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" Into The Gloss is buoyed by the people on it, the people who read it and discuss it, and the people who work on it. "
Emily Weiss
Work
Who
People
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" My musical inclinations are fine and dandy within the confines of my ears and my earphones but don't sit well with others. "
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" Freedom and confidence are two different things, in my book. Confidence is overrated - it can be faked, whereas freedom is fearlessness. "
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" For some, Into The Gloss is just a blog, and that's cool. For us, it's the connective tissue between us and you, and that has paved the way for the creation of a very different kind of beauty brand: Glossier. "
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" Your skin is like a plant. You have to water it. Make sure it's hydrated, not just squeaky clean. "
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" There's so much pressure on women to have it all together. There's always this 'next, next, next.' I hope Glossier encourages women to be O.K. wherever you are. Just, everyone, relax! "
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" Making a bougie, expensive beauty brand wasn't helping the mission or very fun for me. We can all be united by that $12 coconut balm. You don't need to charge an arm and a leg. "
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" When you own a pair of haircutting scissors, you cut your own hair constantly. "
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" I've had some not-great experiences with laser hair removal, probably because I haven't done what they told me. "
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" In beauty, there's this idea of this perfect picture, and I think, 'How about being present in the now, and a little messy?' "
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" I like to get rid of things; I don't collect many things. But I do keep great photography and art books. "
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" Glossier is really for anyone who wants to embrace the present and live in the now. It's about embracing constant change and who you are at any given moment, and that's often someone who's imperfect - and that's cool. "
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" I grew up in a conservative New England town and showed up to my middle school orientation dressed like 'Clueless' while everyone else was wearing J. Crew and lacrosse uniforms. I never really fit into that preppy look. "
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" At 'Vogue,' I was responsible for a lot of production work, and production work is highly detailed, and you have to be very resourceful to fit a square peg into a round hole. I learned to push the envelope when it comes to asking questions or making requests. "
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" So much of venture capital is pattern recognition. "
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" When Glossier launched in the U.S. back in 2014, it felt small - but in a good way. We were able to introduce ourselves locally, start a community, and build something special together. "
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" I've never been one for color theory or color wheels or undertone rules or anything like that. I don't know if my red lipstick 'should' be more blue or more orange. "
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Color
Blue
" You learn a lot about people when you're sitting on their bathroom floor or on their toilet seat, rifling through their stuff. "
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Sitting
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" That power of the individual person - just the girl - is infinite. "
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" We incorporate a lot of natural ingredients into our Glossier products, like sweet almond oil, which is great at getting moisture deep into the skin. "
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" Throughout your teens and twenties, it's pretty easy to live in a suspended reality - one where you never get old or need to spend much time thinking about 401Ks, mammograms, or renewing your license. You don't need me to tell you: that ends. "
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" I must admit that self-tanner is one beauty arena I've been hesitant to explore, let alone fully embrace. "
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" I'm not afraid of being told 'no.' "
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" Products are a way to connect with - or disconnect from - who you are. "
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" Unlike a celebrity, there's nothing I won't try and nothing I won't talk about when it comes to my hair. If I were to get a tattoo on my inner upper arm, it would read, 'Change thy hair, change thyself.' "
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" I'm surrounded by women whose style I admire. It's natural to be inspired. I'm not a horrible copycat, or if I am, then I admit it and make a joke about it. "
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" I feel like I have time to think when I'm in L.A. There's something about the spaciousness of it. "
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" Over the years of running Into The Gloss, I began to see a gap in the way beauty companies were creating products and marketing them to women. There wasn't one brand that really spoke to girls like me, who created products for real life. So we set out to create that brand with Glossier. "
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" When your lips get dry, is there anything more frantic? "
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" I am, in fact, a candle salesperson's worst nightmare - or dream come true, depending on the salesperson. "
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" I always thought 'Into The Gloss' would be successful, but I didn't really know what my definition of success was. "
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