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" With the growth of both urbanization and globalization, consumers are becoming increasingly disconnected from their food. "

Denise Morrison

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" We're all different ages, sizes, shapes, genders, and we all have different lifestyles. We're quickly moving to bespoke diets that enable tailored and informed nutritional food choices. "

Denise Morrison

" We are exploring creative models to pursue innovation outside the confines of our normal process, taking calculated risks and learning from them. "

Denise Morrison

" We've navigated a lot of change at Campbell's. The best thing for me to be able to do is to discuss that change with people. "

Denise Morrison

" Most corporations have human-resources processes that involve discussions with your manager, performance evaluations, calibrations for performance and potential succession planning. "

Denise Morrison

" I was so results-oriented. "

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" Working with some outside consultants or people that really can bring you an external perspective or a benchmarking to identify opportunities is a really good way to work. "

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" Evolving our culture to operate and think differently is no small task. We are challenging our employees to be the best of both small and big companies - they should operate with the soul and spirit of a startup, while leveraging the scale, resources and capabilities of Campbell - with the goal of ultimately becoming the biggest small company. "

Denise Morrison

" You need to walk the talk, because you can't expect your organization to behave a certain way that you're not willing to behave. "

Denise Morrison

" Health and wellness does mean different things to different people. "

Denise Morrison

" I think leadership is service and there is power in that giving: to help people, to inspire and motivate them to reach their fullest potential. "

Denise Morrison

" I purposely put myself in new, stressful situations so that I can continuously learn. "

Denise Morrison

" The personal mission statement was important for me because I believe that you can't lead others unless you have a strong sense of who you are and what you stand for. "

Denise Morrison

" It is not about finding a work-life balance, but, rather, it's about work-life integration. I've learned to integrate my work and life so that the two exist as harmoniously as possible and priorities can be set. "

Denise Morrison

" We need to be in front of consumer trends and translate those trends into insights and foresights. "

Denise Morrison

" What people look for in their leaders is authenticity. You say, 'I'm not going to ask you to do anything that I'm not going to do myself.' "

Denise Morrison

" Consumer preferences for food have changed... Changed radically. I call them seismic shifts. "

Denise Morrison

" I loved multi-tasking. I loved being involved in a lot of things. To me, the more complex the better, and so being a leader of a business to me was like, 'Wow, that's what I want to be.' "

Denise Morrison

" Not every great idea needs to be Campbell-generated. It's clear that partners and vendors and other external sources will generate innovative ideas for us. "

Denise Morrison

" We must form public-private partnerships to collectively improve children's health. "

Denise Morrison

" Innovation requires an experimental mindset. "

Denise Morrison

" Set ambitious goals and don't be afraid to declare and aim for them. You need to know where you want to go in order to get there. It is important to have a destination in mind. "

Denise Morrison

" When I was growing up, my father helped kindle my passion for innovation and technology. He was a high-ranking executive at AT&T and used our family dinner table as a focus group. "

Denise Morrison

" I describe my career path as a zigzag, not a ladder. "

Denise Morrison

" I see more people taking charge of their well-being through the use of data and digital sensors, wearable health bands, and smartphone apps that can track and quantify everything from their heart rate, blood pressure, and sleep quality to steps walked and calories consumed. "

Denise Morrison

" The top principle for disruptive and sustaining innovation is that it has to have a laser focus on customers. Innovation begins with their needs and expectations. "

Denise Morrison

" You can't become a CEO without working hard and delivering results, but that will only take you so far. Building and leveraging strong relationships with mentors and sponsors will take you the rest of the way. "

Denise Morrison

" Transparency doesn't mean much if the consumer doesn't understand what they're looking at. "

Denise Morrison

" Moving with the times is an important idea for strategy today. "

Denise Morrison

" I don't know if it's unique to women or not, but I do know that women think that they join a company, and the company will take care of them, as opposed to taking charge. "

Denise Morrison

" I can cite numerous sponsors at different places in my career that made a huge difference for me just in terms of pulling me aside and giving me a tip or some coaching, or just watching what I was doing and not being afraid to tell me the truth about it. "

Denise Morrison