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All Quotes by author - Tony Fadell
" At the end of the day, customer choice is essential. And we don't make products that compete with Apple, nor make products that compete with Google. Our customers come in both iOS and Android flavors, and I hope our customers can still buy the products they want to purchase wherever they want to purchase them. "
Hope
End Of The Day
End
" Computers are great tools, but they need to be applied to the physical world. "
Great
Computers
Need
" Every person I talk to has a story about how their smoke alarm went off or woke them up with a battery beeping. So you take it off the wall and you take the battery out and say 'screw this.' They hate the products. "
Talk
You
Hate
" Google has the business resources, global scale and platform reach to accelerate Nest growth across hardware, software and services for the home globally. "
Business
Google
Growth
" Having kids makes you think about the world differently. "
Differently
You
World
" I don't look backwards. I'm pleasantly surprised, and I feel really proud of the team and what we were able to accomplish together. But really, where I'm focused is the future and where Nest is going. "
Team
Future
Look
" I don't want the iPod to be my defining thing. "
iPod
Thing
Defining
" If you don't have an emotionally engaging design for a device, no one will care about it. "
You
Engaging
Design
" If you look at most successful startups, they're run by people in their mid to late forties, who've gone through the trenches multiple times and had multiple failures, so they understand. "
Run
Successful
You
" If you look at where the tried and true of Silicon Valley VC's are investing, it's in people who understand what it takes, who've been through it and have a network of people they can tap and resources to pull together. "
Look
You
True
" I had been doing MP3 players and handheld computers since 1990-1991, and so they sought me out because of my experience. And about 18 generations of iPod and three generations of iPhone later, I decided to leave Apple. "
Doing
Experience
Me
" I have not seen a true grounds-up revolution from a bunch of companies getting together. It takes one company to put it together, then people draft off of that, but they don't build it top to bottom with a specific vision. "
Vision
Together
People
" I knew a lot about product design before coming to Apple, but I didn't understand a lot about consumer experience design, which is really Apple's forte. "
Apple
Experience
Design
" I knew there were all kinds of interesting things going on at Google, but now that I've seen them, my mind has been blown - in a great way. They have all these amazing projects and people that the world doesn't know anything about. I'm like a kid in a candy store - it's an idea factory. "
People
Way
Mind
" I learned the power of 'no.' No is really important. Entrepreneurs are told to say 'yes, yes, more, more.' "
Important
Yes
Say
" I look at the world and peer into products and think, 'What's wrong with these products?' "
World
Products
Look
" In Tahoe, you want to be able check on the temperature of the house or turn it on before you get there. Because it's really cold in the winter. "
Turn
Want
Winter
" I say homes are for families, and you have to make sure you design for the family, not just one person: kids, your wife, your grandparents need to be able to use it. "
Family
Need
Say
" I started designing the greenest the most connected home before the iPhone and the iPad. "
Connected
iPhone
Started
" It can't be that difficult to build a great thermostat. So I decided to figure out: What would the thermostat for the iPhone generation look like? I got this bug. It really infected my brain. I kept thinking about it. This could be a cool product that matters and a cool product that has a great business. "
Thinking
Great
Brain
" It's not just about turning up or down the heat, it's about the other experiences that come with turning up or down the heat - what are we doing about energy, what are we doing about your health and safety. "
Energy
Safety
Up
" It wasn't until the Apple Macintosh that people understood what true hardware-software integration was about. It took one company to line it up: low-cost hardware, cool graphics, third-party products built on top of it, in an all-in-one attractive package that was accessible to consumer marketing. "
Apple
Cool
People
" I used to work about 100 hours a week; now it's about 70. But 40 hours? Forget about it. Either you're all in, or your not. "
Work
Used
Now
" I've been working with contractors designing and building a house on a nonstop basis since 2005. I learned about all these systems of audio, construction, electricity, energy, water systems. "
Water
Energy
Construction
" I've learnt something from every failure. The products I helped design at the first two companies I worked for were utter failures. But now I know why. "
Failure
Now
Two
" Learning by doing is the only way I know how to learn. "
Way
Only
Learning
" Most thermostats are built by plumbing companies. But you really need to understand how to build a phone to make them better. "
Need
You
Understand
" Nest really came out of a process where I was trying to design the most connected and the most green home that I knew of. I was curious of just about everything that goes into a home and building a home. "
Building
Design
Green
" Nest Thermostat owners like the carbon monoxide link. If Nest Protect's carbon monoxide alarm goes off, the Nest Thermostat automatically turns off the gas furnace. "
Nest
Like
Alarm
" No amount of data will tell you if a feature should be in the product, because it doesn't exist. You need to have a very clear leader with a clear point of view... otherwise, you get a mishmash of features and stuff that doesn't make a lot of sense. "
Point Of View
Data
You
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