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" I try to get a vision of the future, and then I try to figure out where the discontinuities are. "
Nolan Bushnell
Try
Out
Figure
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" I never, ever, saw the evil Steve Jobs. He was always the most well-mannered and respectful guy I knew. And we got to be pretty good friends. He didn't suffer fools gladly. I guess he didn't think I was a fool. "
Nolan Bushnell
Good
Fools
Friends
" I had an awful lot of my soul invested in Atari culture. "
Nolan Bushnell
Invested
Soul
My Soul
" In 1980, Atari was bringing in around two billion dollars in revenue and Chuck E. Cheese's some five hundred million. I still didn't feel too bad that I had turned down a one-third ownership of Apple - although I was beginning to think it might turn out to be a mistake. "
Nolan Bushnell
Cheese
Mistake
Apple
" In the early days of the video game business, everybody played. The question is, what happened? My theory - and I think it's pretty well borne out - is that in the '80s, games got gory, and that lost the women. And then they got complex, and that lost the casual gamer. "
Nolan Bushnell
Game
Business
Lost
" We had some really powerful technology - Atari always was a technology-driven company, and we were very keen on keeping the technological edge on everything. There's a whole bunch of things that we innovated. We made the first computer that did stamps or sprites, we did screen-mapping for the very first time, and a lot of stuff like that. "
Nolan Bushnell
Technology
Always
Time
" Some of the best projects to ever come out of Atari or Chuck E. Cheese's were from high school dropouts, college dropouts. One guy had been in jail. "
Nolan Bushnell
School
Best
College
" People like secrets. Creative people really like secrets. "
Nolan Bushnell
Creative
Secrets
Really
" Atari showed that young people could start big companies. Without that example it would have been harder for Jobs and Bill Gates, and people who came after them, to do what they did. "
Nolan Bushnell
Start
Big
Young
" I was actually the manager of the games department of an amusement park when I was at college, so I understood the coin-op side of the games business very well. "
Nolan Bushnell
College
Park
Manager
" I want to fix education in the world. As soon as I work on that, I am going to work on world hunger and then world peace. "
Nolan Bushnell
Fix
Education
World
" The ultimate inspiration is the deadline. "
Nolan Bushnell
Ultimate
Deadline
Inspiration
" I've been in navigation systems, robotics, restaurants, communications systems, touch screens, and now I'm back in games. I like to say I have five-year A.D.D. "
Nolan Bushnell
Back
Now
Say
" I always loved both 'Breakout' and 'Asteroids' - I thought they were really good games. There was another game called 'Tempest' that I thought was really cool, and it represented a really hard technology. It's probably one of the only colour-vector screens that was used in the computer graphics field at that time. "
Nolan Bushnell
Good
Time
Thought
" Learning ballroom dancing is great for your brain. But it only works for three to six months. After that, you've got all the benefit you can get, and so you have to move on to yoga, and then Tai Chi, and then bridge, always keeping on the steep part of the learning curve. "
Nolan Bushnell
Learning
Brain
Bridge
" The thing we don't want to do is overstate the benefits, but there is all kinds of proof that exercise, both physical and mental, increases brain activity. "
Nolan Bushnell
Mental
Want
Activity
" Radical innovation is difficult to fund. It seems scary. And the really radical things seem even more scary. "
Nolan Bushnell
Scary
Seem
Difficult
" Everybody copied Atari products. So we started messing with them and it was fun. We bought enough chips that we could get them mislabeled. So we bankrupted at least two companies which copied our boards, and bought all the parts but they were the wrong parts, so they're sitting on all this inventory they can't sell because the games don't work. "
Nolan Bushnell
Work
Sitting
Games
" I founded Atari in my garage in Santa Clara while at Stanford. When I was in school, I took a lot of business classes. I was really fascinated by economics. You end up having to be a marketeer, finance maven and a little bit of a technologist in order to get a business going. "
Nolan Bushnell
Finance
School
Up
" Do I really want to do a mobile game that's one of 300,000, where discoverability is everything? You really have to have a little more sizzle on the steak. I would rather be one of 100 apps for Google Glass than one of 300,000 for iOS and Android. "
Nolan Bushnell
Game
Want
Steak
" I've always thought legal addictions are a great way to create a business. Starbucks is a wonderful example. "
Nolan Bushnell
Great
Business
Thought
" Creativity is every company's first driver. It's where everything starts, where energy and forward motion originate. Without that first charge of creativity, nothing else can take place. "
Nolan Bushnell
Place
Energy
Forward
" In 1989, SimCity introduced an entirely new brand of game play. "
Nolan Bushnell
Game
New
Entirely
" All schools will end up using game metrics in the future. "
Nolan Bushnell
Game
Schools
End
" Sometimes when you hire people who have to pass a Mr. Congeniality test, you end up losing some of the non-conformists who will give you different views and perspectives. "
Nolan Bushnell
Will
Test
Losing
" You wanna build your IQ higher in the next two years? Be uncomfortable. That means, learn something where you have a beginner's mind. "
Nolan Bushnell
You
Learn
Uncomfortable
" When it kind of went to 'Street Fighter', where you had to push 13 buttons with all 13 of your fingers and ripped the spine out of somebody, you know, violent games lost the women. Complexity lost the casual gamer. "
Nolan Bushnell
Women
Lost
Know
" I'm the only one who was predicting the Nintendo Wii would beat Sony's PlayStation 3. "
Nolan Bushnell
Nintendo
Beat
Only
" One of the big concerns I have is that most of the HR departments in a lot of companies are hiring away from creativity and they don't know it. For instance, they are requiring everybody to have a college degree. The most creative people I know couldn't deal with college. "
Nolan Bushnell
Creative
College
People
" The big problem that UWink had was we were essentially building tablets because they hadn't been invented yet. That drove up the cost a lot. "
Nolan Bushnell
Problem
Big
Building
" I believe there are Steve Jobses all around us. Really, what is happening is that they're being edited out of importance. "
Nolan Bushnell
I Believe
Believe
Out