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" I cry at anything remotely touching - smile at me warmly and I'm off... television also does it, everything from 'X-Factor' to cereal commercials. I cry when I am tired. I also cry when I laugh. "

Natalie Massenet

Tired

Smile

Cry

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" Having the positive belief that it will all be O.K. just means that you hustle and make it work because failure is not even an option in your own mind. "

" Customers want new things, and the way that they get them isn't written in stone. "

" I don't get manicures, pedicures. I don't get my hair done as often as I should. "

" The only time I can't sleep is on a plane, when I am literally keeping it in the air with my brain. "

" Net-a-Porter offers catwalk fashion and trend-driven shopping, but for Mr Porter, while fashion is still important, style is key. "

" I think I'm a better mother because of work, because I'm happy. If I wasn't working, I would just be waiting for the kids to come home every day, and living vicariously through their lives. "

" One of my goals is that, at a dinner party some time in the future, someone will say, 'Oh, my nephew is starting a ready-to-wear brand', and 20 people will turn around and say, 'Is he? Can we invest?' in the same way that, now, if you were to say, 'My nephew is starting a mobile app,' everyone would say, 'Oh, smashing! Can I invest?' "

" Positivity is like a muscle: keep exercising it, and it becomes a habit. "

Natalie Massenet

Muscle

Habit

" My experience is in merging extraordinary creative content with innovative global commerce. "

" Pregnancy is a very creative phase for me. "

" Grown-up clothes are more appealing because customers need to be able to project themselves into them. "

" Always go into meetings or negotiations with a positive attitude. Tell yourself you're going to make this the best deal for all parties. "

" Once you start a business, you have to grow it and grow with it - starting a business is not just for Christmas. "

" You can still wear trousers and show off your ankles - which are a nice body part on everyone. "

" I envision a day when a businesswoman will be having lunch, and then her phone will ring. When she opens it up, she will see an image of the latest Marc Jacobs coat that just arrived in stock. With a click of a button, she can purchase it and then find it waiting for her when she gets back to her office. "

" I'm supporting the School for Creative Startups because the project's ambition - to boost innovation and the culture of entrepreneurship - is something I feel strongly about. "

" I love that I love my job, and from what I'm told, that others who I work with do, too. "

" I thrive on competition. "

Natalie Massenet

Thrive

Competition

" I don't work out but generally I am fit, which is why I don't work out. "

" Don't let the American accent fool you. I am British. "

Natalie Massenet

British

You

" The Internet is a gift to fashion. "

" In 13 years of doing my day job, I've learned a few things about motivating people. It's about setting a vision and, as long as everyone knows why they're doing what they're doing, you achieve that vision. "

" You cannot underestimate the impact the Internet has had on British fashion. "

" I just wear what I like, and lots of it is British. "

" To be a designer today is to be an entrepreneur. Whether you're a two-man operation in Shoreditch or a 3,000-person, vertically integrated brand, you need to have the wherewithal to run your business through investment, considering everything from start-up funds to your exit plan or what it takes to go public. "

" People always ask is it hard being an entrepreneur and a mum, and the answer is 'yes.' "

" I have donated money to campaigns. And I have been known to take to the street in protest. But I am more committed to my immediate politics than general politics. "