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" I believe there are a lot of inefficiencies in the way technical innovation happens. "
Hilary Mason
Innovation
Lot
Way
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" Often, people think that individual data is the most valuable thing they can collect. But it's not useful to know what I am doing or where I am, unless you're particularly interested in me, which is weird. But it is very useful to know what a population of people are doing. "
Hilary Mason
Weird
Know
I Am
" It's easy to find people who can make pretty pictures, and it's easy to find people who can do math. But it's difficult to find people who can do both. "
Hilary Mason
Difficult
Pictures
People
" My Grinnell education didn't prepare me directly for the work that I'm doing, but it did give me the tools that I needed to focus my curiosity. "
Hilary Mason
Focus
Curiosity
Me
" As your competitors learn more, you'll need to learn, too. "
Hilary Mason
More
Your
You
" It's a huge competitive advantage to see in real time what's happening with your data. "
Hilary Mason
Your
See
Time
" A lot of people seem to think that data science is just a process of adding up a bunch of data and looking at the results, but that's actually not at all what the process is. "
Hilary Mason
Science
Think
Process
" The job of the data scientist is to ask the right questions. "
Hilary Mason
Right
Data
Ask
" Everyone likes taking their own photos and seeing themselves reflected back. "
Hilary Mason
Everyone
Back
Seeing
" Science is the practice of failing repeatedly but learning as you go. "
Hilary Mason
Go
You
Learning
" If you find something obscure fascinating, learn as much about it as you can, because there's a good chance it won't be obscure for long. "
Hilary Mason
Learn
Long
You
" Value experiences by how much you're learning, and if you're aren't learning, move on. "
Hilary Mason
Value
How
Learning
" I'm really curious about people - what their desires and interests are - and bit.ly's data tell me that. It gives me an unprecedented window into human communication and behavior. "
Hilary Mason
Me
Communication
Data
" I don't actually, as a general policy, block any sort of cookies. I keep them all turned on, and that's because I'm willing to make the tradeoff that I let companies gather this information about me in return for a better experience. "
Hilary Mason
Experience
Better
Me
" I think of 'data science' as a flag that was planted at the intersection of several different disciplines that have not always existed in the same place. Statistics, computer science, domain expertise, and what I usually call 'hacking,' though I don't mean the 'evil' kind of hacking. "
Hilary Mason
Flag
Think
Science
" I hope that, in the future, data is used to empower people and not just for marketing purposes. "
Hilary Mason
Data
Future
Hope
" In some ways, chocolate chip cookie recipes are my favorite algorithms. You put a bunch of bad-for-you stuff in a bowl and get a delicious result. "
Hilary Mason
Bowl
Cookie
Result
" Nobody really cares about short links, but people do care about saving and sharing content. "
Hilary Mason
Sharing
Nobody
Short
" A good scientist can understand the current state of a field, pick interesting questions where a success will actually lead to useful new knowledge, and push that field further through their work. "
Hilary Mason
Work
Push
Knowledge
" Creating things that people want to tie into their identity is the best way to make them spread. "
Hilary Mason
Best
Creating
Identity
" Data science requires having that cultural space to experiment and work on things that might fail. "
Hilary Mason
Things
Science
Data
" I'm a huge fan of the liberal arts approach of teaching you to think, analyze, and communicate, then sending you out into the world to cause trouble. "
Hilary Mason
Trouble
You
World
" I'm very lucky to work at bitly, with a data set that allows us to explore human social behavior at the scale of human social behavior. "
Hilary Mason
Work
Us
Behavior
" People share things that make them look good. "
Hilary Mason
Good
Share
People
" Don't take advice you see on the Internet too seriously! "
Hilary Mason
Internet
You
Seriously
" The core advantage of data is that it tells you something about the world that you didn't know before. "
Hilary Mason
World
Data
Know
" I think we need more ambition about using our data to make our lives better. "
Hilary Mason
Better
Data
Need
" In tech entrepreneurship, even a lot of hack events tend to be overly commercial in that they're designed to produce companies. "
Hilary Mason
Events
Commercial
Entrepreneurship
" After graduate school, I joined Johnson & Wales University in Rhode Island as an assistant professor, but I continued to program in addition to teaching and working on research. I built a program that crawled job boards to determine which skills employers value, which helped Johnson & Wales explore ways to improve its curriculum. "
Hilary Mason
School
Island
Job
" It's rare that you can solve a technology problem with more technology. "
Hilary Mason
Technology
More
Problem
" Cool innovation might happen in startups, but they often lack the resources or the deep expertise in the problems they want to address. "
Hilary Mason
Want
Cool
Deep