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" Fast learners win. "

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" Washington is an incumbent protection machine. Technology is fundamentally disruptive. "

" People assume that computers will do everything that humans do. Not good. People are different from each other and they are all really different from computers. "

" In whatever number of years I have on Earth, I think that promoting the values of free expression, the openness of the Internet, that's the best use of my time. "

" If you think about the history of the PC industry, the PC industry has essentially been nothing but acquisitions by one company or another. Dell is the outlier. Dell built its own culture. They automated themselves to be the most efficient manufacturer. "

" You have to fight for your privacy or you lose it. "

" Google was founded to get information to everybody. A by-product of that strategy is that we invented an advertising business which has provided great economics that allows us to build the servers, hire the employees, create value. "

" I've never met a person who does not want a safer world, better medical care and education for their children, and peace with their neighbours. I just don't meet those people. What I meet, over and over again, as I travel around, is that the essential human condition is optimistic - in every one of these places. "

" If you have something that you don't want anyone to know, maybe you shouldn't be doing it in the first place. "

" Remember, when you go to YouTube, you do a search. When you go to Google, you do a search. As we get the search integrated between YouTube and Google, which we're working on, it will drive a lot of traffic into both places. So the trick, overall, is generating more searches, more uses of Google. "

" Your car should drive itself. It's amazing to me that we let humans drive cars... It's a bug that cars were invented before computers. "

" People are surprised to find out that an awful lot of people think that they're idiots. "

" When you use Google, do you get more than one answer? Of course you do. Well, that's a bug. We have more bugs per second in the world. We should be able to give you the right answer just once. We should know what you meant. "

" Half of Google's revenue comes from selling text-based ads that are placed near search results and are related to the topic of the search. Another half of its revenues come from licensing its search technology to companies like Yahoo. "

" The thing that people seem to miss about not just Google, but also our competitors, Yahoo, eBay and so forth, is that there's an awful lot of communities that have never been served by traditional media. "

" Google's architectural model around broadband and services and so forth plays very well to the powerful devices and services Apple is doing. We're a perfect back end to the problems that they're trying to solve. "

" I actually think most people don't want Google to answer their questions. They want Google to tell them what they should be doing next. "

" The characteristic of great innovators and great companies is they see a space that others do not. They don't just listen to what people tell them; they actually invent something new, something that you didn't know you needed, but the moment you see it, you say, 'I must have it.' "

" We want to make sure the thing you're looking for is on Google 100 percent of the time. "

" The computing world is very good at things that we are not. It is very good at memory. "

" Google docs and spreadsheets don't work if you're on an airplane. But it's a technical problem that is going to get solved. Eventually you will be able to work on a plane as if you are connected and, then when you get reconnected to the Internet, your computer will just synchronize with the cloud. "

" And the more broadband we can get globally, the better. It's better for the world; it's better for our advertisers; it's better for Google. "

" The policy of America to deny visas to technically trained people in the U.S. and shipped to other countries, where they create companies that compete with America, has to be the stupidest policy of all the U.S. government policies. "

" If you think about YouTube, YouTube is a 'searching the world's videos' problem, right? They all have to be there, but how do you find them? What I guess I'm trying to say is that search is still the killer app. "

" The coach doesn't have to play the sport as well as you do. They have to watch you and get you to be your best. "

" Washington - having spent a lot of time there, I grew up there and have spent a lot of time there recently - is largely defined by detailed analytical views and policy choices that are not very good. You know, each policy choice has a winner and a loser, right? Somebody's ox is getting gored. "

" Amazon has well passed any expectations of its ability to change distribution and marketing. "

" Google is very much a not-invented-here, build-it-ourselves culture. "

" YouTube's traffic continues to grow very quickly. Video is something that we think is going to be embedded everywhere. And it makes sense, from Google's perspective, to be the operator of the largest site that contains all that video. "

" We know that Google Earth and Google Maps have had a tremendous impact on Google traffic, users, brand, adoption, and advertisers. We also know Google News, for example, which we don't monetize, has had a tremendous impact on searches and on query quality. We know those people search more. Because we've measured it. "

" The more broadband we can get globally, the better. It's better for the world; it's better for our advertisers; it's better for Google. "