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" In an environment where you've got to push innovations out the door fast and keep the cost of innovation low, the probability that you'll be successful is actually much higher. "
Clayton M. Christensen
Innovation
Door
Environment
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" I love my life as a missionary, keeping myself on the front lines. The image in my mind is that God, my general, stands at the door when I go out every morning; and, knowing what the war is like, day after day he gives me his most powerful weapon: his Spirit. For this I am grateful. "
Clayton M. Christensen
Grateful
God
Life
" People have an idol they want to be like and try to follow what the idols did. But when you do, you find out you're not very successful and you're not very happy. You try to copy these models, and it doesn't yield successful results. "
Clayton M. Christensen
Successful
Results
People
" A great book seeks to explain causality, not correlation. It works to point out the circumstances in which it works, and where it doesn't. And in so doing, it is broadly applicable. "
Clayton M. Christensen
Circumstances
Book
Great
" If you understand cause and effect, it brings about a set of insights that leads you to a very different place. The knowledge will persuade you that the market isn't organized by customer category or by product category. If you understand the job that consumers need to complete, you can articulate all of the experiences in that job. "
Clayton M. Christensen
Place
Customer
Job
" Venture capital is always wanting to go up market. "
Clayton M. Christensen
Always
Wanting
Venture Capital
" While I wouldn't say that most entrepreneurs find it easy to get funding, there are certainly more people out there funding technology and healthcare companies than in other areas. "
Clayton M. Christensen
Technology
Easy
Healthcare
" During the early stages of an industry, when the functionality and reliability of a product isn't yet adequate to meet customer's needs, a proprietary solution is almost always the right solution - because it allows you to knit all the pieces together in an optimized way. "
Clayton M. Christensen
Customer
You
Together
" Eighty percent of the cases used in the typical MBA program are about successful companies. Students graduate with this notion that 'If I do everything that the people in those cases did, then my organization will grow and be successful, too.' "
Clayton M. Christensen
People
Grow
Successful
" Because we employ no professional preachers, it means that every sermon or lesson in church is given by a regular member - women and men, children and grandparents. "
Clayton M. Christensen
Men
Women
Professional
" Disruption is a process, not an event, and innovations can only be disruptive relative to something else. "
Clayton M. Christensen
Process
Only
Event
" As a general rule, when a new industry takes root, and the first products emerge in a wave, almost always the architecture of the product will be proprietary and interdependent in character. "
Clayton M. Christensen
Wave
Character
Architecture
" The Republicans are wrong in thinking that the rich create jobs. In reality, many of the richest Americans have been investing in efficiency innovations rather than to create jobs. And the Democrats are wrong, because growth won't happen if they distribute the wealth of the wealthy to everyone else. "
Clayton M. Christensen
Reality
Wealth
Thinking
" Efficiency innovations are a natural part of the economic cycle, but these are the innovations that streamline process and actually reduce the number of available jobs. "
Clayton M. Christensen
Natural
Economic
Efficiency
" Managers are already voracious consumers of theory. Every time they make a decision or take action, it's based on some theory that leads them to believe that action will lead to the right result. The problem is, most managers aren't aware of the theories they're using, and they often use the wrong theories for the situation. "
Clayton M. Christensen
Problem
Believe
Action
" For 300 years, higher education was not disruptable because there was no technological core. "
Clayton M. Christensen
Higher Education
Years
Core
" We are awash in content that needs to be taught, yet the vast majority of colleges give a large portion of their faculties' salaries to fund research. "
Clayton M. Christensen
Research
Needs
Majority
" There is no single right answer or path forward, but there is one right way to frame the problem. "
Clayton M. Christensen
Forward
Way
Right
" The first two lessons, which we learned early in our efforts to be good member missionaries, have made sharing the Gospel much easier: We simply can't predict who will or won't be interested in the Gospel, and building a friendship is not a prerequisite to inviting people to learn about the Gospel. "
Clayton M. Christensen
Two
Friendship
Building
" When an entrant competitor attacks the low end of any market, the rational reaction of the incumbent firms is to abandon rather than defend it - because the low end is the least profitable of their possible investments. "
Clayton M. Christensen
End
Possible
Reaction
" Many of the factors that we think will cause motivation, such as fair pay and a good manager, won't make you love your job. Even if you eliminate what makes you dissatisfied, that doesn't make you motivated. It doesn't make your work rewarding. You just are less bothered by things. "
Clayton M. Christensen
Good
Work
Think
" When you improve your product so it does the customer's job better, then you gain market share. "
Clayton M. Christensen
You
Product
Job
" The marginal cost of doing something 'just this once' always seems to be negligible, but the full cost will typically be much higher. Yet unconsciously, we will naturally employ the marginal-cost doctrine in our personal lives. "
Clayton M. Christensen
Doing
Personal
Will
" I have continued systematically to study the Book of Mormon and Bible to understand even more deeply what God expects of me and my family while on this earth. "
Clayton M. Christensen
Bible
Book
Me
" The whole enterprise of teaching managers is steeped in the ethic of data-driven analytical support. The problem is, the data is only available about the past. So the way we've taught managers to make decisions and consultants to analyze problems condemns them to taking action when it's too late. "
Clayton M. Christensen
Past
Problems
Data
" What the purpose of my life is about is I want to become the kind of person that God wants me to become, and through my study of the scriptures I can articulate the kind of person that God would be happy if I become. "
Clayton M. Christensen
Happy
Be Happy
Me
" Management is the opportunity to help people become better people. Practiced that way, it's a magnificent profession. "
Clayton M. Christensen
People
Help
Management
" What's unique about the Mormon Church is that it encourages inquiry. I really do think my research and religion are all on the same page. I never could have come up with the notion of disruptive innovations, which went against a lot of conventional wisdom, if I hadn't been raised to always be asking questions. "
Clayton M. Christensen
Research
Page
Religion
" Businesses that distribute information and news are in the business of training and teaching people. "
Clayton M. Christensen
People
Business
Training
" If we are to develop profound theory to solve the intractable problems in our societally-critical domains... we must learn to crawl into the life of what makes people tick. "
Clayton M. Christensen
Life
Profound
Problems
" Management teams aren't good at asking questions. In business school, we train them to be good at giving answers. "
Clayton M. Christensen
Business
Good
Management