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" I love seeing a woman in a beautiful dress and pairing it with a light shoe that shows skin - I really believe in toe cleavage. "

Emilia Wickstead

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" I saw a niche in the market where made-to-measure wasn't being done in a modern, fresh way or in a short period of time. Traditionally, bespoke orders take a very long time, but I thought, 'Here we are with all these fashion-forward ideas - why not?' "

Emilia Wickstead

" You can see that ladylike kind of dressing with a twist coming back at Dior, and I think that a lot of the fashion is following in those kinds of footsteps. It's wearable. It sits in your wardrobe forever. "

Emilia Wickstead

" I don't like the word 'ladylike.' "

Emilia Wickstead

" I love the cleanness of Kaare Klint and Rud Rasmussen furniture, especially the wooden criss-cross under-bars of their sofas. "

Emilia Wickstead

" There's a great niche in the market for what I do, which is effortless style. "

Emilia Wickstead

" I have clients from 19 to 80 years old, and the way I work means that they can take the same dress and shorten, lengthen it, remove the sleeve, adjust details - and make it their own. They get a piece that is right for them. It's a clever way of shopping in this economy. "

Emilia Wickstead

" It's about having that nice balance. I think that's the answer to today's modern girl who is on the run. She's throwing on something before she goes out, but I still believe in the glitz and the glamour of everything and making that come to life. "

Emilia Wickstead

" I would not dress Katie Price. Ever. It's important to keep the right look, so it's important to be dressing the right people. "

Emilia Wickstead

" In the day, I wear mascara and tinted moisturiser - although I've learnt that if I'm getting my photograph taken, it's better to apply more; otherwise, I look really, really tired. "

Emilia Wickstead

" I'd say I play on old world couture as opposed to modern day bridal; there's something very timeless and appealing in that. "

Emilia Wickstead

" We're creating a brand image which didn't exist in the beginning, and I want to grow that. And in the way that the clothes and services we offer are a luxurious niche, I want to be doing that with accessories. "

Emilia Wickstead

" I'm always designing for that sort of dressed-up woman who likes to go to different occasions, who's career focused, but she entertains in the evening... a very sophisticated-feeling working woman who likes to have fun. "

Emilia Wickstead

" Old images and films are my main source of inspiration. "

Emilia Wickstead

" It's quite funny. I grew up with my mother: as a designer, she was always working, and I actually used to say to her, 'Whatever you do, never leave me your business.' "

Emilia Wickstead

" From the age of 11, I was taught the importance of earning my own money. I would babysit, walk dogs, clean cars, and work at the local corner shop and the butcher's. If I wanted to buy something, I always bought it myself. "

Emilia Wickstead

" I think I'm starting to be a little bit more appreciated or a little bit more noticed in the industry. "

Emilia Wickstead

" I feel like British designers are having a real moment; there's a lot of freedom to be different, and I think that that's what so unique. There's no expectation of what you're going to see at London Fashion Week, and I think that's why you get such a mixed bag of sweets. "

Emilia Wickstead

" I would've loved to dress Diana Vreeland. I just loved her work as a creative woman and as a business woman - unpredictable, exciting, fun, and very, very clever. "

Emilia Wickstead

" I'd like to think we can make a nice, glowing change to British dressing. "

Emilia Wickstead

" The majority of our clients are British. They want to wear things time and time again. "

Emilia Wickstead

" The AW14 collection is inspired by Film Noir. Elements of masculinity and femininity were reflected in the fabric, tailoring, and features. "

Emilia Wickstead

" I wore one of my own designs on my wedding day. "

Emilia Wickstead

" I feel far more empowered, sophisticated, and forward-thinking in flats than in high heels. Especially when I am working and hosting meetings. "

Emilia Wickstead

" Red lipstick aside, I firmly believe that less is more in terms of make-up. "

Emilia Wickstead

" The first wedding dress I ever made was for myself. It was at a time when I had my business up and running, but it was still very early days, and I thought, 'This is my moment to do whatever I like.' "

Emilia Wickstead

" As for design, I gravitate to traditional styles but mix it with an element of surprise. Whether it's a big sash bow in the back or an unexpected fabric, it all needs to work together. "

Emilia Wickstead

" I'm always doing everything backwards. "

Emilia Wickstead

" I never get my hair done. I just do it myself. "

Emilia Wickstead

" My wedding dress was featured by 'Vogue' and 'American Town and Country,' and from there, people started to come to us because they had seen that dress. "

Emilia Wickstead

" I love the idea of a dress or a coatdress rather than a suit with a jacket. "

Emilia Wickstead