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" Instead of telling a story about how great your brand is, try telling a story that shows you completely understand and empathize with your customer and their life. "
Lewis Howes
Story
You
Brand
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" Recognizing poor leadership is a vital skill to help you achieve greatness. "
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" As a business owner, what's the sense in having droves of followers and connections if you aren't able to turn them into paying customers? "
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" People can see themselves in a story much easier than they can see themselves in a hypothetical situation that a brand might present to them. So telling stories to build a relationship with your audience is usually far more effective than other methods of marketing or publicity. "
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" Successful people often enjoy telling their story. "
Lewis Howes
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" It's almost always easier to sell to an existing customer base than to find a new one. "
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Always
" Having a story is what people connect with, but the story alone doesn't allow you to achieve greatness and results. It's the day-to-day consistency of providing value to your audience. "
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" Sleep might be the most important aspect of building a great business, and having a high-performing body. "
Lewis Howes
Body
Great
Business
" As a leader, your job is to share your vision with your followers and either warn them of danger or highlight opportunities coming in the future. "
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Future
Danger
Leader
" Having even just one relationship with an online influencer can have a significant impact on your business. "
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Business
Relationship
Impact
" When people are living from passion, they tend to be fulfilled, happy, healthy, and love everyone around them. "
Lewis Howes
Love
Passion
People
" Entrepreneurs typically have an instinct for smelling opportunity, but that same killer instinct can quickly turn to weakness when it becomes a distraction from primary goals. "
Lewis Howes
Same
Turn
Goals
" Meditating is easier than most people think. Start by focusing and following your breath. The goal is not to eliminate thoughts entirely but to continually return to your breath. Taking this time to relax your mind can help sharpen your focus in other aspects of your work and allow you to work for longer periods of time. "
Lewis Howes
Relax
Thoughts
Work
" As a business owner, leadership is more than just telling others what to do. Leadership is about the investment we make into others and the responsibilities we accept for being the voice and direction that others count on. "
Lewis Howes
Direction
Leadership
Voice
" Staying consistent with positive habits can be a challenge. "
Lewis Howes
Habits
Positive
Challenge
" Besides having an audience, the most important currency for any leader is his or her reputation. And having a reputation for over-delivering on what's expected of you should give your visitors, subscribers and customers more reason to spend their money with you and refer their friends. "
Lewis Howes
Friends
You
Reputation
" There's no reason to feel embarrassed about presenting your product or service if it solves a problem. "
Lewis Howes
Service
Reason
Product
" Disruption starts with committing to excellence and taking a stand for your customer. "
Lewis Howes
Disruption
Customer
Stand
" No one cares about your logo, nor the font size that's on your site. "
Lewis Howes
Size
Your
No One Cares
" I was a pain most of my childhood, always mad at the things I didn't have. Things shifted drastically in my 20s when I started putting an emphasis on gratitude. Focus on the good you do have, not the things you lack. "
Lewis Howes
Gratitude
Childhood
Focus
" Poor leaders motivate those following them with false promises of promotions, success, and a great tomorrow but rarely deliver on those promises. Leaders who do this can be manipulative and often hold the goals and aspirations of their followers hostage in order to get them to comply. "
Lewis Howes
Tomorrow
Great
Poor
" Your clients are critical to your business. Don't lose touch with who they are and why they've chosen to do business with you. "
Lewis Howes
Business
You
Why
" Unfortunately, the higher you climb in social media, the more people will want to throw stones at you. But don't retaliate publicly. "
Lewis Howes
People
Social Media
You
" Being a lifestyle entrepreneur is about building a business around your lifestyle rather than a lifestyle around your business. You need to figure out what your ideal lifestyle is first. "
Lewis Howes
Entrepreneur
Business
Building
" I think I just care about people, and I have a mission to support them to succeed. "
Lewis Howes
Succeed
Support
Think
" Coming from losing my dream of playing professional football, not having a college degree at the time and looking to jump into the business world at a young age was pretty daunting for me. "
Lewis Howes
College
Time
Business
" I often speak publicly, and when I do, I also get to listen to other presenters. The most memorable are the ones that hit an emotional chord with a tight story and a punch line. No fluff. Keep it creative and concise. Greatness exists in quality, not quantity. "
Lewis Howes
Story
Creative
Greatness
" When you are competing for attention and eyeballs, articulating value and evoking possibility and vision can be powerful tools. "
Lewis Howes
Vision
Powerful
Value
" Using social media can often be the fastest and easiest way to connect with online influencers because they are already established platforms for connecting with like-minded individuals. "
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Way
Connect
Media
" Instead of fearing the unknown - all the bad that can happen - realize that good things can surprise you as well. "
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You
Bad
Good Things
" When it comes to nurturing professional relationships and developing a community, LinkedIn is one of the best resources. "
Lewis Howes
Resources
Professional
Community