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" From the very beginning, I envisioned success as selling enough books so I could keep getting published and continue to write what I wanted to without compromising. "
M. J. Rose
Beginning
Selling
Success
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" If your mom is still around, you're so lucky. "
M. J. Rose
Around
Your
You
" There's almost no author alive who isn't weathering the tumultuous changes in the publishing industry. "
M. J. Rose
Publishing
Almost
Alive
" It's so easy to look foolish online. "
M. J. Rose
Easy
Foolish
Online
" A mystery is a whodunit. You know what happened, but not how or who's behind it. A thriller, or a suspense, is a howdunit. You know what happened, and you usually know who did it, but you keep reading because you want to know how they pulled it off. "
M. J. Rose
Mystery
Reading
Want
" A comprehensive marketing plan involves both online and offline efforts to use and broaden your existing platform to promote your book. "
M. J. Rose
Use
Your
Plan
" I just want to sit in my room and write books. "
M. J. Rose
Sit
Room
Just
" I'm not a good writer. It takes me a long time to get there. I write and then rewrite and revise and do it over and over until I'm satisfied. "
M. J. Rose
Time
Good
Long
" A curious mind is the most important attribute any man or woman can possess. "
M. J. Rose
Important
Woman
Mind
" The one thing I am now sure of is that if there is such a thing as destiny, it is a result of our passion, be that for money, power, or love. Passion, for better or worse. "
M. J. Rose
Now
I Am
Love
" Books on their own aren't insanely expensive compared to other things; three large cappuccinos cost more than a paperback, and two and a half gallons of gas cost more than a paperback. "
M. J. Rose
Two
Books
Three
" One Tweet can be heard 'round the world if the right people retweet it and the right people notice it on their feeds. "
M. J. Rose
Right People
People
World
" There was an ingredient used in perfumes and remedies in the Middle Ages called 'momie' that is certainly one of the most fascinating I've come across. "
M. J. Rose
Used
Come
Middle
" Back in 1999 and 2000, a few of us... a very few of us... Douglas Clegg, Seth Godin and I... offered free electronic copies of our books in an effort to reach an audience we otherwise wouldn't have reached and to test out a new marketing concept for books. Despite the industry screaming we were crazy, it worked. "
M. J. Rose
Test
Free
Reach
" Here's an idea: Spend two or three hours a day at least five days a week in front of a bookstore wearing a sandwich board with your bookcover on it while you chase and chat with anyone you can corral and who is willing to talk to you. "
M. J. Rose
Three
Day
Week
" I know some authors who have gotten $25,000 advances and put it all into marketing, others who allocate $5,000 or $1,000. "
M. J. Rose
Put
Marketing
Know
" I think that we need to live our lives for the present... as if it is our one and only wild and wonderful life. "
M. J. Rose
Live
Wild
Think
" I grew up in New York and have lived here all my life. I think it's the best city in the world and can write about it with gusto and fervor and passion. "
M. J. Rose
Passion
Best
City
" MWA and The Author's Guild refused to accept me as a member. "
M. J. Rose
Guild
Accept
Me
" If no one knows your book is out there, no one will think about buying it. It's as simple as that. "
M. J. Rose
Your
Book
Simple
" Don't hire anyone - no matter what they offer - who promises you they'll sell 'X' copies of your book. Every book is different. The best any marketing company or PR firm can do for your book is make potential readers aware of it. "
M. J. Rose
Promises
Potential
Book
" When writers stop to sharpen pencils or get up and make coffee to procrastinate, they still stay in their heads with their characters. But when you zip over to read email or check your Facebook page, you get zapped out of the fictive dream. It's brutal on my writing. "
M. J. Rose
Writing
Coffee
Dream
" The biggest mistake is to assume that another writer's successful strategy will work for you, too. Publishers' marketers - and even freelance publicists who cost mega bucks - tend to do the same basic things for all books. "
M. J. Rose
Successful
Mistake
Strategy
" I might have created the phrase 'memory tools', but people have always found talismans to help them meditate into a state of hypnosis where they can access their past lives. "
M. J. Rose
Where
Memory
Tools
" An author's ability to bring a marketing synopsis to the table - along with a great manuscript - makes a difference in what books get picked up. This is true for both fiction and nonfiction titles. You need to show your publisher what you've got in your marketing arsenal. "
M. J. Rose
Need
Great
Difference
" I've had a dozen novels published and have made far more than a dozen mistakes. Which is why Randy Susan Meyers and I wrote a guidebook to help authors avoid making our mistakes. "
M. J. Rose
Far
Avoid
Mistakes
" There is no debate that social media is a great tool for networking with others in our industry. It can lead to friendships, support, and serendipitous connections with reviewers, agents, reporters, or editors. "
M. J. Rose
Media
Great
Support
" Ask your agent to set up a meeting with either your editor or the marketing department of the house or both so you can find out what they're doing, what they aren't, and what you can do to help. "
M. J. Rose
Meeting
You
House
" As a self-published author, you have the choice. Embrace the power to create a book that is truly yours. Don't be a whiner or a copycat. "
M. J. Rose
You
Yours
Book
" In 1998, I self-published online in order to get a traditional deal. "
M. J. Rose
Get
Online
Deal
" We need to write books that publicists and marketers and booksellers and book club leaders and librarians and readers can get excited about. That have something about them that makes them stand out. That makes them shine. "
M. J. Rose
Stand
Shine
Need