michael E. Gerber
Wish
Work
Day
" There are three things that can be organized: time, space, and work. Note that, despite what many believe, you cannot organize people - you can only organize the work that people do. "
Michael E. Gerber
Time
You
Work
" Empirical and observational data along with a healthy dash of intuition often have to be combined as business owners begin to look outward, not inward, at what solutions they can provide to their customers. "
Michael E. Gerber
Data
Healthy
Look
" Every life a legacy, every small business a school. "
Michael E. Gerber
Life
School
Small
" No matter what your company does - build, manage, produce, import - as an owner, you can't avoid the hard work and skip straight to success. No class can give you that, no YouTube video can teach it, and no book can mark it off your list. "
Michael E. Gerber
Work
Success
Hard Work
" I don't know why the word 'solopreneur' is in our lexicon. Nobody can physically do it all by themselves, and more importantly, why would they want to? Being the sales team, the HR department, management, and production all by yourself is terrible. Period. "
Michael E. Gerber
Team
Yourself
Nobody
" Have you ever noticed the fact that once you begin to think about something, you see it everywhere? Anyone who has ever begun the search for a new automobile can attest, from the moment you Google it, you begin to pass that model in traffic everywhere. Of course, they were there the whole time; we simply didn't have them at top of mind. "
Michael E. Gerber
Mind
You
Time
" Your first job, as an owner and an entrepreneur, has to be to understand how the business is going to actually work. "
Michael E. Gerber
Going
Entrepreneur
Business
" There is always going to be someone more successful, richer, better looking, or with a nicer car. "
Michael E. Gerber
Always
Better
Car
" It is one thing to seek out new ways to grow your company and new potential streams of income from new services or products, but it is quite another to take on responsibilities that are far from your primary job as Entrepreneur. "
Michael E. Gerber
New
Job
Entrepreneur
" The number of businesses that fold due to bad partnerships is staggering. In some cases, they are charlatans, in others inept business people, and others find themselves unable to scale with any growth. "
Michael E. Gerber
Growth
People
Partnerships
" Be honest: if your pitch is 90 minutes and you only have 60 set aside for a business lunch or a cup of coffee, there is no way that you can give an honest representation of your company or products. You're lying to yourself and wasting your own time as well as that of your prospect or partner. "
Michael E. Gerber
Yourself
Lunch
Coffee
" Most people view coffee and lunch as personal time, not deal-making time. Unless the person you're meeting understands that this is a working lunch, then they may not even think that this is a serious business conversation. "
Michael E. Gerber
Think
Coffee
Business
" The challenge of any business owner is not only to keep the saw sharp, but also to know if you even have a need for such a tool. "
Michael E. Gerber
Know
You
Need
" As the owner, you have to look into the mind of the customer and see and feel how their relationship to your product works - not just that the product works. "
Michael E. Gerber
Mind
Look
Relationship
" It's fashionable to use terms like 'sales funnels' to describe the sales process for many companies, and it is true that the funnel design is very appropriate for the digital world, but despite all the prose written on sales funnels and the like, my question is still the same - when do you close your sales, and how long does that take? "
Michael E. Gerber
World
You
Design