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" Don't be afraid to push your company in the direction you think is right - you'll either be fired or promoted, and either outcome will end up just fine. "
Hilary Mason
Right
Direction
End
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" When you start at Bitly, you go through this emotional cycle, where first you go, 'Oh my God, this data is amazing.' But then you start looking at it, and you conclude that humanity is completely doomed. Because what people read is cats and Bieber and celebrity gossip and that stuff. "
Hilary Mason
God
Looking
Amazing
" Deep learning allows you to create predictive models at a level of quality and sophistication that was previously out of reach. And so deep learning also enhances the product function of data science because it can generate new product opportunities. "
Hilary Mason
Quality
Science
Deep
" It's really fun and challenging to build things that have never been built before. "
Hilary Mason
Fun
Build
Before
" To gain the competitive edge, companies must master the ability to innovate. "
Hilary Mason
Gain
Master
Edge
" The sender and subject line are actually the most important parts of an e-mail because people tend to put more important information in the subject. "
Hilary Mason
Information
Line
People
" It's easy to find people who can make pretty pictures, and it's easy to find people who can do math. But it's difficult to find people who can do both. "
Hilary Mason
Difficult
Pictures
People
" It's a huge competitive advantage to see in real time what's happening with your data. "
Hilary Mason
Your
See
Time
" The core advantage of data is that it tells you something about the world that you didn't know before. "
Hilary Mason
World
Data
Know
" I believe there are a lot of inefficiencies in the way technical innovation happens. "
Hilary Mason
Innovation
Lot
Way
" Value experiences by how much you're learning, and if you're aren't learning, move on. "
Hilary Mason
Value
How
Learning
" Even smaller companies are putting resources behind their analytics teams in the same way they put resources behind engineering and product teams. There are some great tools out there that allow even tiny businesses to use data effectively. "
Hilary Mason
Great
Way
Tools
" I'm really curious about people - what their desires and interests are - and bit.ly's data tell me that. It gives me an unprecedented window into human communication and behavior. "
Hilary Mason
Me
Communication
Data
" Companies that rely on licensing a proprietary dataset should expect to be outpaced by competitors using modern data collection techniques and more frequent updates and greater accuracy. "
Hilary Mason
Data
More
Modern
" A good scientist can understand the current state of a field, pick interesting questions where a success will actually lead to useful new knowledge, and push that field further through their work. "
Hilary Mason
Work
Push
Knowledge
" Don't take advice you see on the Internet too seriously! "
Hilary Mason
Internet
You
Seriously
" I think we need more ambition about using our data to make our lives better. "
Hilary Mason
Better
Data
Need
" Everyone likes taking their own photos and seeing themselves reflected back. "
Hilary Mason
Everyone
Back
Seeing
" I hope that, in the future, data is used to empower people and not just for marketing purposes. "
Hilary Mason
Data
Future
Hope
" In tech entrepreneurship, even a lot of hack events tend to be overly commercial in that they're designed to produce companies. "
Hilary Mason
Events
Commercial
Entrepreneurship
" It's rare that you can solve a technology problem with more technology. "
Hilary Mason
Technology
More
Problem
" You really need to have a lot of empathy for the work you're doing and the people who you're ultimately trying to help, whether that's a business colleague, a boss, or, ultimately, the user of the software you're building. "
Hilary Mason
Business
People
Boss
" If you find something obscure fascinating, learn as much about it as you can, because there's a good chance it won't be obscure for long. "
Hilary Mason
Learn
Long
You
" After graduate school, I joined Johnson & Wales University in Rhode Island as an assistant professor, but I continued to program in addition to teaching and working on research. I built a program that crawled job boards to determine which skills employers value, which helped Johnson & Wales explore ways to improve its curriculum. "
Hilary Mason
School
Island
Job
" I think of 'data science' as a flag that was planted at the intersection of several different disciplines that have not always existed in the same place. Statistics, computer science, domain expertise, and what I usually call 'hacking,' though I don't mean the 'evil' kind of hacking. "
Hilary Mason
Flag
Think
Science
" Science is the practice of failing repeatedly but learning as you go. "
Hilary Mason
Go
You
Learning
" Technology is giving companies superpowers to compete more intelligently and capture the data behind changing trends, expanding markets, and new opportunities. "
Hilary Mason
Data
Technology
Giving
" I think e-mail should be sorted by importance, not by time. "
Hilary Mason
Should
Importance
Think
" Cool innovation might happen in startups, but they often lack the resources or the deep expertise in the problems they want to address. "
Hilary Mason
Want
Cool
Deep
" I grew up as a computer scientist, and I've always been fascinated by algorithms. "
Hilary Mason
Always
Been
Computer
" Nobody really cares about short links, but people do care about saving and sharing content. "
Hilary Mason
Sharing
Nobody
Short