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" In Greek mythology, Cassandra was given the gift of prophecy, except - due to her rejection of Apollo's affections - nobody would ever believe her warnings. "
Kara Swisher
Gift
Rejection
Nobody
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" I think things can surprise you. I mean, I loved Instagram from the minute it started, but I think it surprised a lot of people how quickly it got huge. "
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" Casting my fate to the heavens, quite literally, I decided to go wireless. Completely wireless. All wireless, all the time, everywhere. "
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" Despite my so-so-experience with the iPhone, I do love its touchscreen technology, a feature I miss with my standard-issue BlackBerry. "
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" As I have said many times - I like Facebook. I think it is well built and run. It's cool. I think it is, in its next-step way, even visionary. "
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" As anyone who has covered the company for any length of time knows, Yahoo's record on major decision-making has been akin to a hippie commune - a lot of wrangling internally in a culture where everyone seems to have a voice and a reticence to push the button to launch. "
Kara Swisher
Time
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" Wherever you go at SXSW, there you are standing in line. Or watching other people stand in line. "
Kara Swisher
Stand
Go
Line
" Now I am not against widgets, those small third-party applications that people can put on their Web pages on social networks like Facebook and MySpace, in general. "
Kara Swisher
Web
Small
Facebook
" For the record, my mother is an astonishing and loving grandmother. "
Kara Swisher
Loving
Record
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" While a lot of what is on Facebook is a better amalgam of what AOL, Yahoo, Amazon, and other Web pioneers introduced long ago, with a nice dash of connection and really identified community, this kind of thing is not a new idea. "
Kara Swisher
Nice
Better
Community
" 'On demand' is more than just a series of clicks on your still-too-complicated remote control. In fact, it is now the best way to describe what the cable industry - from programmers to content makers to distributors - imagine their world is. Services and content available to very demanding consumers, wherever, whenever, however. "
Kara Swisher
Way
World
Control
" It's not all silliness, as interactive SXSW is filled with aggressive learning, discussing, and a whole lot of futurizing. "
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Whole
Learning
Filled
" As I always like to keep in mind about everything: Don't fight the trend. "
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Like
Mind
" Here's the thing: I fell impossibly in love with the Internet from the minute I saw it in action in the early 1990s. From that moment on, I have studied it, analyzed it, reported on it, and, mostly, have not been without it as a part of my daily life since. "
Kara Swisher
Love
Moment
Daily
" It's the nature of journalism to need to be close to your subjects. And either you're able to be tough on them, which a lot of us are, or you get in bed with them, and some people do. "
Kara Swisher
People
Journalism
Nature
" My telephone manners were, well, offensive to some. As I lugged my cell around, yammering away, I noticed cold stares from passersby who viewed me as a kind of techno-terrorist, or at least incredibly rude. "
Kara Swisher
Kind
Me
Rude
" Luckily for both the tech industry and Hollywood, there is only one thing that counts - use of the Internet is still growing exponentially, as consumers shift to digital everything from analog. "
Kara Swisher
Growing
Internet
Hollywood
" It seemed like most of the memories faded before they had time to form. And after a while, my life with my father seemed like a familiar story or a distant dream. "
Kara Swisher
Memories
Time
My Life
" We really spend a lot of time on building relationships. And so when everyone is like, 'How do you break so many stories?' it's because I build relationships. I do it the old-fashioned way, and I build sourcing relationships, and then I take advantage of those relationships over time. "
Kara Swisher
Building
Time
Way
" I don't have bad taste; I have no taste. I wear a lot of the things I wore in high school, but not the cowl-neck sweaters. I was never tall, and I am the same size, so I still wear a lot of those clothes. "
Kara Swisher
High School
Bad
Clothes
" Unlike the messier MySpace, Facebook has a cleaner and easier-to-customize interface and is much more, as Zuckerberg once described it to me, 'utilitarian.' I would call it useful and more relevant than other competitors, and a white-label version would likely be a hit. "
Kara Swisher
More
Relevant
Call
" The tech industry - and, more specifically, Silicon Valley - continues to stumble forward in earnest about how few women are represented in its top ranks of management and on its boards. "
Kara Swisher
Top
Women
More
" I know: I am a freakish geek. Or is that a geekish freak? "
Kara Swisher
Geek
Am
Freak
" Readers appreciate the truth. Why say, 'Some think a situation is a mess?' Based on my reporting, if a situation is a mess, then I say that. The truth is always what reporters tell each other when they get back to the newsroom. "
Kara Swisher
Think
Truth Is
Appreciate
" A Microsoft-Yahoo merger is a deal only an investment banker could love. "
Kara Swisher
Investment
Merger
Only
" I am a big proponent of being in touch with everyone even when I do not have a story to ask about. "
Kara Swisher
Big
I Am
Story
" One of my favorite vacation memories was the Thai foot massage and Internet access salons in Bangkok, followed up by my testing cellphone coverage while wading in Provincetown Harbor on Cape Cod. "
Kara Swisher
Vacation
Testing
Memories
" I love all my scoop children. But consistency and persistence is really my aim. "
Kara Swisher
Persistence
Love
Consistency
" People are worried about what's going to happen to journalism - and they should be. Every day, the blogosphere is getting better and print media is getting worse; you have to be an idiot not to see that. "
Kara Swisher
Journalism
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Media
" As I have seen with a lot of companies I have covered, acquisition interest can be a heady experience, and not always in a good way. "
Kara Swisher
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Way
" No matter how young you are, you're too old for SXSW. "
Kara Swisher
Old
How
Matter