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" I want to own the New York Jets, that's what I want. And I absolutely believe I am going to own the Jets. "

Gary Vaynerchuk

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" Eighty-five per cent of the crowd is going to fall in love with me - they're going to feel it, wow. But fifteen per cent are going to think, 'This guy is obnoxious.' I spend enormous time with them - every negative review of 'Crush It!' on Amazon has a response from me - and I can probably bring back ten of the fifteen. "

Gary Vaynerchuk

" I really chess-play culture shifts. I'm really good at understanding what worldwide cell-phone use means. That's what I do. I try to picture it three to four to five steps ahead. "

Gary Vaynerchuk

" I would argue heavily that the time that has been allocated to social used to come from television, and people are benefitting from it. People who are saying, 'Aw, you're spending all your time on Facebook, or all your time on Twitter,' I'd like to understand what the person used to do with that time. "

Gary Vaynerchuk

" My store, Wine Library, outsells big national chains. How do you think we do it? It started with hustle. I always say that our success wasn't due to my hundreds of online videos about wine that went viral, but to the hours I spent talking to people online afterward, making connections and building relationships. "

Gary Vaynerchuk

" Do you know how many companies have wanted me to do an energy drink for them because I named my book 'Crush It!'? It might be fun one day, but right now I think it would undermine the personal brand I've built. "

Gary Vaynerchuk

" When we launched the WineLibrary website in 1996, I didn't even own a computer yet. I just understood that there was an opportunity here to market in a different way. "

Gary Vaynerchuk

" I attract a crowd, not because I'm an extrovert or I'm over the top or I'm oozing with charisma. It's because I care. "

Gary Vaynerchuk

" Beaujolais is so underrated. "

Gary Vaynerchuk

" Here's how I work: It's 2013, and most marketers are operating like it's 2009. I'm always trying to market like it's 2015, but not like it's 2020. A lot of my contemporaries who understand where the world is going, go too far out, and aren't practical. I have always prided myself on being visionary, with a heavy practicality. "

Gary Vaynerchuk

" I went online with winelibrary.com in July of 1997; that was my first professional online play. "

Gary Vaynerchuk

" People who build family businesses are not classically trained. They have to deal with an enormous amount of politics. You think corporate politics are tough? Go work for your dad or your mom. "

Gary Vaynerchuk

" If there's a problem, we at Wine Library never tell ourselves that once we handle this issue, we'll never have to deal with the person again. We talk to every single person as though we're going to wind up sitting next to that person at his or her mother's house that night for dinner. "

Gary Vaynerchuk

" I have Internet fame. Real fame is more intense. "

Gary Vaynerchuk

" When the tech geeks talk, I pay close attention. "

Gary Vaynerchuk

" The reason we love our parents is because they loved us first. Every single company should take this advice. "

Gary Vaynerchuk

" I don't know how you can justify leaving any engagement behind in the social Web of 2011. "

Gary Vaynerchuk

" People don't want to embrace culture shifts because it's not going to happen in the next 20 minutes. "

Gary Vaynerchuk

" Best wine if you're stranded on a deserted island? 1982 Salon Champagne. "

Gary Vaynerchuk

" Too many companies think they want to do a video blog to sell merchandise, but if you turn your site into QVC, you lose. I have an audience that trusts me. It's about building a global brand - not selling four more bottles of Pinot Grigio. "

Gary Vaynerchuk

" As much as I love crisp, clean whites, there's always a time for rich but balanced Chardonnays with oak, especially at Thanksgiving. "

Gary Vaynerchuk

" 2006, I started 'WineLibrary TV.' To build 'WineLibrary TV,' I started using Facebook, Tumblr, and Twitter in 2008. "

Gary Vaynerchuk

" You cannot underestimate people's ability to spot a soulless, bureaucratic tactic a million miles away. It's a big reason why so many companies that have dipped a toe in social media waters have failed miserably. "

Gary Vaynerchuk

" I am thinking about launching a wine website where there is a deal and the crowd can dictate how cheap it can get. "

Gary Vaynerchuk

" You have to understand your own personal DNA. Don't do things because I do them or Steve Jobs or Mark Cuban tried it. You need to know your personal brand and stay true to it. "

Gary Vaynerchuk

" We're living in what I like to call the 'Thank You Economy,' because only the companies that can figure out how to mind their manners in a very old-fashioned way - and do it authentically - are going to have a prayer of competing. "

Gary Vaynerchuk

" I influence anybody who is able to get through the chaos of my first impression. "

Gary Vaynerchuk

First Impression

" People are chasing cash, not happiness. When you chase money, you're going to lose. You're just going to. Even if you get the money, you're not going to be happy. "

Gary Vaynerchuk

" Think of social media as the Internet. I can't think of anyone betting against the Internet in 2012. "

Gary Vaynerchuk

" When I hear people debate the ROI of social media? It makes me remember why so many business fail. Most businesses are not playing the marathon. They're playing the sprint. They're not worried about lifetime value and retention. They're worried about short-term goals. "

Gary Vaynerchuk

" When I was 17 or 18 I wanted to become a wine expert, and my parents wouldn't let me drink. So I was devastated. All I could do was read, and I read and I read. And I'd read something like, you know, 'Subtle hints of cassis.' "

Gary Vaynerchuk