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" Net-a-Porter offers catwalk fashion and trend-driven shopping, but for Mr Porter, while fashion is still important, style is key. "
Natalie Massenet
Fashion
Style
Shopping
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" I'm an accidental entrepreneur. "
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" For Net-A-Porter and its customers, luxury means exceptional service, 24-7 - wherever they are, whenever they have time. "
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" The British Fashion Awards gives us the chance to commend not only the winners but celebrate all of the individuals that contribute to the incredible achievements that make London the best fashion destination in the world. "
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" Twice I let people talk me out of good ideas. "
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" Women just love to shop. "
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Just
Women
Shop
" Having the positive belief that it will all be O.K. just means that you hustle and make it work because failure is not even an option in your own mind. "
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Failure
Mind
" We're seeing a crazy appetite for people to acquire and invest in British businesses. "
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People
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" Grown-up clothes are more appealing because customers need to be able to project themselves into them. "
Natalie Massenet
Need
Clothes
Because
" To be a designer today is to be an entrepreneur. Whether you're a two-man operation in Shoreditch or a 3,000-person, vertically integrated brand, you need to have the wherewithal to run your business through investment, considering everything from start-up funds to your exit plan or what it takes to go public. "
Natalie Massenet
Today
Plan
Business
" Pre-Internet, maybe it took six months for a fashion message to get across to a customer base. Fashion messages are now being sent out overnight, simultaneously, to every market in the world. "
Natalie Massenet
Customer
Now
Message
" I envision a day when a businesswoman will be having lunch, and then her phone will ring. When she opens it up, she will see an image of the latest Marc Jacobs coat that just arrived in stock. With a click of a button, she can purchase it and then find it waiting for her when she gets back to her office. "
Natalie Massenet
Day
Waiting
She
" People always ask is it hard being an entrepreneur and a mum, and the answer is 'yes.' "
Natalie Massenet
Hard
People
Yes
" I graduated from the University of California, Los Angeles, with an English literature degree and travelled for a year before going to work. "
Natalie Massenet
University
California
Work
" Always go into meetings or negotiations with a positive attitude. Tell yourself you're going to make this the best deal for all parties. "
Natalie Massenet
Yourself
Attitude
Best
" The United Kingdom has traditionally been a very small market, and even though you had such a creative group of designers, they represented a risk to department stores. "
Natalie Massenet
Small
Group
Risk
" It's interesting to see how some of the womenswear designers that we have long worked with at Net-A-Porter are developing menswear collections - Christopher Kane, Jonathan Saunders and Richard Nicoll. "
Natalie Massenet
Long
How
Interesting
" I'm supporting the School for Creative Startups because the project's ambition - to boost innovation and the culture of entrepreneurship - is something I feel strongly about. "
Natalie Massenet
Culture
Innovation
School
" I love contemporary culture. Even the stuff I don't like. "
Natalie Massenet
Like
Culture
Even
" I attended private Catholic schools in Paris and Los Angeles through high school. "
Natalie Massenet
Los Angeles
Paris
High School
" I don't have a mentor in the strict definition. I take as much advice and inspiration as I can from the people I am close to. "
Natalie Massenet
I Am
Advice
I Can
" We haven't even begun to see just how many transactions are going to take place online. "
Natalie Massenet
Going
See
Take
" Don't let the American accent fool you. I am British. "
Natalie Massenet
British
You
Am
" As an entrepreneur, what drives you has to be the good news; otherwise, you just don't get out of bed. "
Natalie Massenet
Entrepreneur
Good
Good News
" When I'm working, I have a hard time switching off, and when I'm not working, I have a hard time thinking of ever wanting to work again. "
Natalie Massenet
Hard
Thinking
Time
" As a woman, I feel it's important to support causes that are important to my core customer, who is also a woman, as well as causes that resonate with me personally. "
Natalie Massenet
Me
Support
Woman
" I always thought I looked kind of like Keith Richards, and sometimes I think I look like Michael Jackson in his mug shot. But as I think Keith Richards is pretty great-looking, I'm embracing that part of me. "
Natalie Massenet
Sometimes
Look
Me
" It is a changing world with changing opportunities. "
Natalie Massenet
Changing
Opportunities
World
" If you're a teenager in Palo Alto launching an app, you know from the outset how you plan to finance your business. "
Natalie Massenet
Business
You
Plan
" Audrey Hepburn has influenced me. "
Natalie Massenet
Influenced
Me
Audrey
" I've taken the love of fashion from my mother, and journalism from my father. "
Natalie Massenet
Taken
Love
Mother