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" We're introducing separate rooms with double beds in all of our planes so people can actually go with their partner and have a proper night's sleep. "

Richard Branson

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" I've been very lucky. I come from a very close family. "

Richard Branson

" Treat failure as a lesson on how not to approach achieving a goal, and then use that learning to improve your chances of success when you try again. Failure is only the end if you decide to stop. "

Richard Branson

" I think it's quite great to set yourself a big challenge, and then you've got another reason for keeping fit. "

Richard Branson

" Taking bold action on climate change simply makes good business sense. It's also the right thing to do for people and the planet. Setting a net-zero GHG emissions target by 2050 will drive innovation, grow jobs, build prosperity, and secure a better world for what will soon be 9 billion people. "

Richard Branson

" Especially when you're at a high level in an organization, criticism can be devastating to an employee. I prefer to praise employees for what they're doing right, and it tends to lead to them doing more of the same. Not always, but it's the way I choose to bet. "

Richard Branson

" There's nothing like the endorphins from being fit, and the incredible endorphin rush that goes with that. "

Richard Branson

" So I've seen life as one long learning process. And if I see - you know, if I fly on somebody else's airline and find the experience is not a pleasant one, which it wasn't in - 21 years ago, then I'd think, well, you know, maybe I can create the kind of airline that I'd like to fly on. "

Richard Branson

" A passionate belief in your business and personal objectives can make all the difference between success and failure. If you aren't proud of what you're doing, why should anybody else be? "

Richard Branson

" My philosophy is that if I have any money I invest it in new ventures and not have it sitting around. "

Richard Branson

" More businesses should be following Apple's stance in encouraging more investment in sustainability. "

Richard Branson

" I love to dance, but my children tell me I shouldn't. Can't see why. "

Richard Branson

" One thing is certain in business. You and everyone around you will make mistakes. "

Richard Branson

" We, we - as I say, we go in and shake up other industries and I think, you know, we do it differently and I think that industries are not quite the same as a result of Virgin attacking the market. "

Richard Branson

" Those who know me know I'm passionate about lists, and top of my list of priorities is my family. My wife Joan and I do not consider our legacy to our children to be wealth or fame but the opportunity to pursue happiness by following their own path. "

Richard Branson

" A good leader doesn't get stuck behind a desk. "

Richard Branson

" The signing of the Sex Pistols was a turning point for Virgin. It put the company on the map and, over the years, attracted bands such as Genesis, the Rolling Stones, Lenny Kravitz, and Janet Jackson. It also attracted Culture Club, who were ground-breaking. "

Richard Branson

" By putting the employee first, the customer effectively comes first by default, and in the end, the shareholder comes first by default as well. "

Richard Branson

" Although I've been living in the British Virgin Islands for some time now, I have never stopped caring passionately about the U.K. and its great people. "

Richard Branson

" When we launched a new company, I reviewed the ads and marketing materials and asked those presenting the campaign to read everything aloud to test the phrasing and concept. If I could grasp it quickly, then it passed with muster. We would get our message across only if it was understandable at first glance. "

Richard Branson

" As an entrepreneur, I have been known for taking risks throughout my career, but leaving the European Union is not one of the risks I would want the U.K. to take - not as an investor, not as a father, and not as a grandfather. I am deeply concerned about the impact of leaving. "

Richard Branson

" My favorite mode of transport is hot-air ballooning. It's so graceful to be blown by the wind, to go where the wind takes you. "

Richard Branson

" Every successful businessman will have experienced set-backs and failures - they're lying if they say they haven't. Virgin has had some tremendously successful businesses and some that have not quite worked out. Virgin Cola springs to mind - the product wasn't distinct enough from Coca-Cola. "

Richard Branson

" I cannot remember a moment in my life when I have not felt the love of my family. We were a family that would have killed for each other - and we still are. "

Richard Branson

" When Brexiters told the public that people were exaggerating, that there would be a financial meltdown, I think it's been proven that they were not exaggerating. "

Richard Branson

" When exploring London, you will come across lots of excitement by chance, so try to take everything in rather than just rushing around to all of the major tourist haunts. "

Richard Branson

" We're one of the only animals in the world that don't really think of ourselves as animals, but we are animals, and we must respect our fellow animals. "

Richard Branson

" I love travelling full stop - so while I've had some harrowing instances, I never look at them negatively. Memories are made when you're travelling - not when you're chained to your desk. "

Richard Branson

" I think it's good for a woman to put on a bit of weight when she gets older - it looks better. But a man has to stay balanced. "

Richard Branson

" For a successful entrepreneur it can mean extreme wealth. But with extreme wealth comes extreme responsibility. And the responsibility for me is to invest in creating new businesses, create jobs, employ people, and to put money aside to tackle issues where we can make a difference. "

Richard Branson

" We need every person on Earth to acknowledge that climate change is real and encourage each other and our leaders to address the challenge. "

Richard Branson