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" You don't want to give people what they want. Give them something that they didn't know that they wanted. "
Ruth Reichl
People
You
Know
Related Quotes:
" Writing about food is my default. "
Ruth Reichl
Writing
About
Default
" I don't have my own garden; we're on shale and in the woods. And if I did have a garden, the deer and chipmunks and squirrels and bears would eat everything anyway. "
Ruth Reichl
My Own
Garden
Eat
" I have to say I know much more about football than I would like to, because my husband is a rabid football fan, and it's been so horrible. "
Ruth Reichl
More
Football
Say
" I think I wrote my first piece about food in 1978. "
Ruth Reichl
First
Food
I Think
" We in the media have been guilty about not doing a better job of making people understand how really simple cooking is. We've made everyone feel like they have to be a chef. "
Ruth Reichl
People
Feel
Job
" If you're going to tell stuff, you might as well tell the real stuff. "
Ruth Reichl
Well
You
Real
" M. F. K. Fisher was a wonder and a huge influence, and someone I got to know pretty well at the end of her life. "
Ruth Reichl
Life
Wonder
End
" People are so used to eating terrible pancakes, no matter how you mess up, they're going to be great. And if you make fresh orange juice, they'll be over the moon. "
Ruth Reichl
Great
People
Eating
" I've been to a couple of restaurants in L.A. that were so loud, I left there with a sore throat; you literally could not have a conversation. I think it's very deliberate: There's this idea that somehow it's more fun if there's a roar in the room. "
Ruth Reichl
Fun
More
Think
" I've always hated Zagat. If I'm going to listen to someone else's opinions on restaurants, I don't care if I agree or not. I just want to know who they are. "
Ruth Reichl
Care
Listen
Someone
" To me, cooking is man's natural activity. But I think writing is really hard. Certainly writing fiction is the hardest thing I've ever done. "
Ruth Reichl
Me
Cooking
Writing
" What I learned is that how we present ourselves to the world is really how we get treated. So if you want to be treated really well in a restaurant, you really have to dress up. You cannot just show up. "
Ruth Reichl
Present
Dress
You
" Hunger, I discovered, is very much a matter of the mind, and as I began to study my own appetites, I saw that my teenage craving had not really been for food. That ravenous desire had been a yearning for love, attention, appreciation. Food had merely been my substitute. "
Ruth Reichl
Desire
Food
Love
" 'Comfort Me with Apples' is a love story, or better, two love stories. And since it deals with a later period in my life, most of the people who appear in it are living. "
Ruth Reichl
People
Love
Life
" I wanted to figure out a way of living where I didn't have to be in an office every day. "
Ruth Reichl
Day
Living
Every Day
" The way we live is changing. Each year, our free time shrinks a little more as computers clamor for an increasing percentage of our attention. "
Ruth Reichl
Attention
Free
Live
" I think of fiction as the highest calling. I'm kind of addicted to it. It's the thing that has gotten me through all the hard points in my life. "
Ruth Reichl
Kind
My Life
Me
" The first time you make something, follow the recipe, then figure out how to tailor it to your own tastes. "
Ruth Reichl
Time
Your
You
" I'm not a big turkey fan, but my husband loves it. Thanksgiving is his favorite meal. "
Ruth Reichl
Big
Thanksgiving
Meal
" My kitchen was built for my body. It forms a 'U' in the middle of the living room and dining room. It's not huge, because I don't like huge kitchens. "
Ruth Reichl
Dining
Like
Living
" I like poached eggs, but I'll make scrambled or fried or whatever anybody wants. "
Ruth Reichl
Anybody
Fried
Whatever
" In really good times, you say, 'No, I'm not taking that ad.' But in bad times, you'll take anything. "
Ruth Reichl
Good Times
You
Bad
" The American government policy on what we supported and subsidised in agriculture was a social experiment on a whole generation of children. "
Ruth Reichl
Policy
Children
American
" The hardest part of cooking is shopping, and if you organize yourself and shop once a week, you're halfway there. "
Ruth Reichl
Week
Yourself
You
" American food is the food of immigrants. You go back a couple of hundred years, and we were all immigrants, unless we're going to talk about Native American cuisine. "
Ruth Reichl
You
Back
American
" Don't make a big to-do about the turkey; brine it, put it in the oven, and don't think about it again. "
Ruth Reichl
Think
Again
Big
" A real woman is someone who knows what she wants. If you want to stay home, that's fine, but you have to be clear-eyed. "
Ruth Reichl
Woman
Home
She
" Given a choice between great food and boring company or boring food and great company, I'll take the great company any day. "
Ruth Reichl
Great
Food
Day
" I have to admit I've never had a Fruit Loop. "
Ruth Reichl
Fruit
Admit
Had
" I think it's part of the DNA of human beings. We are a cooking animal. What differentiates us from all the other animals is that we cook and they don't. "
Ruth Reichl
Us
Think
DNA