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" I think 'Something Ventured' is a nice piece because it celebrates venture capital in a unique and powerful way. "
Nolan Bushnell
Unique
Nice
Powerful
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" I founded Atari in my garage in Santa Clara while at Stanford. When I was in school, I took a lot of business classes. I was really fascinated by economics. You end up having to be a marketeer, finance maven and a little bit of a technologist in order to get a business going. "
Nolan Bushnell
Finance
School
Up
" The game business reinvents itself every five years. "
Nolan Bushnell
Itself
Business
Five
" In the early days of the video game business, everybody played. The question is, what happened? My theory - and I think it's pretty well borne out - is that in the '80s, games got gory, and that lost the women. And then they got complex, and that lost the casual gamer. "
Nolan Bushnell
Game
Business
Lost
" Remember that we can only in our forebrains handle 5-7 items. Our backbrains can handle massive amounts. So when you're given a problem, think about it before you go sleep, and chances are you can solve it by the next morning. "
Nolan Bushnell
Remember
Problem
Sleep
" I'm glad to see the casual game play coming back now on the Internet, games that aren't violent, that aren't complex that you can sit down and you can have some fun. "
Nolan Bushnell
Game
Internet
Fun
" Hire for passion and intensity; there is training for everything else. "
Nolan Bushnell
Training
Passion
Intensity
" I hate 'Mafia Wars'. "
Nolan Bushnell
Mafia
Hate
Wars
" When it kind of went to 'Street Fighter', where you had to push 13 buttons with all 13 of your fingers and ripped the spine out of somebody, you know, violent games lost the women. Complexity lost the casual gamer. "
Nolan Bushnell
Women
Lost
Know
" In 1989, SimCity introduced an entirely new brand of game play. "
Nolan Bushnell
Game
New
Entirely
" I basically look at PR as something you do if there's an object in mind. But my ego doesn't need it. "
Nolan Bushnell
Need
Something
You
" I always loved both 'Breakout' and 'Asteroids' - I thought they were really good games. There was another game called 'Tempest' that I thought was really cool, and it represented a really hard technology. It's probably one of the only colour-vector screens that was used in the computer graphics field at that time. "
Nolan Bushnell
Good
Time
Thought
" I'm the only one who was predicting the Nintendo Wii would beat Sony's PlayStation 3. "
Nolan Bushnell
Nintendo
Beat
Only
" I'd love to design a school. "
Nolan Bushnell
School
Love
Design
" I believe there are Steve Jobses all around us. Really, what is happening is that they're being edited out of importance. "
Nolan Bushnell
I Believe
Believe
Out
" One of the big concerns I have is that most of the HR departments in a lot of companies are hiring away from creativity and they don't know it. For instance, they are requiring everybody to have a college degree. The most creative people I know couldn't deal with college. "
Nolan Bushnell
Creative
College
People
" I just want the future to happen faster. I can't imagine the future without robots. "
Nolan Bushnell
Want
Without
Imagine
" We're moving away from a credentialed society to a merit society. "
Nolan Bushnell
Society
Moving
Merit
" I try to get a vision of the future, and then I try to figure out where the discontinuities are. "
Nolan Bushnell
Try
Out
Figure
" These days when you say 'videogame', people think of immersive games that take over your life and require three thumbs to control. My goal is to create games that almost retreat into the background. I'm interested in bringing them back to their role as a social facilitator, the way party games help people to interact. "
Nolan Bushnell
Control
Life
Think
" All schools will end up using game metrics in the future. "
Nolan Bushnell
Game
Schools
End
" We had some really powerful technology - Atari always was a technology-driven company, and we were very keen on keeping the technological edge on everything. There's a whole bunch of things that we innovated. We made the first computer that did stamps or sprites, we did screen-mapping for the very first time, and a lot of stuff like that. "
Nolan Bushnell
Technology
Always
Time
" I never, ever, saw the evil Steve Jobs. He was always the most well-mannered and respectful guy I knew. And we got to be pretty good friends. He didn't suffer fools gladly. I guess he didn't think I was a fool. "
Nolan Bushnell
Good
Fools
Friends
" My sweet spot is figuring out how to make a product that people love and how to refine it to make them love it more. All the rest is business noise. "
Nolan Bushnell
Business
People
Sweet
" Women were very, very good at 'Pong'. It was part of the dating scene. The number of people who told me they met their wife or husband playing 'Pong' was huge. They were shoulder to shoulder, talking and playing. It was body contact and verbal contact. "
Nolan Bushnell
Me
Good
Dating
" 'Pong' hit the fancy. It was sort of the perfect storm of a game which has two players highly social, a game that women could play better than a guy, and sort of an acceptance of this social nature of games in a bar. "
Nolan Bushnell
Game
Acceptance
Nature
" Being your own boss is much superior to working for the man. Including working for your father. "
Nolan Bushnell
Own
Father
Boss
" Today, companies have to radically revolutionize themselves every few years just to stay relevant. That's because technology and the Internet have transformed the business landscape forever. The fast-paced digital age has accelerated the need for companies to become agile. "
Nolan Bushnell
Need
Today
Business
" A good interviewer is able to ferret out what the applicant is really passionate about. Ask them what they do for fun, what they're reading, try and find out if they have a life outside of work. "
Nolan Bushnell
Good
Reading
Life
" A lot of what is wrong with corporate America has to do with a culture filled with antibodies trained to expel anything different. HR departments often want cookie cutter employees, which inevitably results in cookie cutter solutions. "
Nolan Bushnell
Results
America
Culture
" Everybody believes in innovation until they see it. Then they think, 'Oh, no; that'll never work. It's too different.' "
Nolan Bushnell
Never
Work
See