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" Brands are only powerful if they're real and authentic. "

Neil Blumenthal

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" People who are passionate about Warby Parker are passionate about creating a company that can scale, be profitable, and do good in the world - without charging a premium for it. "

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" When another editorial pops up denouncing millennials for some perceived generational flaw, I take it with a Miley Cyrus-sized grain of salt. "

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" Florence Nightingale. She is one of the most dynamic social entrepreneurs in history. "

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" Warby Parker is a data-driven company. "

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" During times of plenty - when venture funding is abundant and startups multiply like rabbits - every business looks like a winner. "

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" One of the core values of the startup world is that you must have a list of core values. Like all abstract ideas, they're easy to dream up and tricky to implement. "

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" I was captain of the soccer and basketball teams in high school, and I was the equivalent of class president. "

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" Successful entrepreneurs are pretty methodical about the problem they're trying to solve. "

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" Hackathons are an amazing way to engage the team, foster collaboration, and knock out great work. "

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" We all have a personal recipe for productivity. One person may need six cups of autonomy and just a pinch of collaboration. Another person may require heaps of sociability and noise, with just a teaspoon of occasional privacy. "

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" It's never easy asking for help. "

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" Just as a company needs a strategy to capture market share, a company needs a strategy to encourage actions that reflect their core values. "

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" Just because one company is able to succeed with a specific model doesn't mean others will follow with equal or any success. "

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" When a person has work, she has income and can achieve financial self-sustainability. She can prioritize her family's health and education. Her standing in the community is lifted, and so is her confidence. "

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" It's not easy to keep good sleep habits as an entrepreneur, especially at the early stages when there's always a fire to put out. "

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" Often, companies are trying to chase growth and get into other categories or go international too quickly, and they can get in trouble doing that. "

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" Within an office, it's important to create opportunities for anonymous feedback. "

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" For better or worse, cash is the oxygen of your business, and you can't last long in any environment without it. "

Neil Blumenthal

" For any collaboration to work, each partner must have a strong sense of identity. If one overpowers the other, it's like mixing lemonade with water - you wind up diluting the brew. "

Neil Blumenthal

" One of my favorite products at Warby Parker also happens to be our worst-selling item: the monocle. "

Neil Blumenthal

" Warby Parker designs experiences, not products. "

Neil Blumenthal

" From the beginning, we believed that it was possible to develop direct relationships with customers at a relatively cheap cost, and our plan was to build a lifestyle brand that was also an Internet company - a rarity for eyewear. "

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" If you don't plan to dive in and dedicate all of your time to your startup, you probably shouldn't be looking for funding. It's hard enough asking for money when you believe in an idea; asking for money to fund something you're iffy about is ten times more strenuous. "

Neil Blumenthal

" All companies - and not just startups - face the same eternal challenge: resource allocation. "

Neil Blumenthal

" Building a consistent experience and firm identity was instrumental in our ability to swiftly build our online presence, open four stores as well as a mobile store in a converted yellow school bus, and launch six shops-in-shops. "

Neil Blumenthal

" There are two elements to nailing a job interview: form and substance. 'Form' describes the outer layer of your character - your manners, your demeanor, your social skills. 'Substance' describes the inner core of your character - your intellect, your empathy, your creativity. "

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" At its best, entrepreneurship creates jobs, solves problems, and galvanizes creative thinking. "

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" Young people entering the job market seek employment at companies with values that match theirs. "

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