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" Every successful businessman will have experienced set-backs and failures - they're lying if they say they haven't. Virgin has had some tremendously successful businesses and some that have not quite worked out. Virgin Cola springs to mind - the product wasn't distinct enough from Coca-Cola. "

Richard Branson

Lying

Enough

Successful

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" My philosophy is that if I have any money I invest it in new ventures and not have it sitting around. "

" With Virgin, I've just loved creating things. And as a private company, I can get away with moving Virgin from records to airlines to train companies to space companies to whatever, without ever having to worry about analysts knocking the value of my stock. "

" In this digital age, it doesn't really matter if you are in Canary Wharf or the Caribbean; there are opportunities waiting to be grasped by entrepreneurs. "

" We have teams of people working on electric cars. So you never know - you may find Virgin competing with the Tesla in the car business as we do in the space business. "

" Treat failure as a lesson on how not to approach achieving a goal, and then use that learning to improve your chances of success when you try again. Failure is only the end if you decide to stop. "

" I don't think so, in that Virgin is already a global brand. Brands like Amazon have had to spend hundreds of millions of pounds you know, building their brands, whereas Virgin is already well-known around the world. "

" My mother was determined to make us independent. When I was four years old, she stopped the car a few miles from our house and made me find my own way home across the fields. I got hopelessly lost. "

Richard Branson

Mother

Car

" By putting the employee first, the customer effectively comes first by default, and in the end, the shareholder comes first by default as well. "

" Ridiculous yachts and private planes and big limousines won't make people enjoy life more, and it sends out terrible messages to the people who work for them. It would be so much better if that money was spent in Africa - and it's about getting a balance. "

" Overcoming fear is the first step to success for entrepreneurs. The winners all exemplify that, and the hard work and commitment they have shown underlines what is needed to set up a business. "

" And you know, I've had great fun turning quite a lot of different industries on their head and making sure those industries will never be the same again, because Virgin went in and took them on. "

" In business, if you realize you've made a bad decision, you change it. "

" And obviously, from our own personal point of view, the principal challenge is a personal challenge. "

" You don't learn to walk by following rules. You learn by doing, and by falling over. "

" Space has always fascinated me. As a young boy looking up at the stars, I found it impossible to resist thinking what was out there and if I ever would experience space first-hand. "

Richard Branson

Space

Thinking

" Fun is one of the most important - and underrated - ingredients in any successful venture. If you're not having fun, then it's probably time to call it quits and try something else. "

" As an entrepreneur, I have been known for taking risks throughout my career, but leaving the European Union is not one of the risks I would want the U.K. to take - not as an investor, not as a father, and not as a grandfather. I am deeply concerned about the impact of leaving. "

" Right now I'm just delighted to be alive and to have had a nice long bath. "

" If you are a small company taking on a big company, you need to have a sense of humor. "

" Well, I think that there's a very thin dividing line between success and failure. And I think if you start a business without financial backing, you're likely to go the wrong side of that dividing line. "

" One thing is certain in business. You and everyone around you will make mistakes. "

" There's an inherent danger in letting people think that they have perfected something. When they believe they've 'nailed it,' most people tend to sit back and rest on their laurels while countless others will be labouring furiously to better their work! "

" The true cost to the world of a burger is far greater than the money you hand over to buy it. "

" My interest in life comes from setting myself huge, apparently unachievable challenges and trying to rise above them. "

" I believe in benevolent dictatorship provided I am the dictator. "

" When I started Virgin from a basement in west London, there was no great plan or strategy. I didn't set out to build a business empire... For me, building a business is all about doing something to be proud of, bringing talented people together and creating something that's going to make a real difference to other people's lives. "

" The funny thing is people won't let me pay for things. I'll be in a restaurant and the manager will say, 'Oh no, it's on the house.' "

" People from all over the world come to London wanting to make their own mark on it, and they add to the energy and vitality of the capital. It's got a bit busier since the '60s, but the more the merrier! "

" Those who know me know I'm passionate about lists, and top of my list of priorities is my family. My wife Joan and I do not consider our legacy to our children to be wealth or fame but the opportunity to pursue happiness by following their own path. "

" A passionate belief in your business and personal objectives can make all the difference between success and failure. If you aren't proud of what you're doing, why should anybody else be? "