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" One should expect that the expected can be prevented, but the unexpected should have been expected. "
Norman Ralph Augustine
Been
Expect
Expected
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" Any task can be completed in only one-third more time than is currently estimated. "
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" Hardware works best when it matters the least. "
Norman Ralph Augustine
Least
Matters
Best
" Decreased business base increases overhead. So does increased business base. "
Norman Ralph Augustine
Base
Business
Overhead
" People working in the private sector should try to save money. There remains the possibility that it may someday be valuable again. "
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Save
Working
Try
" A revised schedule is to business what a new season is to an athlete or a new canvas to an artist. "
Norman Ralph Augustine
Artist
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New
" There are no lazy veteran lion hunters. "
Norman Ralph Augustine
Hunters
Veteran
Lazy
" It is very expensive to achieve high unreliability. It is not uncommon to increase the cost of an item by a factor of ten for each factor of ten degradation accomplished. "
Norman Ralph Augustine
Cost
Achieve
Expensive
" One cannot legislate problems out of existence. It has been tried. "
Norman Ralph Augustine
Problems
Been
Existence
" The best way to make a silk purse from a sow's ear is to begin with a silk sow. The same is true of money. "
Norman Ralph Augustine
Way
True
Money
" Rank does not intimidate hardware. Neither does the lack of rank. "
Norman Ralph Augustine
Intimidate
Hardware
Rank
" Software is like entropy. It is difficult to grasp, weighs nothing, and obeys the second law of thermodynamics; i.e. it always increases. "
Norman Ralph Augustine
Nothing
Like
Difficult
" Simple systems are not feasible because they require infinite testing. "
Norman Ralph Augustine
Simple
Testing
Infinite
" A billion saved is a billion earned. "
Norman Ralph Augustine
Earned
Billion
Saved
" Two-thirds of the Earth's surface is covered with water. The other third is covered with auditors from headquarters. "
Norman Ralph Augustine
Other
Third
Earth
" If today was half as good as tomorrow is supposed to be, it would probably be twice as good as yesterday was. "
Norman Ralph Augustine
Today
Tomorrow
Yesterday
" If a sufficient number of management layers are superimposed on top of each other, it can be assured that disaster is not left to chance. "
Norman Ralph Augustine
Left
Disaster
Top
" If today were half as good as tomorrow is supposed to be, it would probably be twice as good as yesterday was. "
Norman Ralph Augustine
Good
Tomorrow
Yesterday
" If the Earth could be made to rotate twice as fast, managers would get twice as much done. If the Earth could be made to rotate twenty times as fast, everyone else would get twice as much done since all the managers would fly off. "
Norman Ralph Augustine
Fly
Fast
Twice
" Bulls do not win bull fights. People do. "
Norman Ralph Augustine
Bulls
Bull
Win
" It costs a lot to build bad products. "
Norman Ralph Augustine
Lot
Products
Build
" There are many highly successful businesses in the United States. There are also many highly paid executives. The policy is not to intermingle the two. "
Norman Ralph Augustine
Two
United States
Successful
" Fools rush in where incumbents fear to tread. "
Norman Ralph Augustine
Fear
Fools
Rush
" If stock market experts were so expert, they would be buying stock, not selling advice. "
Norman Ralph Augustine
Advice
Stock Market
Expert
" People do not win people fights. Lawyers do. "
Norman Ralph Augustine
Fights
Win
People
" All too many consultants, when asked, 'What is 2 and 2?' respond, 'What do you have in mind?' "
Norman Ralph Augustine
Too
Respond
Mind
" By the time the people asking the questions are ready for the answers, the people doing the work have lost track of the questions. "
Norman Ralph Augustine
People
Time
Questions
" By the time of the United States Tricentennial, there will be more government workers than there are workers. "
Norman Ralph Augustine
Will
Workers
Time
" The more one produces, the less one gets. "
Norman Ralph Augustine
Produces
More
Less
" The optimum committee has no members. "
Norman Ralph Augustine
Members
Optimum
Committee
" If you can afford to advertise, you don't need to. "
Norman Ralph Augustine
Advertise
Need
Afford