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" By investing in diverse asset types from SD video to HD video to 4K video, we can satisfy the video needs of a wide array of users. "
Jon Oringer
Asset
Video
Satisfy
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" I started Shutterstock out of my own need. I'd previously created a few software companies, and each time, I struggled to find affordable images to use on my websites. "
Jon Oringer
Own
My Own
Need
" You can't be afraid of the problem. Don't be afraid of failure; don't be afraid to make mistakes. Make sure you learn from each step; iterate, and stay as efficient as possible without being paralyzed by a difficult situation. "
Jon Oringer
You
Mistakes
Failure
" We believe PremiumBeat will accelerate our mission to make licensable music accessible to every creator. "
Jon Oringer
Creator
Will
Music
" I was trying to create products to complement the pop-up blocker. All these people were giving me their credit cards. I figured I could sell them something else. "
Jon Oringer
Trying
Cards
Me
" I hadn't really worked in an office before Shutterstock, so I didn't have the experience of building a culture, nor did I understand how important that is for attracting and retaining the best talent. "
Jon Oringer
Culture
How
Talent
" I figured managing people was obvious - I'd tell someone what they needed to do and they'd do what I wanted. It turns out that's not the case. It was frustrating at first. "
Jon Oringer
Tell
Someone
People
" The problem with taking venture capital is if you take $5m from someone, it may feel great; you may feel like they're validating your business model. But they're giving $5m out to 20 different people, hoping one of them will be a hit. They don't really care if it's you. "
Jon Oringer
People
Business
Care
" To ensure we are meeting the demands of existing customers while also attracting new users, we remain focused on building cutting-edge technology and introducing new and innovative product offerings. "
Jon Oringer
Meeting
New
Technology
" When I started Shutterstock, I tried to get people access to big events. It's very hard to keep up, to publish them quick, and to get the right photographers. "
Jon Oringer
Quick
Hard
Events
" In 2013, we opened our first international office in London and established a European hub in Berlin. "
Jon Oringer
International
London
Office
" Business is a string of seemingly impossible problems looking for solutions. Each problem you solve creates a new barrier to entry for your next competitor. "
Jon Oringer
Business
Impossible
Looking
" I opened up Shutterstock to the whole world. I created a contributor community that anyone could give stock photography a shot. "
Jon Oringer
Up
Community
Shot
" I started Shutterstock without any outside funding; I believe in creating a lean startup. By not taking outside investors early, I was forced to use every dollar I had as efficiently as possible. And I was able to keep a large part of the company. "
Jon Oringer
I Believe
Believe
Early
" I don't own a helicopter because I want someone to bring me places quickly. I own it because it's an incredible machine that I like to fly and learn about. I like the complexity of it. "
Jon Oringer
Learn
Want
Someone
" As we continue to grow, the question is, how do you keep the company as innovative as it was 15 employees ago? "
Jon Oringer
You
Question
Employees
" I would still rather be in Silicon Alley. I like the West Coast also, but it's sort of fragmented. You have companies in downtown San Francisco, companies in Mountain View, and people are driving between them all. It's kind of nice in New York to just jump in a cab and reach another company so easily. "
Jon Oringer
Mountain
People
New York
" We recognized early on that media consumption was evolving and customers were looking for moving images to include as part of their advertising campaigns, website designs and corporate presentations. "
Jon Oringer
Advertising
Looking
Media
" There is a lack of talent in technology, and we need to be encouraging kids in school to learn how to code. We need to encourage computer science as a major. We need to encourage entrepreneurism. "
Jon Oringer
School
Technology
Talent
" Nobody is opposed to paying taxes; governments need to coordinate, work together and simplify the law. "
Jon Oringer
Work
Together
Taxes
" Many entrepreneurs have shifted their focus to pursuing VC funding as a primary strategic priority instead of concentrating on generating value for their users. This is worrisome because raising capital alone is misleading as a benchmark for success. "
Jon Oringer
Focus
Alone
Because
" I've never been very flashy or high-profile. "
Jon Oringer
Very
Flashy
High-Profile
" Each time I went to create my website, I needed imagery. It was complicated to get, the process was expensive, I had to negotiate rights. I knew there had to be a better way. "
Jon Oringer
Process
Create
Website
" As I saw more and more people buying the images that were happy buyers, and people selling the images that were happy with how the market was pricing them, I started to get the sense this could be the go-to place for businesses to get the images they need. "
Jon Oringer
Selling
Need
People
" Instagram is great for us because it's encouraging people to shoot more stuff. Some of those snappers will become professional, and they may choose to sell their photos through us. "
Jon Oringer
Choose
Professional
Us
" Offset and Skillfeed are examples of products launched in 2013 that have expanded our opportunity with both large enterprises and across new content types. "
Jon Oringer
Products
Content
New
" While the scale of our library is certainly attractive to our users, equally important is the quality of the content we provide and our state-of-the-art processing operation that vets every single piece of content that's submitted to ensure only the most suitable content is included. "
Jon Oringer
Quality
Content
Important
" The growing demand for content across our platform delivers bigger payouts to our contributor base and encourages them to upload fresh content to Shutterstock, further facilitating the network effect of our business. "
Jon Oringer
Content
Fresh
Business
" Problems are good. Impossible problems are even better. "
Jon Oringer
Even
Better
Impossible
" I think that initial independence is very important; that's what being an entrepreneur is all about. "
Jon Oringer
Important
Independence
I Think
" We sell to businesses who sell other stuff, so we're just going to concentrate on doing that. "
Jon Oringer
Sell
Other
Just