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" What I've achieved with Boux Avenue is what I always wanted to achieve with La Senza. "
Theo Paphitis
La
Achieve
Avenue
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" If you look at all the investments made during 'Dragons' Den,' the ratio of those that make it to those that don't is actually extremely high. "
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Made
You
Make
" Small does not mean insignificant. "
Theo Paphitis
Insignificant
Small
Does
" A small business can survive for a while without making a profit, but if its cashflow dries up, the impact is fatal. "
Theo Paphitis
Business
Impact
Small Business
" I am the most conservative person you will ever come across, and that's because I'm good at reducing risks while leaving the potential rewards high. "
Theo Paphitis
Risks
Will
You
" Ultimately, if you don't have an interest in what you do, it will be so much harder to make money from it. "
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You
Will
Money
" In the 1960s, my first-generation immigrant parents were gifted the olive branch of a blue British passport when working for the British Army in Cyprus. It completely transformed the Paphitis story. "
Theo Paphitis
Army
Blue
Immigrant
" I started work at 13, had three or four part-time jobs, and learnt very quickly the values of work. "
Theo Paphitis
Four
Three
Started
" The high street is not a retail thing: it's a social thing, part of the British lifestyle. And I say that as someone who started his life on Limassol high street in Cyprus. "
Theo Paphitis
Say
Street
Someone
" I like the odd day relaxing by the pool, but I couldn't stand to sunbathe for an entire week. "
Theo Paphitis
Day
Like
Odd
" My family's challenges meant we lived hand to mouth. There were weeks when we had neither electricity nor heating. "
Theo Paphitis
Electricity
Mouth
Family
" Wherever I go in the world, I put aside several days to go visit the stores. "
Theo Paphitis
Wherever
Go
World
" Young people are the entrepreneurs of the future, and we should be looking to them as one of our sources of innovation for the high streets of tomorrow. "
Theo Paphitis
Future
Innovation
People
" In Cyprus, our house was right on the beach. I could walk out of our front door, cross a road, and there was the sea. "
Theo Paphitis
Beach
Walk
Sea
" Online is not contributing in the same way as the high street in terms of business rates and to the local community. "
Theo Paphitis
Business
Way
Community
" Showing your emotions is not a weakness. "
Theo Paphitis
Emotions
Your
Weakness
" If you really want to sort out the High Street, you ask someone like Kate Swann at WHSmith, who has done a fantastic job of running profitable shops. "
Theo Paphitis
You
Street
Done
" Making the first million is hard; making the next 100 million is easy. "
Theo Paphitis
Million
Next
Making
" No major technological change has ever been instituted by mankind without an array of negative consequences. The motor car has meant liberation for millions, but it has also caused congestion, environmental damage, and a disturbing death toll on the roads. "
Theo Paphitis
Car
Change
Death
" Great customer service does not come by chance. It is the result of training and ensuring there are enough assistants to serve the customers. "
Theo Paphitis
Chance
Service
Enough
" It's called common sense, but it's not common. Most people don't have it. "
Theo Paphitis
Common Sense
Sense
People
" The great virtue of the web, its ease of communication, has also become its Achilles' heel in that it has polluted the air with meaningless babble and egomaniacal drivel. "
Theo Paphitis
Communication
Web
Virtue
" If you cannot bore your friends to death about your own small business, then something is seriously wrong. "
Theo Paphitis
Small
Business
Death
" I'm not a risktaker. I'm the total opposite. "
Theo Paphitis
Opposite
Total
" The wider the exposure that we give children of the real working world, the better. "
Theo Paphitis
World
Real
Working
" I don't really sleep until gone midnight anyway. It takes me a while to calm down before my mind allows me to switch off. "
Theo Paphitis
Mind
Sleep
Calm
" I love the English language, but I'm crap at it, so I might as well do what I'm good at. The same goes for my kids, who are also dyslexic. I won't pressure them to do anything. They've each got a trust and a mortgage-free property, which is a lot more than I had, so I know they will always be fine. "
Theo Paphitis
Pressure
Language
Love
" My family come from Cyprus. Both my father and my grandfather worked on the British bases there, and as the British government granted independence to Cyprus, they granted British passports to those who worked with them. "
Theo Paphitis
Independence
Government
Family
" I liked Tom Bower's biography of Bernie Ecclestone, the former Formula 1 boss. "
Theo Paphitis
Liked
Former
Formula
" I admire people who have passion and energy. "
Theo Paphitis
Admire
Passion
People
" When I went to school, most parents wanted their children to get good A-levels, to go to university, and get a degree so your children had a better life than you. The way out of poverty was through a degree. But the whole world has moved on from that. "
Theo Paphitis
Children
Parents
School