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" Word of mouth works now, much more than ever. @-reply every single person. "

Gary Vaynerchuk

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" I want to sit with 80- and 90-year-old people more than anyone. They have played this game before. Not one of them has told me, 'I wish I had more money.' "

Gary Vaynerchuk

" I'm a storyteller. I love to tell stories about brands. I love to tell stories, period. I like painting pictures through the words, and that's what I do. "

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" I want people to know their palate is a snowflake. We all like different things. Why should we all have the same taste in wines? "

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" I don't want anybody to not recognize how appreciative I am of the volume of e-mails I get. "

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" People don't want to embrace culture shifts because it's not going to happen in the next 20 minutes. "

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" My natural inclination to be improv rather than an educated character serves me well. "

Gary Vaynerchuk

" I really chess-play culture shifts. I'm really good at understanding what worldwide cell-phone use means. That's what I do. I try to picture it three to four to five steps ahead. "

Gary Vaynerchuk

" My store, Wine Library, outsells big national chains. How do you think we do it? It started with hustle. I always say that our success wasn't due to my hundreds of online videos about wine that went viral, but to the hours I spent talking to people online afterward, making connections and building relationships. "

Gary Vaynerchuk

" The thing that I'm most passionate about, I'm writing a book called 'Jab Jab Jab Jab Jab Right Hook,' and it really focuses on how to story-tell in a noisy, ADD world. "

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" Beaujolais is so underrated. "

Gary Vaynerchuk

" I'm pretty good at sticking to what I know. You don't see me social commentating on health-care or presidential debates. I talk about what I know because I'm petrified of being wrong. "

Gary Vaynerchuk

" Too many companies think they want to do a video blog to sell merchandise, but if you turn your site into QVC, you lose. I have an audience that trusts me. It's about building a global brand - not selling four more bottles of Pinot Grigio. "

Gary Vaynerchuk

" Brands mature over time, like a marriage. The bond you feel with your spouse is different than when you first met each other. Excitement and discovery are replaced by comfort and depth. "

Gary Vaynerchuk

" I know if I stopped hosting 'Wine Library TV,' we'd probably lose 75 percent of our audience, but the remaining 25 percent is still a big number. "

Gary Vaynerchuk

" I went online with winelibrary.com in July of 1997; that was my first professional online play. "

Gary Vaynerchuk

" If there's a problem, we at Wine Library never tell ourselves that once we handle this issue, we'll never have to deal with the person again. We talk to every single person as though we're going to wind up sitting next to that person at his or her mother's house that night for dinner. "

Gary Vaynerchuk

" I love people, and the hustle. "

Gary Vaynerchuk

" The first thing I ever invested in was Twitter. Blaine Cook, former CTO, was leaving the company and asked me if I wanted to buy his stock. "

Gary Vaynerchuk

" I do not believe that people want to work hard enough and they want to find the quick Twitter, SEO. Anybody who's obsessed with SEO has lost already, period. I believe that firmly. "

Gary Vaynerchuk

" I'm a big fan of Mashable and TechCrunch and other outlets like that, but TechMeme obviously does an amazing job of aggregating. "

Gary Vaynerchuk

" I'm concerned a little bit with the culture of celebrating the fundraise. My dad taught me that when you borrow money it's the worst day of your life. "

Gary Vaynerchuk

" I want to own the New York Jets, that's what I want. And I absolutely believe I am going to own the Jets. "

Gary Vaynerchuk

" You cannot underestimate people's ability to spot a soulless, bureaucratic tactic a million miles away. It's a big reason why so many companies that have dipped a toe in social media waters have failed miserably. "

Gary Vaynerchuk

" I think what's happening for me, it's fun to see other things besides Facebook and Twitter take hold. The maturity of Tumblr as a real player is exciting. I think Pinterest has proved to be a major player. It's fun to see Instagram become a major player. It's fun to watch things like SnapChat, and Vine, try to vie to be the next thing. "

Gary Vaynerchuk

" Here's how I work: It's 2013, and most marketers are operating like it's 2009. I'm always trying to market like it's 2015, but not like it's 2020. A lot of my contemporaries who understand where the world is going, go too far out, and aren't practical. I have always prided myself on being visionary, with a heavy practicality. "

Gary Vaynerchuk

" Winelibrary.tv was about building personal brand equity. It was a business move. Now, it was totally surrounded by a passion for wine, but I very much gave a lot of thought to doing a sports-video blog instead. "

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" Vince McMahon is one of the greatest storytellers of all time, but WWE's not striving for the kind of innovation it's capable of. "

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" I know I could be the host of 'SportsCenter' in two years if I changed my show today to sports. "

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" If I could drink only one wine, it would be Champagne. "

Gary Vaynerchuk

" You have to respect your parents. They are giving you an at-bat. If you're an entrepreneur and go into the family business, you want to grow fast. Patience is important. But respect the other party... My dad and I pulled it off because we really respect each other. "

Gary Vaynerchuk