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" I wore one of my own designs on my wedding day. "
Emilia Wickstead
My Own
Wedding
Designs
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" The majority of our clients are British. They want to wear things time and time again. "
Emilia Wickstead
Again
Wear
Clients
" Once, four friends and I cut all our hair off, like boys. A couple of them cried afterwards, but I thought we looked really good. "
Emilia Wickstead
Like
Good
Thought
" My clients can choose their own colours and fabrics to have something unique in their wardrobes. "
Emilia Wickstead
Unique
Choose
Own
" The minute that a celebrity wears your clothing, that gives you international exposure and the best advertising you can get. "
Emilia Wickstead
Your
You
Celebrity
" I put myself into another world and another identity, and I design not for how my life is but for how my imaginary life is. "
Emilia Wickstead
Identity
World
Myself
" I think that the typical Emilia Wickstead women is very effortless, very sophisticated: she's got alluring style, and she's always taking on fashion. I always describe her as 'imaginative with her own taste'. "
Emilia Wickstead
Fashion
Think
Women
" I think I'm starting to be a little bit more appreciated or a little bit more noticed in the industry. "
Emilia Wickstead
Appreciated
Starting
Think
" I attended speech and drama classes with a nun to help me gain confidence in speaking without my face turning red each time. "
Emilia Wickstead
Help
Confidence
Time
" A lot of people ask, 'How did you start the business, and how did you do it money-wise?' And the truth is that I had three jobs. A day job, an evening job, and then designing my collection as well. That's just how we did it. "
Emilia Wickstead
You
Business
Day
" When I think of Bicester, I think of those beautiful pieces that you might not have been able to purchase before, but they're pieces that you'll keep forever. "
Emilia Wickstead
Forever
Think
Keep
" I enjoy going for brunch at Granger & Co. in Notting Hill and having my all-time favourite: poached eggs and avocado on toast. I love the aesthetic of the space and the fresh, modern approach in the dishes. "
Emilia Wickstead
Aesthetic
Space
Love
" I don't like the word 'ladylike.' "
Emilia Wickstead
Ladylike
Word
Like
" The first wedding dress I ever made was for myself. It was at a time when I had my business up and running, but it was still very early days, and I thought, 'This is my moment to do whatever I like.' "
Emilia Wickstead
Myself
Business
Dress
" The AW14 collection is inspired by Film Noir. Elements of masculinity and femininity were reflected in the fabric, tailoring, and features. "
Emilia Wickstead
Film
Masculinity
Inspired
" If I'd really known how hard I was going to have to work behind the scenes to have any kind of business, I think I would have stopped. "
Emilia Wickstead
Going
Business
Work
" In the day, I wear mascara and tinted moisturiser - although I've learnt that if I'm getting my photograph taken, it's better to apply more; otherwise, I look really, really tired. "
Emilia Wickstead
Wear
Better
Day
" My wedding dress was featured by 'Vogue' and 'American Town and Country,' and from there, people started to come to us because they had seen that dress. "
Emilia Wickstead
Us
American
Wedding
" Skincare is incredibly important. I try to look after my skin as much as possible because I'm always inspired by women who age gracefully and naturally. "
Emilia Wickstead
Women
Look
Skin
" New Zealand is such a down-to-earth place. "
Emilia Wickstead
New Zealand
Zealand
New
" I love the cleanness of Kaare Klint and Rud Rasmussen furniture, especially the wooden criss-cross under-bars of their sofas. "
Emilia Wickstead
Furniture
Wooden
Love
" It's about having that nice balance. I think that's the answer to today's modern girl who is on the run. She's throwing on something before she goes out, but I still believe in the glitz and the glamour of everything and making that come to life. "
Emilia Wickstead
Girl
Balance
Life
" What's exciting for me is to make sure that people do still dress up - how do we do that in this fast-paced modern world, when we're all on the move and all so busy? "
Emilia Wickstead
Busy
Me
World
" There are many bespoke services in the U.K., but everything's quite old-fashioned. There wasn't anything young and modern and fresh. We're this young service, where a 25-year-old might come and get some great skirts and her mum could come in for some linens. "
Emilia Wickstead
Everything
Great
Her
" I would've loved to dress Diana Vreeland. I just loved her work as a creative woman and as a business woman - unpredictable, exciting, fun, and very, very clever. "
Emilia Wickstead
Fun
Business
Loved
" I think that we cater for the woman that wants to be fashion-forward but also wants to purchase an investment piece that she'll have in her wardrobe forever. "
Emilia Wickstead
Think
She
Her
" I love everything I design. "
Emilia Wickstead
I Love
Design
Everything
" The most wonderful thing about having a small business is that every person we dress gets a really intimate process. "
Emilia Wickstead
Small
Dress
Person
" I want to offer a wide range of classic and contemporary bridalwear to suit all personalities, readily available to try on. "
Emilia Wickstead
Personalities
Want
Try
" I saw a niche in the market where made-to-measure wasn't being done in a modern, fresh way or in a short period of time. Traditionally, bespoke orders take a very long time, but I thought, 'Here we are with all these fashion-forward ideas - why not?' "
Emilia Wickstead
Done
Ideas
Long
" We do have a lot of personal relationships with people who will come to our store or showroom. "
Emilia Wickstead
People
Will
Personal