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" I started Shutterstock without any outside funding; I believe in creating a lean startup. By not taking outside investors early, I was forced to use every dollar I had as efficiently as possible. And I was able to keep a large part of the company. "

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" I opened up Shutterstock to the whole world. I created a contributor community that anyone could give stock photography a shot. "

Jon Oringer

Community

Shot

" Shutterstock has evolved from an image-based marketplace for small businesses to a much broader platform, with a large and expanding addressable market opportunity. "

" Offset and Skillfeed are examples of products launched in 2013 that have expanded our opportunity with both large enterprises and across new content types. "

" Try to rally up as many people as you can with as much information as you can to try to get it to appear in front of the right people in the organization who are the decision-makers to greenlight the project. "

" Rex is 60 years old with 13 million images and 10 million in archive. It's the first time we've had a historic archive to work with, which is super interesting. "

" I would still rather be in Silicon Alley. I like the West Coast also, but it's sort of fragmented. You have companies in downtown San Francisco, companies in Mountain View, and people are driving between them all. It's kind of nice in New York to just jump in a cab and reach another company so easily. "

" We look for the scrappy entrepreneur: the kind of person who will get things done without looking to spend money right away. "

" I've never been very flashy or high-profile. "

" We continually hear from our engaged customer base that Shutterstock's content is a true differentiator, given not only the size of the library but also the quality and diversity of the images we offer. "

" In the early days, start-ups make the main mistake of hiring people to do the work that they could do themselves. "

" Equally important to having the right content is providing the proper tools for the users so they can quickly find the images and videos they need. "

" The best ways of marketing were email and banner advertising, but I needed images... and they were very expensive. "

Jon Oringer

Advertising

Best

" The best thing is to go public only when you're absolutely sure that's the right move for the company. And in order to make sure that is the case, you need to have as much control over the company as possible, which means not giving up control early on. "

" We believe PremiumBeat will accelerate our mission to make licensable music accessible to every creator. "

" Instagram is great for us because it's encouraging people to shoot more stuff. Some of those snappers will become professional, and they may choose to sell their photos through us. "

Jon Oringer

Choose

Professional

" Evolution has been the key tenet of success over the past 13 years, and we have transformed from a single subscription e-commerce image business into a company with a diversified portfolio of content offerings, servicing the needs of businesses of all types and sizes globally. "

" Shutterstock's ability to cultivate a healthy and expanding marketplace for both customers and contributors remains a key competitive advantage and a crucial component of our sustained growth. "

" At around 50 employees, you get to the point where you can't see what's going on all the time. So you start to have weekly check-ins, and you have days that go by without knowing exactly what's going on. "

Jon Oringer

You

Time

" I met with several public company CEOs to learn about their experiences of going public and listened to as many earnings calls as I possibly could. "

" I needed to make the buyer happy: I needed to provide a price point and sort of a model that was attractive to them. But I also needed to make the contributor happy. "

" To make a computer do something that would take a human a long period of time was always interesting. "

" It turned out it was really easy to create commercial stock footage. "

" On average, an e-commerce client who evolves into a premier enterprise client increases their annual spend by 10 times in that first year. "

" Business is a string of seemingly impossible problems looking for solutions. Each problem you solve creates a new barrier to entry for your next competitor. "

" Many entrepreneurs think that cash is the ultimate solution to all of their problems: the one thing standing between them and their dreams. "

" I hadn't really worked in an office before Shutterstock, so I didn't have the experience of building a culture, nor did I understand how important that is for attracting and retaining the best talent. "

" I wanted a CFO with public company experience; I needed an HR department, new office space, and a board which could help me grow the business. Insight, the private equity firm I chose, helped me with all that. "

Jon Oringer

Help

Space

" In high school, I used to teach guitar and fix computers by the hour. I was looking for some way to make some cash, so I actually learned how to play guitar in order to try to teach it. "

" The decisions you make affect a lot of people. You have investors, employees, and customers who all rely on you. Being a leader is a 24-hour-a-day job. "

" Any business that is trying to sell something should be willing to spend a couple dollars for a stock photo to not have ads in it and not distract the user from using the product they're trying to sell. "