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" People don't understand the logistics of advertising. "
Susan Wojcicki
People
Advertising
Understand
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" I have tried in my role of being one of the first women at Google, let alone the first woman to have a baby, to really try to set the tone that this is a great place to work for diversity reasons. "
Susan Wojcicki
Women
Woman
Diversity
" I've been, like, the mom of Google. "
Susan Wojcicki
Been
Google
Like
" Engineering is a jeans and hoodie culture, and sales is more formal. "
Susan Wojcicki
Engineering
Culture
Jeans
" I have had a lot of setbacks that I have learned from. "
Susan Wojcicki
Setbacks
Lot
Learned
" I don't feel like I'm a perfect mom, and then there are times at work where I feel like maybe I wasn't perfect here because of constraints on my time. But having the sum of both of those things going on in my life makes me a better mom at the end of the day, and I think gives me really important perspectives in the workplace as well. "
Susan Wojcicki
Mom
Work
Time
" Underrepresented employees already have to overcome discriminatory barriers in their careers; they shouldn't be expected to volunteer their time to help their companies do the same. "
Susan Wojcicki
Same
Time
Employees
" YouTube has moved culture forward in attitudes - on refugees, on LGBT issues - especially trans issues. There was untapped demand there; a lot of our users would still be under-served without us. We're a platform that enables everyone to have a voice. "
Susan Wojcicki
Voice
Culture
Forward
" Unless we make computer science a priority, we risk making gender, class, and racial disparities worse as jobs flow to those with a computer science background. "
Susan Wojcicki
Risk
Science
Class
" My daughter was 10 years old when she told me she hated computers. As someone who has spent her career helping build one of the largest tech companies in the world, I was in shock. Suddenly an issue I faced repeatedly at work - the lack of women in tech - hit squarely at home. "
Susan Wojcicki
Work
Home
Daughter
" Google is fascinating, and the book isn't finished. I'm creating, living, building, and writing those chapters. "
Susan Wojcicki
Living
Writing
Book
" You see a lot of powerful women on the Internet, but I wish there were more. I think the Internet really could use a lot more women. "
Susan Wojcicki
Women
Wish
Think
" People used to say that advertising wasn't in Google's DNA, and that's obviously not true anymore. They used to say that display advertising isn't in Google's DNA, and that's not true any more. "
Susan Wojcicki
Advertising
Google
Say
" Having a child is a big life change, but the really hectic period is relatively short. You can get through it. "
Susan Wojcicki
Life
You
Child
" I love creating. I had been really into photography when I was in college. "
Susan Wojcicki
Creating
Photography
College
" I've seen all of these decisions that have been made by all these great leaders who have been part of Google, and this has been an opportunity for me when I'm running YouTube, is to be able to take advantage of all of those memories. "
Susan Wojcicki
Decisions
Great
Memories
" We are a consumer company and our success is directly linked to our users trusting us. Therefore we have the same incentive as the user: they want to see relevant advertising so their experience of Google is positive and we want to deliver it. "
Susan Wojcicki
Company
Success
Positive
" Even in a culture where people are well meaning, there are sometimes 'microaggressions.' People who will just cut you off. You'll be talking, and someone will interrupt you. That's become a big pet peeve of mine. "
Susan Wojcicki
Meaning
Will
You
" The reason I like my job is that I have this desire to create. I have this desire to create things and build things, and Google has enabled me to build and create things and to build products that are used by people all over the globe. "
Susan Wojcicki
Desire
Create
Job
" After my kids go to bed, I check email. It's about having that balance. "
Susan Wojcicki
Balance
Bed
Check
" Employing more women at all levels of a company, from new hires to senior leaders, creates a virtuous cycle. Companies become more attuned to the needs of their female employees, improving workplace culture while lowering attrition. "
Susan Wojcicki
Women
Company
Culture
" It's important for me to show my children the richness of life and be a role model. I find that my organizational and management skills are tested more at home than at work! "
Susan Wojcicki
Work
Home
Life
" Let's face it: Engineering companies in general have more men than women. Google has tried really hard to recruit women. On the other hand, we have a standard. Google tries to recruit the best engineers. "
Susan Wojcicki
Men
Engineering
Best
" If you are working 24/7, you're not going to have any interesting ideas. "
Susan Wojcicki
Going
You
Working
" I have tried to be a leader. I have tried in my role of being one of the first women at Google, let alone the first woman to have a baby, to really try to set the tone that this is a great place to work for diversity reasons. "
Susan Wojcicki
Woman
Women
Alone
" I'm excited about the opportunities with mobile phones and being able to receive information on the go and relevant to what I'm doing at that moment in time. "
Susan Wojcicki
Information
Moment
Opportunities
" I see tech as... a force that is changing pretty much all parts of our society. It's really sad for me that we don't have enough women that are part of that. "
Susan Wojcicki
See
Women
Enough
" Growth is always essential. Running any tech company, you want to make sure you're growing. Putting in place all of the right structure to be able to ensure growth. "
Susan Wojcicki
You
Growth
Place
" Don't overplan your life. Joining Google when I was four months pregnant was a bit of a leap, but sometimes you have to do the right thing for you right now. "
Susan Wojcicki
Sometimes
Life
Do The Right Thing
" Right now, offline and online are coming together because of smartphones. "
Susan Wojcicki
Right
Now
Together
" People complain when ads aren't relevant, and they complain when ads are too relevant. "
Susan Wojcicki
Ads
Too
Relevant